WELCOME HOME!

We love attending music festivals and here in NYC, Govenors Ball kicks off our summer season! This 3-day festival has a number of the hottest artists across 3 stages and a number of genres! Over the past few years, we've attended this event on Governors Island, Randall's Island, and Citi Field. This year, it settles into its new home in its 12th year at Flushing Meadow Corona Park in Queens from June 9th - 11th! This year's acts include Lizzo, Lil Nas X, Diplo, Kendrick Lamar, SOFI TUKKER, and Kim Petras to name a few! Over the 3 days, people can celebrate their favorite artists, have Instagram-worthy pictures, enjoy fabulous food and beverages and more!

We caught up Tom Russell, Co-Founder and Partner of Founders Entertainment who puts on Gov Ball from his vision of creating a music festival that also honors the spirit and diversity of NY! We wanted to find out how Tom got into the music festival industry, his passion for music, how Gov Ball was created, and what first-timers and veterans can expect when they come to the show this year! We delve into partnerships and the future of this festival. Make sure you read next month's JUN ISSUE #90 which will have our recap of this 3 days of music!

ATHLEISURE MAG: Before we delve into Governors Ball, how did you get into the business of music festivals?

TOM RUSSELL: I grew up in NYC and was obsessed with music from a young age and I was going to concerts at a young age starting in middle school. I got really into punk rock going to concerts on St. Marks Place. As I got older, I went to high school, got really into jam bands, went to New Orleans for college and got really into funk music and world music and all of that of course Hip-Hop since I was young.

I went to a festival called Bonnaroo and had the time of my life and I had the best time ever! I said to myself after that weekend, “I need to work in music festivals." This was my passion. I was living in New Orleans going to Tulane and I discovered that the company that did Bonnaroo was based in New Orleans. So, I wrote them an email, wrote them another email, and another one and they finally wrote me back.

I somehow managed to wiggle my way into there and get an internship. I did it for a semester and then they offered me another internship and then Hurricane Katrina happened and they evacuated their offices to NYC which is where I was born and raised. I was in NYC for that semester as well. They offered me a full-time job and I had to make a decision at that time. Did I want to go back to college, or did I want to take a job with the company that I wanted to do more than anything? I decided to drop out of school, drop out of college with 1 semester to go, and take a job with Superfly. I worked with them for 6 years until I hit my ceiling at Superfly, and I decided that it was time for me to leave to pursue my long life goal of bringing my hometown and beloved city a music festival that they could call its own.

At that time, you had Lollapalooza in Chicago, Austin City Limits in Austin, Outside Lands in San Francisco, but there was no cultural institution in NY and I felt that that was just wrong and it didn’t make sense to me. So I left Superfly to start Gov Ball with a couple of friends of mine. It was good timing and we really hit the nail on the head with our programming and we really tapped into this growing festival culture and this demand for really good live music in NYC. It was kind of off to the races from there!

AM: I love that and that is such a great story!

What I love about Governors Ball is that you have different types of genres that are playing in the same space across 3 different stages. You can obviously see artists that you enjoy that you're already fans of as well as other genres and artists that you weren't familiar with and you always leave adding more to your playlist after going which I think is really cool.

TR: Well that was a huge thing for us. We all looked at our Spotify, Apple playlist, iTunes what have you and we saw that we weren’t just listening to Hip-Hop, rock, or pop, we were listening to everything and it was important to us to put together lineups that had artists that we loved and that we knew were amazing live musicians, but also we had something for everybody. People just have tons of different tastes. We carry that on to this day where we’ll have an EDM headliner, a Hip-Hop headliner, and we’ll have a pop headliner, and everything in between. I think that it just speaks to the variety of tastes that not just music lovers have, but also New Yorkers because it’s such a diverse city.

AM: Absolutely.

What is your process like when you’re sketching out a year ahead or whatever in terms of the different types of artists that you’re bringing in?

TR: So we’re always looking for the biggest and the best. We certainly know what bands have new records coming out. We certainly know what bands have a desire to tour around the Gov Ball time. We know what bands we would love to have, but they’re definitely not touring and we kind of go for all of it and see what sticks. We start out with the headliners and there are artists that we have made offers to every single year in the hopes that it will pique their interests and sometimes we just throw something crazy out there and they come back to us and say yes. Other times, it goes nowhere and we just fall back on artists that really want to play the festival and are releasing a record around that time of year. But for us, it’s important to have the biggest and best things. Because one of the beautiful things about NYC is that New Yorkers have access to the best of everything. We have access to the best food, the best music, the best parks, and there’s so much to do, that it's essential for us to put together a lineup that is the best and that people just can’t say no to because there are so many other things to do in this city. We have to stand out. So, it’s always, how do we put together the biggest and best lineup that will get people to have a double take and say, fuck, there’s no way that I am missing that.

AM: Well this year, it’s going to be at Flushing Meadows, Corona Park. What is the thought process behind finding the ideal space because it is 3 massive stages, plus all of these other activations that are also on-site?

TR: I would say that for any great music festival, the venue is almost as important as the artist. It really defines the vibe of the overall event and for Gov Ball over the years, we’ve struggled to be honest. We’ve moved. We started out as a 1-day festival on Governors Island, we moved to Randall’s Island where we grew to a 3 day festival, and we moved over to Citi Field coming out of the pandemic. But we never really had a large greenspace venue that is iconic and lent itself well to live events and that led us to Flushing Meadows at Corona Park. A park that was built and designed for events many many decades ago. It’s easily accessible by subway and LIRR. It is full of iconic structures, museums, and tons of trees. It’s such a unique green space. We’re so excited for this year and for our fans to see it because the festival will take on a whole new life and a whole new vibe and one that we have really wanted to have since our start. You look at Lollapalooza, they’re in Grant Park. Austin City Limits is in Zilker Metropolitan Park. With Gov Ball, we haven’t had that yet. Flushing Meadows is truly an incredible and special place that we just can’t wait to bring it alive!

AM: I’m excited and looking forward to it!

Food is always a huge component of music festivals as well and you guys have incredible vendors such as our favorites: The Halal Guys, and Taqueria Diana as well as food partnerships by bringing in the Queens Night Market. Why was this important to have such a diverse series of foods?

TR: So for us, we wanted to have the best of everything! The best music lineup and of course, the best food. People need to be able to eat and drink and to listen to great music. With us being in Queens, we couldn’t not think of the Queens Night Market which is such an institution. It has such an amazing collection of vendors from all over the world. We reached out to John Wang, founder of Queens Night Market and he’s so brilliant and what he created there and it’s so special. So we said, “look, we’re coming to Flushing Meadows and you’ve been there for so long and we have created this amazing amazing event, we would love for you to be able to help us curate some vendors that really speak to Queens and speak to what you have built and to help us give more variety to what we are offering.” He was kind enough to make a number of introductions and help us to feature food that will really be additive to the festival and to get people super super excited to have food from around the world. From Mao's Bao to Twisted Potato, La Brasa for those folks that go to Queens Night Market like myself, it’s really going to be great. So they’re going to go from seeing one amazing act to having an amazing meal, to seeing another amazing act to having another amazing meal. What do people want in life? Good food, good music, and good drink. That’s all that you need.

AM: It’s a full experiential opportunity to have all of these things together. What are some things that are being added to this year’s event that may be different from last year? For those who go every year or may have missed a few, what can they expect?

TR: I think that the biggest thing this year is our new venue. I mean, this is going to be a Gov Ball experience that’s unlike any other because it's a brand new site which is full of lush trees and iconic elements like the Unisphere. How we’re bringing the park to life with lighting and décor and art installations. What we’re doing to enhance the trees, it’s really going to be super duper special and for those folks that have been to Gov Ball once, twice, 5 times or 10, they truly have no idea what they are in store for because this venue is a whole new ballgame and it’s so exciting. We just can’t wait for people to be able to see it and to experience what Gov Ball has wanted to be since it’s iteration.

AM: In addition to all of the things that take place on Gov Ball’s festival site, it’s great that you also have After Dark. We love the idea of people being able to continue the party and to see a number of the artists that are performing at other venues around the city and to expand your footprint. Why is this an element that you love including with Governors Ball?

TR: Well look, the festival ends at 10pm because the NYC Parks tell us we have to end at 10pm and I don’t want to go to bed at 10pm! It’s way too early, it’s summertime in the city on a Fri., Sat., and Sun. night. So we reach out to the artists that are playing the festival and we tell them that we want to work with them some more, feature them in an After Dark show, keep the party going and we know the fans will like it. So we have events with Saba, Metro Boomin’, SOFI TUKKER, and tons more. So, for us, it’s giving the people the opportunity to keep the party going. We’re predominantly a NY festival because most if the people going are from NYC and the tri-state area. But there are tons of people that come in from around the country and around the world. So we want to give people the opportunity to see the festival at the park, but also to experience these great venues in Manhattan and in Brooklyn and elsewhere.

AM: That’s smart!

TR: Yeah. We just want to be able to have something to fill out there whole weekend.

AM: For those that won’t be able to attend the festival themselves, is there a way that they would be able to listen to the lineup whether you partnered with a streaming platform or anything else like that?

TR: So we aren’t livestreaming the event this year. If you want to get a take on this year’s music, you can hop onto Spotify and look at our official playlist. But that’s what we have in store for this year and I can’t say enough about this venue and what we are doing there. For those folks that are on the fence for going this year, I can’t sell it enough. It’s going to be super special and super new and Gov Ball unlike any other.

AM: You also have an entire philanthropic component to Gov Ball that involves the community which is amazing. Can you tell us more about that and how you’re supporting these particular initiatives?

TR: Since we started the festival, we’ve always wanted to give back to the local community. When we were in Randall’s Island for years in East Harlem, it was important for us to work with local East Harlem institutions because we were impacting that community the most. The flow traffic from the festival was going right through the East Harlem neighborhood. We started to build these relationships with local non-profit partners.

When we moved over to Queens, we brought that same goal in mind. This year, working with super local organizations such as Chhaya and ECRC (Elmhurst/Corona Recovery Collective) we’re giving them the opportunity to expose their amazing causes to a brand new audience and we’re also giving our audience an opportunity to work towards tickets to the festival by volunteering at those organizations. So for a few hours of work and volunteering, you can get a Gov Ball ticket and we’re fundraising for these organizations. These are super small and local that truly need exposure. They truly need funding so for us to be able to give back to them, it’s a really important initiative of ours. Over the years, we have worked with really large organizations too such as Everytown and Planned Parenthood and we’ll continue to work with those bigger organizations, but it is always important for us to be hyperlocal and to help these smaller organizations that have these great causes who have less awareness and to give them a means to benefit.

AM: Just looking at the future, do you ever see Gov Ball to be the same as a Lollapalooza, an EDC or a Tomorrowland that pops up in other cities around the world? Do you ever think that that would be a journey that Gov Ball will take at some point?

TR: I don’t. I think that Gov Ball is NYC born and bread. I think that the ethos of the event is NYC, we feature NYC artists, it’s NYC food vendors, NYC graffiti artists, NYC contractors and vendors and non-profits. The whole vibe of the event is NYC and we don’t really have the desire to stray from that. I think that the NYC works in NYC. I don’t think that you could plop that down anywhere else and we just want to continue to be able to make Gov Ball the best that it can be and now with us at Flushing Meadows Corona Park. I think this is only the beginning and we’re just super excited to go down this path of this incredible new home and new venue that we’re bringing to life and to just continue to bring NYC the very best in lineups whether it’s food, music, or what have you that we can!

IG @govballnyc

PHOTOGRAPHY COURTESY | PG 100 Charles Reagan | PG 102 Aaron Ricketts | PG 105 Roger Ho | PG 106 Carter Khowe | PG 109 Downs |

Read the MAY ISSUE #89 of Athleisure Mag and read Welcome Home! in mag.

LAUNCHING A NATION WITH PAIGE MYCOSKIE

As we transition from the Summer to thinking about the Fall, we love when there's apparel in our closets that's truly seasonless and easy to move around, travel and do an array of activities in. At Athleisure Mag, we became major fans of Aviator Nation and started incorporating it into our celeb shoots last fall. In addition, our team has defintiely rocked these pieces when we've been on set, hitting a day of activities and more.

We took some time to sit down with Page Mycoskie, the brand's founder and designer who launched the brand back in 2006 with a focus on that retro vintage vibe and super soft fabrication. We remember her and her brother Blake Mycoskie (founder of TOMS Shoes) when they competed together on CBS' The Amazing Race season 2.

We wanted to find out how this brand was created, how being an athlete has tied into the ethos of the brand, how she approaches bringing on new designs and styles into the line as well as how she approaches finding and opening her stores at various locations. Along the way, we learned how integral music and specifically music festivals, as well as aviators, play into the brand and how manifesting her passions and interests continue to fuel the direction of this lifestyle brand.

ATHLEISURE MAG: Can you tell us about your background as you’re an artist, an entrepreneur, an athlete – how did this all come together in terms of your background and bringing you to the creation of Aviator Nation?

PAIGE MYCOSKIE: It’s kind of funny because ever since I was a young girl, I really had this mentality that I could do anything that I wanted to do. I really think that that came from hanging with my grandmother a lot. When I was little, I used to spend time with her during the day and she was super creative and super artistic. She would be like, “hey what do you want to learn today?” She was all about teaching me new things and I wanted to do creative things. It’s kind of interesting and I’d be like, I’d like to know about pottery and we’d spend the day learning how to do pottery and a lot of times, it was creative stuff. She was super artistic and she made her own clothes. So hanging out with her, I became very hands on and it’s super interesting now because a lot of what I do is very hands on. I think that that’s something that makes me very different from other people who start companies. I like to be super involved in all of the details at Aviator Nation.

It’s also funny to look back at the entrepreneurial thing. When I was little, I was constantly trying to sell things. Being an entrepreneur extends from that and I love being able to create things from scratch. I just loved the whole interaction of making something, selling something, earning money and then going to shop. Then being an athlete, that was an important part of this too. Now, I’m in a super competitive industry, the fashion world and being an athlete – ever since I was a young girl, I love doing sports.

Team sports was an important thing for me because the team I am building and the culture with the company is directly from when I was a child and on team sports with other people a lot. I think that being super competitive has always been inside of me and l like to compete because I like to win. Being an athlete and learning – the more you practice the better you will be and when you continue with that, you’ll be the best. I’m all about constantly making the best product and every time we do a production run, I’m all about testing the fabrics and new methods. It’s not just about putting out clothes every few months like new designs. It’s about continuing to make the product better. I think it helps that I wear the products because it’s all I wear. I’ll be like, “this is actually a little bit tighter than what I want it to be." Or I'd like to make this fabric a little lighter weight during this time of the year. Being an athlete, learning that the more you practice and the more you work with your team, the better that that team can be.

AM: What was that moment when you realized that you wanted to create this brand and what was the thought process behind the name, Aviator Nation? Your brand is really unique from your 5 stripes, to other designs, its gender fluidity and we love that you can literally look at your Instagram and see you truly building your company and the brand heritage that you present as well as continuity.

PM: It all kind of started with a personal obsession with clothes that are super comfortable and had this colorful look to them. I was living in California at the time and I had a job in a surf shop and I was doing photography. I didn’t go to school for fashion or for business. I went to school for journalism because I always liked to write and to tell stories. When I moved to California, I was interning with Shape Magazine for a little while and I realized that I loved the culture and the stories, but I couldn’t see myself working in an office.

So I got a job at a surf shop and I started to get into the retail world through that. I learned how fun it could be to work at a mom and pop shop and that was the beginning of my experience working in that world. What happened was, I personally had these ideas for clothes that I wanted to find and couldn’t. I would go shopping and the clothes were never soft enough for me. I have always been obsessed with my dads old t-shirts because they are so much softer then anything that was out there. Then I learned, that you could get them at thrift stores and I started shopping there and would look for old t-shirts. I just liked how those broken in garments felt. Then it was of course, not the right fit. So I found myself chopping off the bottom and cutting off the sleeves. I was manipulating these garments that I found at these thrift stores, Then it dawned on me when I found this one shirt – I loved how it fit and I wanted all my shirts to feel like that. I took the t-shirt a part and I laid out paper and made a pattern and bought a sewing machine and I taught myself how to sew. So I literally started doing it for myself because I couldn't find garments that felt the way that I wanted them to feel. Then, when I realized that I could make other garments that fit the way the t-shirt did with patterns and being able to sew, I could do the same thing with the designs that I wanted. So if I wanted sunsets or stripes, it was pretty simple because my skillset was there. I didn’t have experience. So I cut out stripes and put them on this garment and it was looking super cool and it was simple. So the reason why we do this applique technique now (which is essentially sewing fabric ontop of another fabric) was because that’s how we started in terms of creating a design to put on the garments.

Once I started to do that, I was wearing the clothes around town in Venice and wearing it to the surf shop that I worked at and everyone around me was asking about it, the brand that I was wearing and I told them that I made it myself. Not only did it feel good but the clothes felt good because I made them with this comfortable material from soft old t-shirts and the colors were attracting people.

AM: So where did the name come from?

PM: So growing up, my favorite movie was Top Gun and I had the movie poster on my wall, I still have it in my office. I just love that movie and I love the style of Tom Cruise and Kelly McGinnis and the aviator sunglasses were just such a key part of that style and that look. When I was little, I always had aviator sunglasses and all through high school and college – aviator sunglasses were always my go to. So I had this vintage collection of aviator sunglasses on my desk when I was thinking about the name for the company and I looked at them and thought, “I really love aviator sunglasses and I really love that word aviator and I feel that this brand is going to bring people together.” I always thought that aviator shades did that. I could have had a long night in college and then put on those shades and then I would look great. The aviator sunglasses were just the go to and I wanted the clothes to be the go to as well.

AM: Completely agree with everything that you’ve said as we’ve styled it in our shoots and have had great feedback and when we wear it around the city, the feedback is always so much fun. Especially when rocking the velvet ones which have such a retro vibe to them. How do you get your inspiration when you are creating the line?

PM: A lot of times, I will randomly think of something that I want to put into clothes. Sometimes things just pop in my head and I just want to see what that color combo would look like. Color is just a part of my brain. I’m always wanting to put colors together. I have Pantone books everywhere and I am always looking at putting them together. I walk around with a Ziploc bag of fabric in all different colors everywhere I go. I’ll be at the beach and I’ll say, I want to see this color with this color – so it just comes to me and I’m surrounded by old things all the time. I go to flea markets all the time because I love finding vintage stuff. I have hundreds of vintage skate boards and surf boards. I’ve always been really into retro stuff from the 70s and I have a ton of vinyl – album covers are a part of my inspiration because I’m playing vinyl all the time. I think that the old stuff that’s around me plays into it as well as it’s always around me. The color thing is just something inside of me – it’s weird.

Sometimes I’ll go to rock shows and different concerts. It’s what I do for entertainment. I don’t go to bars a lot, I’m not extremely social but I do love concerts and festivals and things like that. I remember when I thought about the velvet for example. I was backstage at a rock show and I was inspired by velvet curtains and things like that. It definitely came from Rock & Roll and there’s a lot of velvet in that world. I think sometimes my lifestyle whether it’s being at Venice Beach or at a rock show plays a little bit into my inspiration.

AM: In terms of product assortment, you have apparel, accessories and surfboards. Do you see other things that could grow into Aviator Nation as it really is a lifestyle brand.

PM: Yeah totally, I love creating new things whether it’s clothing, stores or whatever. I love building things from scratch. I see myself creating new products. It’s funny because I want to do everything, but I force myself to not do that because it could be taken the wrong way. I don't want to be that brand that tries to do everything. I really do try to draw it back and look at what I am really passionate about right now and focus on that. We just came out with outerwear this last year and that was something that I was super passionate about, but that we weren’t doing. I love snowboarding and I love the mountains and I'm always throwing on a jacket. I feel that the right jacket is a game changer and a jacket that you can travel with, stands up to the elements, it’s not too hot or too cold. I found this insulation that was kind of beyond what is being used right now – even with high end performance jackets. I want the best quality because it’s for me too and I like pushing the envelope on quality. Anyone who has my jackets understands. It's a super lightweight jacket that’s extremely warm and it packs down into your backpack. I’m also passionate about high top tennis shoes so right now I have a big collection myself and I’m always thinking that it would be cool to make shoes and doing a collection of high tops. Stuff that makes sense for me personally that I’m passionate about because it is authentic. For people that are fans of the brand, they’re all about authentic. I think everyone is becoming that way and it works well for business. This brand has been this way from day one as I started it making it for myself. If the quality is not good enough for me, then I am not going to put it on the shelf. I’m extremely picky.

AM: We appreciate the pickiness of it. You can literally travel in it without a problem, it photographs well, it‘s great and so soft.

PM: It’s crazy comfortable. I’m turning down washes all the time. I’m like that’s not good enough, it’s not soft enough. The people that work in my production at times they’re like, this is crazy this is soft and I’m like, “not soft enough.” I feel that the best feeling is like you don’t have clothes on at all. So if we’re going to make clothes, we should make them feel like you’re not. That’s what I like to think that the sweats feel like – it’s just an extension of your body.

AM: It seems like you partner with a lot of events including Austin City Limits Music Festival and Global Citizen. How important is it for you to grow your brand and to be aligned in that way?

PM: Yeah, it’s super important. It really happened organically. When I opened my first store on Abbott Kenney and built that stage on the patio, that was kind of the beginning of getting involved in the music world. I always say, “if you build it, they will come” very field of dreams. That’s what I did. I built this stage and I had all kinds of artists wanting to play on our little patio in Venice. Doing that was such a cool experience. Getting to know the artist and creating a place where bands get to play – Foster the People rolled in there one day and played on the stage and it was a couple of years before they got cool. That was happening all the time and now I have other stores with stages as a lot of my stores have these stages and I’m always saying yes to artists that want to play. It’s so fun and one day someone from Austin City Limits came into the store in Venice and they loved what I was doing. I really personally love Austin City Limits Music Festival and so when I met that person it was such a unique moment. When I did that festival, it was funny because I go to music festivals a lot – it’s part of my life and I’m always kind of feeling like I don’t want music festivals to be super commercialized and I felt like that old school vibe. I like to imagine what Woodstock would have been. I love when festivals aren’t super commercialized and built up and the one Austin really is a lot less commercialized than others. The thing is, it’s surrounded by trees and grass. Another big thing is that I felt like the artists as I’m friends with a number of artists now and was back then too – they were 3 years into having stages and a lot of the artists were burnt out I noticed – especially on the festivals. It was something that was fun but exhausting. They’d show up, they’d play their show and get back on the road. I have a lot of friends in the music industry and know how it is when they’re going on tour as I’ve actually joined friends on tour too. It’s grueling. So when the people at Austin City Limits came to my store and asked for me to get involved into what they were doing, they wanted to know that if I could do anything, what would I do?

It was an interesting moment and I said I wanted to do something for the artist. They just have these basic trailers backstage and they have their beer or water. They play their show and then they leave. Back in the day, the artist used to sit around and play music together and sit around and get to know one another. I know that because of my friends in the industry and their parents are people like Grand Nash. People who were in that world, I read a lot of books, seen a lot of documentaries and I know about how it was back in the day. I’m always about restoring the past. I told them, “what if I built a teepee that was backstage” and they could hang out there and it was just a place for the artist to chill in between their sets. They loved it and thought it was amazing. They let me build a teepee backstage where only the artists and friends and family of the artists could be and I designed it, drew it and had these Native American guys make it out of fabric and hand painted it. It has this cool rainbow look to it and we set it up backstage at ACL and it was the most incredible thing that I ever witnessed. Basically, I set it up and then bought some old vintage guitars and instruments and had it in there, candles, a couch and blankets. It was super chill and not commercial at all. They asked if I wanted signage and I said no, I just wanted a teepee. I made t-shirts that I was going to give to the artists as a gift and I make clothes and I wanted to make cool ones. The artists come to concerts but they don’t really get gear. So I wanted to make a shirt that I felt that they would wear and not the typical concert shirt. So I designed this shirt that was a vintage cool looking shirt that said Austin City Limits on it, but it was a cool one that didn’t look like the typical concert shirt. On the back of it, it actually said, “It’s All About the Music.” I felt that it was all about the artists and a festival is better if the artists is super stoked. Literally all day for the full weekend, artists would come into the teepee and they would sit down, pick up a guitar and jam out. We had The Alabama Shakes and Phoenix jamming out together.

We had Leon Bridges come in and sit down and start playing a song. He said he had just made up the song by being inspired in the teepee to make this song. It’s exactly what I wanted to happen and all the artists really started to love the teepee. It was a dream come true to come up with this environment. I think it made their experience at Austin City Limits so much better because it was so much more grounding for them, they made friends and they had the t-shirt.

Everyone wanted the t-shirt because they knew it wasn’t available but they wanted to know where they could get it. It was authentic to the artist because they had met us and hung out with us, the shirts were super soft and they probably had a bag filled with dirty clothes. Now we have done it with ACL since 2012, I’ve done a lot more festival shirts for others as well. We do the same thing where we take the teepee and it allows us to get to know the artists backstage and we make sure to make pieces where it doesn’t feel like the typical concert tee.

My thing is, I want to make gear that people will want to continue on wearing. As the customer myself, I will buy a shirt at a festival and not wear it. What you want to do is to wear a shirt that is super soft from the start and that you will want to wear. I make festival gear that is more fashionable and that people will want to continue wearing.

AM: Do you see the brand being at NYFW or at Miami Fashion Week?

PM: I think that with the swim collection, Miami Fashion Week is a great way to showcase that and I really love Miami. We did a small fashion show at the Soho House Miami when I first released our swim collection with the new velvet collection. I got invited to be a part of an event right at the time that it was coming out and it made sense. It was fun, a small show and I think doing fashion shows is really cool. I love putting the brand in front of a lot of people that love fashion. I think that sweats and swimwear really is fashionable. I don’t say no when I think that something comes about that makes sense doing. I think NYFW and Miami Fashion Week is great for us.

AM: Do you sponsor or have any athlete ambassadors?

PM: We have several athletes that shop with us that come in and a lot of times, managers reach out to us and ask if you want to sponsor. We’ll send them things and it’s about people that specifically and personally like the brand. We don’t have any specific sponsorships but we have a lot of athletes that shop in the store.

AM: As someone who is active and an athlete, what are 3 things that are always in your bag when you’re heading to the beach to relax or to surf?

PM: When I go to the beach to surf, I always have to have my speaker – a portable one that I love and I take everywhere I go. I always have a good book – I love to read and I’m into business books. It’s interesting to read on philosophies that entrepreneurs have taken. Maybe my ukele – I grew up learning whatever instruments I could get my hands on and I have always liked this instrument because it’s small and easy to carry around.

IG @PaigeMycoskie

You can hear Paige Mycoskie on our show, BUNGALOW SK which is a part of Athleisure Studio, our multi-media podcast network! Make sure to subscribe to find out when the episode drops. You can hear it on Spotify, Apple Podcasts, iHeart Radio, Google Podcasts and wherever you enjoy listening to your favorite podcast.

IT'S ELECTRIC

We headed to Randall's Island here in NYC to attend Electric Zoo Evolved which had 40+ hours of EDM DJs, 4 stages, an array of food and beverage options and more. Our Labor Day Weekend was jam packed with a number of sets from some of our faves that included Kaskade, Oliver Heldens, Diplo, Good Times Ahead and more. We also checked out acts that we were less familiar with. In the midst of getting in on the good vibes, we sat down with 5 acclaimed EDM DJs to catch up with them on what they're working on, hearing about their sound and more.

We caught up with DJ/Producer SayMyName who is also this month's cover. Known as the Godfather of Hard Trap, when it comes to style - he definitely has it. We found out about his style of music, his latest collaboration with Riot Ten and what he does when he's outside of the stage and studio.

ATHLEISURE MAG: So you are known as the Godfather of Hard Trap. What is that and what is it about this genre of music that you love so much?

SAYMYNAME: Ok so Hard Trap is a genre that I started in 2012. It’s basically a fusion between Hard Style and Trap or like Hip Hop and it’s the best of both worlds. My favorite part about Hard Trap is basically the energy and uniqueness of the sound that it brings to every set no matter whether it’s a festival or a club – it stands up.

AM: Does it change for you whether you’re in a massive venue like here at Electric Zoo or if you’re in an intimate club? How does that work for you in terms of vibe?

SMN: The vibe or the energy is always there. Whether it’s a 100 or 10,000 – like there’s always this raw energy that matches the music. I don’t like to go to a smaller room and change the setup because I still want to see that same energy.

AM: So you just collaborated with Riot Ten with Glocks which is pretty exciting. How did that come about and how excited are you to finally release this?

SMN: Oh I’m excited it’s finally out. Riot Ten and I, we go back and this is something that we have talked about for a minute. He’s done the harder music like more of the Dubstep stuff and just basically using the Dubstep and the Hard Trap and just giving something that our fan base wanted. I’m excited that we got to do it.

AM: We love the new magenta color. How do you love the fact that you can express yourself with your hair color?

SMN: I love that it’s like varied on the season or my mood. So I have done blue, red, orange and now I’m on magenta. I feel like when I go in I just say, “ok I’m going to do yellow.” I think that the louder and the brighter the color, it’s just a bigger representation of the style and that energy. When you see that color and you’re on stage – it’s just in your face!

AM: What other collaborations do you have going on that we should keep an eye out for?

SMN: Right now, I just finished a collaboration with Afrojack. So we’re working on a release for that so keep an eye out for that. R3HAB and I, Timmy Trumpet – there has been a lot of music that I have been working on during the summer so I’m just taking some time off.

PHOTO | Paul Farkas

AM: You’re a busy guy and you have been at a lot of festivals this season. How do you keep yourself relaxed and focused on what’s happening?

SMN: For me, it’s all about balance. When I’m not on the road, I’m in the gym when I’m not in the studio. I feel that the gym it’s not like I’m coming down because I’m working out, but it’s about really staying healthy physically and mentally. It keeps the creative flow going and the energy. Festival season – the festivals that I have played this year, it’s been insane.

AM: We’re excited to see you perform tomorrow!

SMN: I’m so excited! It’s my first Electric Zoo and this has been a bucket list festival. I think I caught a Hardwell festival clip in 2012 or 2013 and I was like, “what is this Electric Zoo – it’s crazy!”

AM: As someone who travels so much, what are 3 items that are in your carry on to feel like you’re at home and centered?

SMN: I feel like with my carry on, that’s a good question. This is going to sound super cliché, but my laptop. I can take my music with me on it when I want to work from the road. I have books on my phone. I think that the books and the music that I have on my phone keeps the connection between everything. Then just essential hygiene products – my skincare routine is a big one.

AM: You need to be fresh!

SMN: I’m trying, I’m trying – I have to stay on top of that.

IG @SayMyNameMusic

PHOTO | Paul Farkas

PHOTO | Paul Farkas

PHOTO | Paul Farkas

PHOTO | Paul Farkas

We sat down with 2019 Grammy Nominated DJ/Producer EDX moments before he hit the stage. He had just arrived after performing in Montreal to kick off Labor Day Weekend and was in NYC just long enough to play a set at Electric Zoo. We talked about being #1 on Spotify's Dance Rising Charts, musicality and more.

ATHLEISURE MAG: You’ve been known as a genius for all the amazing music production you've done. What is the symbiosis between musicality and production to you in terms of making the great sound that you do?

EDX: Well you know, I think that there first, there is always a good song, a nice chord progression and if it’s a vocal song, there is a meaningful vocal. Then you add to it your signature sound and like the high end production. I think that you can have the best production possible if the musicality is there. It’s very hard to touch people when that’s not there. I’m always focusing on touching people with my music and when I have been doing this for so many years, the quality today shouldn’t even be an issue anymore.

AM: So STAY is on the Dance Rising Charts on Spotify. How excited are you about that?

EDX: It’s awesome because it has actually been the #1 track on Dance Rising. That’s something that is so special each time. It’s like making you a Sir for music – every once in awhile when this happens! For me, I’m just a kid living in Switzerland in a neighborhood next to Zurich and just exposed to music and trying to reach the world. This achievement is like a big achievement in my point of view because you actually reach so many people all over the world with this and it’s a good opportunity to be on that Dance Rising once in awhile.

AM: What are your 3 favorite remixes that you have done?

EDX: Haha it’s a hard question! I think that I have done more than 50 or 100 remixes. I don’t know and I’m still counting. It’s hard to pick just 3. I like the remix to the Janelle Monae (‘Make Me Feel’) record because it was just a cool song and I liked the whole vibe from it in the original. All the others are like in themselves, are something special because they all have this collaboration with some other songwriter, singer, artist and being able to get influenced by the original version and to add your own vibe to it to make it your own. It’s something that’s a blessing if you get this opportunity and it’s hard to just pick my favorite ones. But the Janelle Monae remix from last year has really given me the challenge that I wanted once in awhile.

I just started a remix for the new single of Loud Luxury. Which was just sent recently to Sirius XM before the release for their playlist at BPM so it is coming out in 2 weeks. It ended up being an effective remix and I was very excited to tease it and play it out like right now.

AM: We love your remix with Kaskade for ‘Angel on My Shoulder’.

EDX: Oh yes, that was a good one.

AM: Labor Day Weekend has been very busy for you. You were in Montreal on Fri, you are here today in NYC at Electric Zoo and tomorrow you will be in Dallas, how do you keep all that energy going and feeding all of these people your music?

EDX: Well, it’s like a very rewarding industry that we are in. Being able to play out your own music in front of so many people that give you such great feedback each time. It’s actually cool. I’m actually flying out tonight to Dallas because I’m playing tonight and tomorrow I will be out back to Europe!

IG @EDXmusic

PHOTO COURTESY | aLIVE Coverage for ElectricZoo.com

PHOTO | Paul Farkas

Talking with the NJ based trio, Cash Cash, we defintiely got their vibe of just giving a great show that is filled with an array of genres that are just about having a good time. We sat down with them right before their show to find out about what they've been working on, how they work with one another and some of the tools of their trade.

ATHLEISURE MAG: So how do you define the Cash Cash sound?

CASH CASH: We’re a mix of a lot of different things. We’re kind of like a buffet. You get everything with us. You get chicken, beef, vegetables, carbs, salad, dessert – we do it all. We work with Hip Hop artists, we work with pop artists, rock artists, alternative artists. We love it all and we’re always mixing electronic music with different feels and styles of music. Even with just instruments or singers.

AM: How does that work to have 3 of you working together in terms of being on stage or in the studio? How do you deal with those dynamics?

CC: We run a majority rules kind of thing. So if 2 people agree on something, then that’s how it goes. If one person cries enough and pleads their case …

AM: Oh nice so the minority vote can come forward and win!

CC: Yeah if they can convince us yeah – haha the minority vote could win that’s funny!

AM: So the song with P!nk, ‘Can We Pretend’ – it’s amazing! How did it come about and how excited were you for that?

CC: Really excited. We did a remix for her in the last month of 2017 and the remix did really well. She was happy with it, the team was happy with it and we have been trying to send her songs for a long time and finally she sent us the acapella and we were like, “this is great, we can do something with this.” So we built a song around that and it came together that way. It was great to finally make that happen because artists are so busy these days. She’s out doing world tours and we’re in the club every night. It was great to finally make it happen.

PHOTO | Paul Farkas

PHOTO | Paul Farkas

AM: With you guys having so much club time, how do you take time for yourself?

CC: It’s minimal I guess! We’re used to it though. We’ve been doing this for awhile so we’re used to the up and go lifestyle. We’ve been going and you get time off when you get to come home and we love traveling to see the world. It’s always cool to go to new places and then to be able to go back and return.

AM: When you guys are recording, what are your 3 favorite pieces of equipment that you love to use?

CC: Probably the computers – it’s like a love hate thing. Because you think it sucks sometimes, but you couldn’t make music without it. You could have a tape machine, but the computer is better. I feel that it switches – you’ll love a certain synth or something and then you’ll get sick of it, move on and then you’ll look at the wall and there’s your acoustic guitar and you’re like – this is the best!

IG @CashCash

PHOTO | Paul Farkas

Around Athleisure Mag's office, we've been playing DRIP by Boombox Cartel, Dillon Francis featuring Desiigner on loop since it dropped a few days ago. During Electric Zoo, we took some time to hang out with the man himself to find out how he experiments with his sound to make distinctive music while continuing to express himself with his collabs as well as his clothing brand.

ATHLEISURE MAG: How do you define the Boombox Cartel sound?

BOOMBOX CARTEL: I define it as breaking the rules and doing everything wrong. Stuff that’s not supposed to be done and trying to make it work. I try to come up with original ideas and there is a lot of research and development.

AM: What's that like?

BC: Putting a lot of time in the studio and making a lot of weird demos. It’s like evil scientist vibes, but I think that that’s what it is. Then just staying true to the underground and staying true to where we all came from.

AM: How do you get inspired and where does that come from?

BC: Well just influences from when I was a kid. Indie bands, synth rock bands to like Hip Hop to Trap, to Houston stuff to just a big mix. I lived in Monterrey, Mexico for half of my life. I was born in Laredo, Texas in South Texas and I went to music school in Minneapolis. So it’s just kind of like gathering cultures and gathering styles and sounds and just putting it all together.

AM: We’re loving DRIP with you, Dillon Francis and featuring Desiigner from an Athleisure Mag perspective, amazing song to workout to! How did that come about?

BC: Thank you so much and that’s what we wanted! Dillon is one of the most happiest human beings that I know. He’s always really enthusiastic and we tried to make something that meets in the middle. Something euphoric, something happy, something bright, something really colorful and that’s what came to be. And also, with Desiigner, he’s one of the most down to Earth rappers. I work with so many rappers and I think that Desiigner is the only rapper that I can say he is like a genuinely good person that is down to work and to do it for the people. He was there and we were in the studio until 7am like coming up with ideas – smoking weed and my whole house smelled like weed for the next week.

AM: But it was worth it!

BC: But it was worth it! We made a really positive and happy song and we’re all happy to put it out.

PHOTO | Paul Farkas

AM: It’s a hot song. We can’t say how many times we’ve had it on loop.

BC: Thank you so much!

AM: So your FC custom jerseys – those are really cool! Where did that come from?

PHOTO | Paul Farkas

BC: That came from living in Monterrey, Mexico and just going to soccer games every week. I see a lot of baseball jerseys in the EDM community and there’s isn’t enough love for the soccer community. Soccer is just as big or I think bigger! So just playing soccer, every show I go to I ask for a soccer ball and collect a university ball or something like that. I’m a huge fan. So working on those from scratch with a friend in Downtown LA – right now we’re working on a brand partnership with a big company. We did it all from scratch. One of my good friends Colby, helped us out. He has a beautiful warehouse – cut and sew, he created the patches from scratch and they will be back in stock this next week!

AM: Exciting – eventually you can have a whole line!

BC: We have some shorts coming up, socks, the whole kit for the kids.

AM: What are 3 things that you do being so busy and spreading yourself in so many places – to just get back to you?

BC: Yeah, I grew up in Texas with my dad grilling twice a week. So me and my homies barbecue twice a week – or at least once a week. I have a Harley Davidson back at home and I take it out on the 1 highway to go get some fried shrimp and then I come back home and just head to the studio.

IG @BoomBoxCartel

PHOTO | Paul Farkas

One of our favorite remixes is 'Red Lips' by Good Times Ahead as it's been earcandy on our playlist for nearly a decade. So sitting down with this duo talking about a number of exciting changes taking place in the group was a lot of fun. In addition to hearing about their new label, their rebrand and what they've been up to this year, we also found out about where we should be eating the next time we're in Miami.

ATHLEISURE MAG: You guys have had a lot of going on lately – you have the rebrand of your name and your own label. Can you tell us about this?

GOOD TIMES AHEAD: The label is called Good Times/Bad Times and I think that one of our favorite things about having our own label is being able to put out our own music whenever we want. It’s kind of like the main reason. At the same time, it’s also a good platform for us to showcase the Latin influence we have in our music and a lot of the people that we play in our sets and just showcasing that to everyone. Kind of bringing a new thing to the game.

AM: When it came to introducing us to some of his favorite music, our Co-Founder Paul, introduced us to your music. We covered the Fold Festival and we saw you there as well. What is it about your free of genre music and just really bringing together good music?

GTA: For us, it’s mostly just about the energy that music has and the type of energy that makes you feel the way that you do. That’s why whenever we play music, any music that we play either hand selecting it or making it – it, has a certain kind of energy to it. It’s kind of what lets people just have fun as it’s such a fun sound to it. That’s pretty much what attracts us to music in general. It’s about having a good energy about it.

AM: Once again you guys have been super busy with so many festivals. How many have you done just this summer alone?

GTA: This summer probably like 4, but that’s light for us. We still played a lot of festivals and shows, but this year, we took it a little easier because we were focusing on finishing up so much music. 2 or 3 weeks ago we put out our album. We had the record label launch and the whole rebranding of everything. We have been working a lot behind the scenes and just taking this year kind of slow to just work on that. We’ve been doing this now for 8 or 9 years so it’s kind of nice to have a little easy period.

AM: You guys also have a clothing line as well – tell us about that.

GTA: Oh yeah, so it’s kind of something that we dabbled in a little bit. I’m personally a fan of fashion and that kind of thing and street brands. Shout out to Jay of Triple 7 – he hooked us up with so much knowledge on just how to make your own label and your own kind of style. We just kind of wanted to bring that to the festivals that we went to and the parties that we go to and it’s been cool. It’s kind of the same thing that we do with our music. We kind of let the clothes speak for themselves – they’re just really cool and really good quality. They’re good to wear and you can wear them at a festival or just to go out in. It’s kind of in line with our same kind of style as well.

AM: What are you working on right now in terms of collabs?

GTA: We’re definitely doing a lot of stuff as far as on our own with our own label and stuff. We have a lot of collabs. We’ve been playing this one thing we did with this group called Fight Club which they’re actually from here. We have a couple of other ones too. A lot of club music a lot of Latin music. We have been working with a lot of Latin artists. We've had some writing camps last year and this year in Mexico and playing in Brazil and stuff. We’re working with a lot of up and coming people and it’s really exciting especially now that we’re about to launch the label. All of that was for the label and now it’s about being able to put it out and being able to show everyone.

AM: What are 3 restaurants that you guys love eating at in Miami?

GTA: In Miami? Crab Man 305 that’s our number 1! Shout out to Crab Man 305. We’ll also say that there are many many Cuban restaurants, but Sergio’s is a very good restaurant - it’s classic Miami. And then I’d say that obviously Joe’s Stone Crab is a good one – it’s a fancy one but one to go to!

IG @GoodTimesAhead

PHOTO | Paul Farkas

PHOTO | Paul Farkas

PHOTO | Paul Farkas

This past Electric Zoo not only included DJ/producer NGHTMRE performing, but he had a stage for the artists on his label Gud Vibrations which he cofounded with SLANDER. We talked with him about his sound, the responsibilities of running his labels, his current tour and of course being at this year's EZoo.

PHOTO | Paul Farkas

ATHLEISURE MAG: How do you define the NGHTMRE sound?

NGHTMRE: I like to just call it bass music. I try to incorporate and tempos and various styles of electronic music in my records and live shows. It’s a mixture of melodic and heavy. I focus on keeping everything high-energy!

AM: In addition to working on your music, you’re also the Co-Founder of your own label along with SLANDER. How is it juggling those responsibilities and needs?

N: It’s great actually. We have a great team helping us and it really allows us to focus on the music rather than having to worry about small details and infrastructure building. It’s only just getting started in our eyes.

AM: You’re back at EZoo and not only are you performing but you have an entire stage with Gud Vibrations artists – how did this come about and how exciting is it to have this going on this going on this year?

N: I think the Gud Vibrations label and brand in general works so well because it came about organically. Me and the Slander boys are great friends and our tastes align so well that we eventually started our own events and parties. We’re extremely grateful for Electric Zoo for inviting us to bring the Gud Vibrations energy to New York.

AM: Gud Vibrations also has its own clothing line – the Bomber Jackets are definitely something cool that we would include in a future shoot – how do you go about deciding what goes into the line and how it feeds the ethos of your label?

N: Gud Vibrations in general is an outlet for us to put out what we think is cool into the world. We don’t have any specific method to deciding what goes out, but if there’s something we particularly love or feel is cool we take our time developing it to make sure it’s exactly how we like it, then share it!

AM: Tell us about The Alchemy Tour.

N: For this tour I’m doing a b2b set with Slander for each show and this is the first time we’ve been able to bring our stage “The Atom” on the road with us! To top it off we’ve been looking up to Seven Lions and The Glitch Mob for years so to be performing alongside them is amazing!

AM: Tell us about collabs and projects that you have dropping within your music as well as things that we should know about regarding the label.

N: Earlier this year I released a record with ASAP Ferg called Redlight! He’s another person I’ve looked up to for a long time so being able to work together and create a full music video together was a special experience. I have a new track with “Zhu” called Man’s First Inhibition that just dropped and is a bit different from my other stuff. I am always collaborating on new music!

PHOTO COURTESY | aLIVE Coverage for ElectricZoo.com

AM: You’re constantly on the road going from one gig to the next. Do you have 3 things that you do prior to a gig to get in the right mindset to perform in front of your fans?

N: Nothing usually actually. I spend time in Rekordbox on my computer before each show. Its a software that allows me to plan out and organize my music a bit better so when I’m in stage it’s easier to switch things up.

AM: In addition to traveling, I’m sure you workout, what are 3 workouts that you feel are the core of your fitness routine?

N: I actually only just started doing this recently but I got a personal trailer to help me while I was home for a bit and this is my “on the road” routine.

STRETCHES | Samson Lunge, Worlds Greatest Stretch, Downdog, Frog Stretch and Pigeon | CORE WORK @ 3 Rounds | (Rotation) Russian Twist x30, (Flexion) Leg Raise x30, (Static hold) Plank 30 sec | @ 4 Rounds | Squats x40, SIT UPS x30, Push Up x20 |

IG @NGHTMRE

PHOTO | Paul Farkas

PHOTO | Paul Farkas

PHOTO CREDITS | PG 26, 52 + 54 aLIVE Coverage for ElectricZoo.com | This editorial contains elements of images, courtesy Dreamstime.com: PG 16 Richochet69, PG 19 Rolffimages, PG 29 Nadezda Mikusova, PG 30 Philip Openshaw, PG 34 Golfxx, PG 36 Steve Ford, PG 41 Alisbab, PG 42 Tatiana Kuklina, PG 46 Alphonse99 + Back Cover Santi Ri |

Read the August Issue of Athleisure Mag and see It’s Electric in mag.

FIND YOUR WANDERLUST

On any given day, there is a festival taking place and although the concept may convey images of DJs, rock bands etc - there are other gatherings that also exist in this category. We learned about Wanderlust a few months ago and finally caught up with the trio to find out about their wellness-focused festivals that are four-day weekend retreats filled with yoga, meditation, live
music, speakers and outdoor activities as well as those that are single day mindful triathlons. These take place throughout the country and overseas to allow a series of people to come together as a means to become a like-minded tribe.

We found out more about these events, what's new this year and a quick snapshot of their growth.

ATHLEISURE MAG: When did Wanderlust launch and who are the creators of this wellness festival?

WANDERLUST: Wanderlust was founded in 2009 by three friends: Sean Hoess, Jeff Krasno and Schuyler Grant.

AM: We know that Wanderlust has operated in a number of cities, are there cities that are new to you that will have festivals in 2017/2018 - will you be in NYC anytime soon!

W: Our NYC event happened just two weeks ago at Brooklyn’s Prospect Park. And we broke a Guinness World record at that event.

AM: What takes place at Wanderlust?

W: Wanderlust holds two different kinds of events—our multi-day festivals which are four-day weekend retreats combining yoga, meditation, live music, inspiring speakers and outdoor adventures for an entirely unique mindful getaway. And, our single-day “mindful triathlons” called the Wanderlust 108 which take place in public parks all over the world. The Wanderlust
108 includes a five-kilometer run (or walk), an outdoor 90-minute yoga class, and a guided meditation. New for 2017, participants can add a scheduled class such as aerial yoga, acro-yoga, hooping, walking meditation, photography or essential oils workshops, or a community yoga experience from favorite local teachers. At all Wanderlust 108 events, the Kula Marketplace will showcase local craft vendors, including clothing, jewelry, and handcrafted
items. Local and organic food vendors will be on site, as well as a retail store and juice bar collaboration between Wanderlust and Adidas housed in a 60 foot, geodesic dome.

AM: At the end of September, you will be in Tampa which was affected by Irma. How are you supporting the community and will there be any changes to the event because of the hurricane?

W: It was important to us to be of service to the local community. It’s our intention at all our events to come together as a community to lift each other up, and we wanted to help who might be in need in the local Tampa area. $1.08 of each Wanderlust 108 Tampa ticket sold in 2017 will be donated to the Tampa Bay Disaster Relief and Recovery Fund. The Tampa Bay Disaster Relief and Recovery Fund (TBDisasterFund.org) is a strategic collaboration of the Community Foundation of Tampa Bay, Foundation for a Healthy St. Petersburg, Pinellas Community Foundation, United Way of Citrus County, United Way of Hernando, United Way of Pasco, and United Way Suncoast. This fund provides a trusted and reliable way to make tax-deductible donations to local storm recovery efforts. 100% of the funds collected through this effort will be directed to address immediate and mid- to long-term recovery needs through grants to select nonprofits.

AM: How many times a year do you host these festivals?

W: Wanderlust 108 first launched in New York’s Prospect Park and Atlanta’s Piedmont Park in 2014, bringing the mindful triathlon experience to over 10,000 participants. After this overwhelmingly positive response, Wanderlust 108 expanded to 17 cities in 2015, 32 cities in 2016 and now, to over 60 cities in 17 countries in 2017.

Read more from the Sept issue and see Find Your Wanderlust in mag.

SUMMER SOLSTICE 2017

Happy Summer Solstice! Today is the first day of summer which means tat whether you've been enjoying great temperatures or not, it's the day to finally celebrate ongoing great weather! On the first day of summer, there are a number of events, soirees, or impromptu gatherings to enjoy the day and the many weeks ahead! Wherever you are, take some time to get in a little exercise, an excuse to get outside and to toast to the new season.

COACHELLA STYLE | WEEKEND 1

The first weekend of Coachella is already in the books. The weekend included amazing music acts, branded parties and of course, tons of style. This week, we recap some of our fave Victoria's Secret Angels (Jasmine Tookes, Alessandra Ambrosio etc), Pretty Little Liars (Shay Mitchell) cast and more that made our heads turn as we deployed for amazing tunes in Indigo, California.