FIT CLUB

Our ATHLEISURE LIST features premier fitness gyms and spas with you. We share the methods, offerings, amenities and more. On Oct 17th, we launched ATHLEISURE LIVE which features a fitness method of note that we host a session and select curated goodie bags for our fitness and fashion influencers and media. We kicked off our first one at IMAXShift and took a moment to find out more about this DUMBO gym.

ATHLEISURE MAG: What is IMAXShift and what is the meaning behind the name?

BRYAN MARCOVICI: IMAXShift is all about getting away from the repetitive and monotonous workout routine. The name is about getting people to ‘shift’ their expectations about what fitness can be and expect more from their ride. We want people to expect the magic of IMAX, to understand how being fully immersed in a visual experience can change the way they perform, the effort they give, and the enjoyment and results they get back.  It’s about transporting your mind while you transform your body.  
 
BREE BRANKER: IMAXShift is indoor cycling powered by IMAX. We have the great fortune of IMAX branding, giving us their theatre geometry, sound technology, and that big famous screen. Our goal is to use the screen to enhance your workout, immersing you in inspiring footage to help you achieve next-level results.
 
JESSE ALEXANDER: IMAXShift is a visual, physical, emotional, visceral journey that takes you sprinting, jogging and climbing all over the world BEYOND it. Our name comes from the basis of "Shifting" your reality.  Prepare to lose yourself and gain everything.

AM: Who are the creators of IMAXShift and what are their backgrounds?   

BM: Mark Weinberg (COO) and I (CEO) are seasoned managers who look for opportunities to disrupt existing businesses or industries that all seem to follow the same approach.  We partnered with two of the leading indoor cycling instructors in NYC, Jesse and Bree, to ensure that IMAXShift is a performance-driven workout that is as fun as it is effective.
 
AM: In addition to the current location, are their plans to open additional ones?

BM: The first IMAXShift location in DUMBO is a pilot designed to prove out an entirely new approach to fitness.  Early customer response has been extremely positive. If this concept proves successful, our goal would be to expand to several new locations along the east coast such as Boston or DC in the backend of 2017.
 
AM: What amenities are offered?

BM:  In staying true to the IMAX brand, we sought to make the entire experience in our studio a premium one.  We offer Redken products in the locker rooms as well as Detox Dry Shampoo.  More importantly, we’ve partnered with Glam&Go to open a salon within our space that offers express styling services to our riders.
 
AM: Do you sell apparel in your studio?

BM: We have a small, but growing, line of private label apparel designed to showcase our brand and give a shout-out to the amazing DUMBO community around us.
 
AM:  What types of workouts are offered?

BB: We have our signature ride, which is an eclectic blend of scenic footage, digital performance based worlds, and music videos; giving you a variety of high intensity bursts of energy balanced with internal and emotional moments. We have a music video ride which is a mix of fun and current music videos, inspiring more of a let go and have fun vibe in the studio, never leaving out our beloved intervals. 

And lastly we have theme rides, some based in music such as a Beyonce ride, and some based in visuals such as the Around the World in 45 Minutes Ride. We have also done current event themes such as the Olympics Ride showcasing all of the summer events as well as a Suicide Squad ride, featuring footage from the movie and the soundtrack. Last but not least we have strength and recovery workshops in the lobby after certain classes in a series called FLOORPLAY, educating our riders on their bodies and ways they can use the studio space before and after class to enhance their performance and increase their social activity.
 
JA: At IMAXShift we offer our "signature ride" where you will hear all the beats from Hip hop, Pop, remixes, EDM and a throwback or 2 that will make you either shout, smile or flex (I like to flex!). You'll see visuals ranging from racing over the oceans in Hawaii, riding the beat through the Galaxy (note-avoid the asteroids!), or sprinting through our music reactive digital worlds.  Theme rides for the holidays include Disclosure V Diplo, East Coast v West Coast Hip hop (we will be TAKING YOU to those coasts), and of course Beyonce V Jay Z. Not like any theme ride you've taken before.  Come Ride Beyond.  

Read more from the Oct Issue of Athleisure Mag

WORK IT

Our fall style shoot took place at Aalto57 located on the UES. We had to find out what sets these units a part from others.

ATHLEISURE MAG: What is the meaning behind Aalto57? 

AALTO57: The boutique rental building’s name—Manhattan’s prestigious 57th Street—its elegant design. Inspired by Alvar Aalto’s iconic vase, the tower’s sculptural architecture reflects classic concepts of design both inside and out. The curved silhouette is made from Italian glass and gives the 65-story tower a sculptural silhouette from every vantage point, and of course its location

AM: Tell us about the model unit's interiors

A57: (The 2-bed, 2-bath C line model unit) The unit was decorated by Eduardo Rodriguez, the principal of DSGNR, LLC. A Venezuelan native, Eduardo is a former Fashion Designer turned Interior Designer who has designed for television shows and commercials. His modern design style is minimalist with clean lines, bringing in color through furniture, accessories, paint and fabrics to reflect the owner's lifestyle and individuality.

AM: Tell us about the open floor plans in your units? 

A57: The 169 studio, one-, two- and three-bedroom residences redefine luxury rentals with quality, condo-like finishes and high-end appliances. The spacious, open floorplans are complimented by 9-foot ceilings and curved-glass walls designed to flood the residences with natural sunlight. Residences on the ninth floor have private terraces, while a selection of additional units offer private balconies.

AM: Who are the creators/development team behind this property and when did it open? 

A57: World Wide Group and Rose Associates are the renowned New York real estate developers behind the Skidmore, Owings & Merrill  (SOM)-designed glass tower which opened its doors in August 2016.

AM: What amenities are offered? 

A57: Aalto57 sets itself apart from other rentals, and even many condos, due to the second-to-none elite services are offered at the building. It is one of the few rental buildings that will grant residents with exclusive access to the premier concierge and lifestyle management company Luxury Attaché. Residents will have their own onsite Attaché charged with providing them with customized and unprecedented experiences, such as move-in/out coordination, travel, event planning and gifting, and access to trusted child and pet care services. Additional building amenities include exclusive access to a landscaped terrace designed by Mathews Nielson Landscape Architects with a fire pit on the seventh floor, as well as a fitness center, resident’s lounge, business center and conference room, field house with a basketball court, kids playroom, Bosch washer dryers in every apartment, access to Spot 57 for pet care, bike room with a DIY tune-up station, onsite residential manager and a 24-hour doorman. 

AM: What is behind the design of the lobby? 

A57: An atmosphere of calm, comfort and style envelopes you from the moment you step into the SOM-designed lobby. One of the many stand-out elements in the lobby is a wall that is comprised of five glass panes with a banding of mirrors and frosted glass, which creates an abstract moment. The lobby also features a skylight that offers views straight up to the top of the building. 

AM: What are elements of note in the neighborhood that residents will enjoy from a culinary as well as a fitness perspective? 

A57: Aalto57 is located in Manhattan’s most elite Midtown neighborhood: Sutton Place. The area is a true dining mecca with opulent offerings such as Mr Chow, Betony and Le Cirque. The building is within walking distance to Central Park and the East River, popular fitness options such as Soul Cycle (located directly across the street) and Equinox, worldclass shopping destinations including Barneys New York and Bloomingdale's, and famous cultural institutions like MoMA and The Met. Residents can also enjoy the convenience of having a Whole Foods right next door!

A CHIT CHAT WITH AIMEE KESTENBERG

The summer is a perfect time of year that allows every moment to be special simply due to the fact that the days are longer, the weather is warmer and any and every activity is possible. One of the most essential accessories that are carried (specifically during this time of year) is a handbag. Although we can debate on whether there are "IT" bags and how one is placed in the running - we all know that you want the perfect style that takes what you need and allows you to go about your day without having to change it within the same day.

We have a number of handbag brands that we're fans of and we took a moment to chat it up with Australian designer, Aimee Kestenberg who has a range of cute styles and fabrications within her line that includes handbags and shoes that are available in a number of specialty stores, department stores and QVC.

ATHLEISURE MAG: When did you realize that you wanted to create your handbag line and what was the initial process like?

AIMEE KESTENBERG: I was lucky enough to train with some of the best luxury accessory brands while studying at Parsons The New School for Design, which really gave me a foundation of knowledge and skill set in handbags and leather goods. Having had a background in Industrial Design and then Fashion Design, handbags and accessories seemed like the perfect fit for a fashion conscious engineering based mind like mine. 

I launched my namesake brand, Aimee Kestenberg after realizing that nothing existed in the world of handbags that was right for me, my sisters and friends both in casual contemporary styling, luxury leathers and affordable prices. 

Going out on my own was scary and a big risk financially, but was the most thrilling and rewarding experience of my life. 

AM: Tell us more about your fashion background.

AK: My father is an entrepreneur, my grandparents were all jewelers so it's safe to say creativity is in the family. I studied Industrial design prior to moving to New York upon acceptance to Parsons School of Design. I interned and trained over the years with companies including Alexander McQueen, Ralph Lauren and Sass & Bide to name a few, as well as becoming a two time winner of the Independent Handbag Designer Awards. I also apprenticed for 3 years at The House of Couture where I ghost designed for luxury labels and celebrities before going out on my own.  

AM: What inspired your Spring 16 collection and anything you can tell us about your upcoming Fall and Holiday collections?

AK: Spring 2016 was inspired by free spirited energy in a world of chaos. It focuses on bringing elements of peace and colors that evoke happiness and calmness in addition to unique hand crafted detailing to focus on the human element missing in fashion world today. 

The upcoming Fall and Holiday collection continues to bring a beautiful earth tone color palette combined with unique exotics and soft slouchy shapes and leathers. 

AM: What are your favorite styles in the collection?

AK: The belt bag and my Iconic Tamitha Backpack. Both are chic and made for girls on the go like me!

AM:  Who is the Aimee Kestenberg girl?

AK: She's fearless, family oriented a free spirit, works hard but knows how to have fun. She is a lover of all things fashion, but not a sucker for those top dollar prices. She appreciates unique design and high quality at an affordable price point.

AM: Do you see yourself adding to the collection beyond handbags luggage, small accessories etc?

AK: Definitely! We are growing daily and have also recently launched footwear! We fully intend to take the Aimee Kestenberg brand to be full lifestyle.

AM: How did you enjoy being on QVC and what did that mean for the expansion and awareness of your brand?

AK: I love being on QVC! There is no other platform in the world that puts me inside of people's homes to have the ability to speak to people one on one and explain my inspiration as well as show them what I love about each piece I create. Not to mention that there is no marketing in the world that so seamlessly allows people to get to know you!

AM: In terms of balance, how do you keep it all together with working with your stores availability in a number of countries and taking time for yourself/family?

AK: It's tough, but when you're on 24/7 like I am, you just make it work. Giving up is not an option in the mind of a true entrepreneur. I have learned different management tools along the way that have also helped me to juggle everything. You learn that time is the most precious thing you have and learn to manage it carefully.

AM: Do you plan on making Aimee Kestenberg stores?

AK: I would love to launch a flagship store, both in New York City and my hometown in Melbourne, Australia!

AM: Is there anything else that you would like to share with us?

AK: Live to the fullest and remember that the only person that controls what you can or cannot do is you! Pushing through the hardest times will make you stronger and dreams are real and do come true. :)

Read more from the June Issue.

The Good Life

Apr Cover

Opening Spread

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IMG 2

IMG 3

IMG 4

Apr Back Cover

COVER + IMG 1 | Camo Pant SPENGLISH | Wearable Band WITHINGS | Everest 700 JBL | OPENING SPREAD | Short SPENGLISH | IMG 2 + BACK COVER | Underwear FRIGO REVOLUTIONWEAR | IMG 3 | Lounge Pant HANRO | IMG 4 | T-Shirt SPENGLISH | Jeans DSTLD PREMIUM DENIM | Chronograph Watch TIMEX |

We shot our cover editorial at Hanley New York, a Crescent Heights property within their Fitness Center, Resident Lounge and residence. We interviewed the property to find out more about the building.

ATHLEISURE MAG: What amenities are offered to residents at Hanley New York?

CRESCENT HEIGHTS: At Hanley, residents have access to a great selection of amenities, including the Fitness Center, designed by Jay Wright of The Wright Fit, and our meticulously designed, urban treehouse inspired Resident Lounge. A doorman building, Hanley residents also have access to a 24-hour concierge, porter, live-in super and in-residence package delivery service. Through Hanley’s resident app residents have access to multiple discounts on dry cleaning, laundry service, housekeeping, dog walking, furniture rental services, etc.  Hanley also has a parking garage, laundry facility and bike and resident storage.

AM: We shot a portion of our shoot in your Fitness Center and Resident Lounge. Who created/designed these luxury spaces?

CH: Jay Wright, fitness extraordinaire and founder and CEO of The Wright Fit, designed the fitness center at Hanley. Overlooking the courtyard, the space offers an innovative approach to health and wellness. The Fitness Center not only encompasses floor space for residents to work out with their personal trainer, but is equipped with state-of-the-art exercise equipment, including Cybex Arc Trainers, and Woodway treadmills by 4Front. The Resident Lounge was designed by Lily Z Design, an interior décor firm based in New York City whose work has been featured in publications including Elle Décor and Time Out NY. The Lounge was inspired by an urban tree house, and features reclaimed wood panels, greenery and contemporary furnishings. Once combined, the space is the perfect place for Hanley residents to relax. The study area of the Lounge includes a built-in desk, meeting table, and wall-mounted white boards, with WiFi, while the children’s play space caters to creative minds with a chalkboard wall and imaginative soft seating that resembles large boulders.

AM: Are there sustainable features in the property?  

CH: Windows are currently being replaced which will reduce noise pollution in residences and protect against drafts for more effective interior climate control. Hanley New York is also part of a steam condensation recycling program. 

AM: Is the Hanley currently being renovated and when will it be completed?

CH: Hanley has been recently updated for an effortlessly elevated 21st century lifestyle. This includes lobby, amenity spaces, and the courtyard adjacent to the lobby. The courtyard was designed by award-winning landscape architecture firm Reed-Hilderbrand, the space will allow residents to enjoy a quiet, outdoor oasis in the heart of the city.

AM: For those moving to this building, what are key points of interest that will make residents enjoy living in the neighborhood?

CH: Hanley’s elegant Upper East Side location is definitely one of the building’s best assets. Set on the corner of 66th and 3rd, Hanley residents are footsteps from iconic New York destinations, such as Central Park, and the shops on Fifth Avenue. Stylish restaurants, internationally renowned cultural institutions and gourmet markets are also a stone’s throw away! Hanley is also within several blocks of the 4, 5, 6, N, Q, and R subway lines, and in walking distance from Midtown and the Plaza District.

AM: Are there bespoke services offered to residents in this building?

CH:  Another unique feature of Hanley is the building’s digital advantages. Residents have a Hanley specific app that allows them to pay
rent, reserve amenity spaces, view the Hanley resident event calendar, track packages, and  submit work orders and communicate with management. The Hanley app also allows residents access to exclusive perks, and  resident discounts.

Read more from April Issue

Coming and Going: Tory Burch

Tory Burch has a way of finding the elegance within a lifestyle. Whether you enjoy her namesake line that has iconic styles with her much loved 70’s orange hues that find their way in her collection. When speaking to those that define themselves as “Tory Girls” it’s not only an embrace of the brand at retail but the woman herself who embodies the qualities of a designer as well as providing empowerment to females around the globe in achieving their dreams to own their own businesses. She has left her fingerprint on pieces that can be worn to brunch, the office and beyond across a staggering array of categories. But the idea of creating Tory Sport, a sport line was always something she wanted to create Athleisure Mag caught up with Tory to step into her world and understand why she has included this within her universe. “I found that I kept wearing my sports clothes from highschool and college and I was intrigued by the concept of the elegance of sport”, Tory says. In addition, Tory is known as someone who is active whether she’s working out 4 times a week or focusing on a particular sport such as paddleboard yoga. Tory Sport is not available within Tory Burch boutiques and can be found at their Elizabeth Street Pop Up, online and at their Tory Sport store on Fifth Avenue in Flatiron, which will open this spring.

We fell in love with Tory Sport's collection due to its perfect blend of function and form coming together for ultimate style. COOLMAX (a sport friendly material) can play with cashmere, SPF, Schoeller Fabric to repel water, oil and dirt as well as including neoprene beingu sed within gym bags and more. The pieces incorporate our Athleisure lifestyle by being able to wear the leggings from gym to lunch and having fitted jackets and blazers that can be mixed with tees and curve hugging pants that allow you to jetset in comfort, hitting the ground running when you land. When Tory reflects on how this line can be classified, she is quick to note that its focus is on "looking good and being comfortable". It’s about the transition of leaving a lunch to go to the airport, going to work to join a class at your studio and more. In this manner, she defines Tory Sport as a part of “coming and going” and ensuring that your closet allows this process to happen in an easy way. In addition, it’s focused on performance for running, yoga, tennis and golf. Because the focus is on the ability to navigate your day and to mix and match pieces that are great for work but can merge into the studio. In addition, the line has elements of the 70s in it and has a color palette that is different then many performance/fitness lines which tend to lean towards pastels or fluorescent hues.

With an array of brands working within the space, Tory feels that she stands out as she doesn’t focus on many of the trends utilized by other brands such as exposing body parts – she embraces the country club preppy focus with pieces that cover studio fitness as well as classic sports such as golf and tennis. In addition, personalization is a vital component so those looking to have their track jackets/pants monogrammed can enjoy this detail to make it their own.

HARD ROCK HOTEL RIVIERA MAYA MEXICO

As someone who is constantly on the go, you know that it is essential to check in with yourself in the way that suits you best. Earlier this year, our co-founders were invited to the Hard Rock Hotel, Riviera Maya in Mexico. The primary purpose was to enjoy and share the Rock Spa which includes a phenomenal treatment that combines a deep tissue massage, music, and vibrations on the massage table. While there, they were also treated to staying on the adult side of the property know as Heaven as well as enjoying a phenomenal suite. At the time, our Style Director covered this trip for a Time Inc publication as well as another story that she ran in DJ Mag (as she is the Fashion Editor of the top EDM global publication).

It's being shared here today as we all love a #TBT and why not at a place that mixes the need to have a good time through music and partying, great food as well as proper relaxation. While on this trip, a number of pictures were shared through our Style Director's Instagram.

The Hard Rock Hotel is an all-inclusive resort that caters to families, singles, couples etc. It is highly suggested that those who have adults in their group should book to stay on the Heaven side as there are no children on this side, you have your own pools, restaurants, etc and if you would like to venture to the other portion of the property, you can do so! Upon arrival, the guide escorted them to golf cards for the Heaven check in (which was a nice way to see the property and to get a bit of a tour with our guide) - and at the check in area, they were able to see who would be performing while there, special events, book additional amenities that were not included in the all-inclusive package etc.

At this resort, all-inclusive means that you have your wet bar in your room with an assortment of non-alcoholic, beers, and well spirits in your room. In this case, both stayed in a suite known as the Deluxe Platinum Sky Terrace that has access to a balcony (which most rooms seemed to have) as well as an entire second floor terrace (perfect for couples, girlfriend getaway trips) above with a jacuzzi. In addition to being able to being able to have room to spread out, it was optimal for spectacular views outside, people watching and complete disconnection.  This also includes meals at the restaurants (as many times as you want whether you have breakfast, lunch, dinner and have snacks by the pool - or decide after dancing that you have t to hit the buffet). It's always a good idea to check about making reservations as many times you do have to let them know in advance for places that may have greater traffic flows and of course, you can go to the bars and pretty much select whatever you wish to drink without additional charges (unless it is a premium beverage). 

Throughout your stay, there are activities during the day and at night that are apart of your package while also having others that you may have to pay an additional amount for in terms of renting gear for certain water activities. Of course, one of the biggest reasons to go to this property is just to veg. One of the things that sticks out is the fact that a number of the places by the pool had chairs that were also in the water which makes for a very peaceful time - easy access to the water, the ability to be that much closer to the swim up bar and more! At this resort, having music constantly pumped into the rocks, paths and more is truly an immersive experience and it always allows you to feel like you're in a state of zen. If you're not looking to be so close to people, there are a number of cabana areas that are tucked away where you can still have the experience without feeling like you're in a large group while only being an eye glance away from one of the attendants who can ensure that you will still have your beverage or lunch!

This trip's focus was about experiencing the very anticipated Rhythm and Motion Synchronicity at the Rock Spa which is a 50 or 80 minute treatment. When entering the zen f this portion of the facility, you are taken into an ornate lounge where you can enjoy the hydrotherapy pools before any of your selected treatments. These 3 pools are meant to bring your body from its current temperature, to a very cold one, to a hot one and then one that is moderate. The attendant walks you through the experience and upon completing these areas you can rest until you are brought into your room or enjoy infused waters and light bites. It's such a contrast the pulse and constant motion of the property outside of the walls. Here you're able to turn inward in anticipation of the treatment.

Once called upon you are led into the room which has your massage table and a dome that is over your head. The treatment is a Swedish massage which really gets into your muscles. There is a soundtrack that is selected (depending on the theme of the property) that will pay during the session. What makes this so amazing is that as the masseuse works on your body, you are stimulated with the scent of the oils, the rhythmic nature of the massage that is set to the beats of the music as well as the table which enhances the beat through your body and the dome ensures that the music stays overhead. The volume, beats etc are perfectly placed that your mind goes on auto-pilot and you are transformed into a different state!

At the end, when you leave your room, you sit at a table to enjoy a specially made beverage which ties in the experience that just took place. Guests of the treatments can go back into the area to enjoy the pools, lounge area etc. Upon leaving - you can literally float back on your walk through the property to your room, the pool etc. The ability to have the mind, body and soul come together in such a perfect way is a feeling that will leave those (whether you're a veteran of massages or a newbie) ready to book this again!

When staying at Hard Rock Hotel, there is a major draw for those that are a fan of music and of course, when you're in the common areas, your room etc there are elements of memorabilia, musical aesthetic and so much more. It's highly encouraged to take some time while waiting for dinner, coming back from one activity to the next to see what is curated from jewelry by Hendrix, Blondie's outfits and so much more!

There are a number of destinations in Hard Rock Hotel's portfolio and although they all focus on music, unwinding, spa treatments and more - each location has something that is unique that ties back into the area! Take some time to check out what city speaks to you and enjoy a vacation on your own terms.

Fold Festival 2015

Festival season continues with a new city being added to the list. FOLD Festival kicked off Aug 4th for its two day event of musicians across genres coming together to perform at Martha Clara Vineyards in Riverhead, NY. Athleisure Mag attended this inaugural festival which focuses on Grammy winning producer and musician Nile Rodgers' love for Freak Out Let's Dance. Check out exclusive behind the scenes as well as performances that took place on both days.

The festival included performances from an array of musicians including Pharrell Williams, Keith Urban, Chaka Khan, Duran Duran and Janelle Monae.

SOUND CHECK

Nile Rodgers

Pharrell Williams

Nile Rodgers

Nile Rodgers

Keith Urban

Keith Urban

Nile Rodgers and Keith Urban

Keith Urban

Pharrell Williams

Nile Rodgers and Pharrell Williams

Pharrell Williams

Pharrell Williams

Chaka Khan

Nile Rodgers and Chuck D

Nile Rodgers and Duran Duran

Duran Duran

Duran Duran

Duran Duran

Janelle Monae

Nile Rodgers, Duran Duran and Janelle Monae

Duran Duran and Janelle Monae

Duran Duran and Nile Rodgers

Janelle Monae

Janelle Monae

Janelle Monae

Duran Duran and Nile Rodgers

Nile Rodgers, Janelle Monae and Duran Duran

Nile Rodgers and Janelle Monae

Janelle Monae

Janelle Monae and Duran Duran

Janelle Monae