We love that the Summer is all about the unexpected! Whether it’s impromptu gatherings, great food, and just being able to work with the heat! As a number of people and brands continue to celebrate and honor America’s 250 celebration, they are adding their RTD drink and hot dogs into the historical record! On Aug 1st, Smirnoff Ice is bringing the festivities to Put-In-Bay, OH where they will be making 2 attempts at securing the record. This community is known in the midwest as an iconic party destination. They will try to achieve the Largest Display of Hot Dogs as well as the Largest Hot Dog Party. If you want to find out more about how you can participate in the GUINNESS WORLD RECORDS, fans 21+ click here to learn more.
We were sent their Doggie Bag which is a Smirnoff Ice Holder, a not to dog couture, and a fun quirky accessory. For fans that are 21+, they can try to get a Doggie Bag which only has 250 that were created. This started on July 15th! While you’re trying to be part of this history, fans that are 21+ will enjoy Smirnoff Ice samples, branded giveaways, and of course, hot dogs! As a reminder, National Hot Dog Day took place on Jul 15th!
"America's 250th is a rare cultural moment, and it's bigger than one day. We wanted Smirnoff Ice to show up in a way that felt true to the brand: playful, a little unexpected and built for summer," said Fergus McCarthy, Director of Smirnoff Ice. "Red, White & Berry already owns a place in summer celebrations, so pairing it with the hot dog lets us tap into an unmistakably American ritual and give fans a fun reason to keep the party going."
**NO PURCHASE NECESSARY. Must be 21+ to enter. Free Instagram account required to enter. Winners selected by random drawing. Alcohol NOT part of prize. Each Sweepstakes is separate with its own prizes and Official Rules available at @smirnoffusa. 1st Sweepstakes begins 7/15 on or after 12:00 p .m. ET & ends 7/18 at 11:59:59 p.m. ET and is open to legal U.S. residents except for MD, ME, NJ, VA and where prohibited. Sponsor: Diageo Beer Company USA, New York, NY. This promotion is in no way sponsored, endorsed or administered by, or associated with, Instagram.
