We had a candid talk with one of the top Celebrity Trainers, Bob Harper. You know him as one of the trainers and eventually the host of The Biggest Loser, he has been on countless shows encouraging those to take care of themselves and their health and is known for the way he engages with others. We catch up with him to talk about how he got into the fitness industry, including TV into his brand, his latest project and how he has navigated these times.
ATHLEISURE MAG: We’ve been fans of yours since we saw you on The Biggest Loser as a trainer and then as a host – when did you know that you wanted to work in the fitness industry as your expertise has spanned over 3 decades!
BOB HARPER: Wow 3 decades! That makes me sound so old!
AM: Oh no it doesn’t! It makes you sound experienced and amazing!
BH: That’s true! I’m embracing my 50’s. I’ve been in the industry like you’ve said for over 30 years now. When I got into fitness, it was something that I fell into because I was living in Nashville, TN and there was a gym that I lived next door to and all of a sudden I just started going to the gym and I definitely got the bug of fitness. I decided that this was something that I really wanted to do so I got my certifications, started to do group fitness and then I decided that I would move to Los Angeles, CA to really make a full-time career out of health and fitness and then the rest is pretty much history! I went from being a Celebrity trainer out of Los Angeles to getting this gig on a new show called The Biggest Loser and at first, I was super skeptical because listening to the name, I didn’t know what it was about and then I found out that it was all about diet and exercise – it was something that I thought, “ok, let me try to pursue this a little bit more.”
AM: Did you ever imagine that when you first started in this industry that you would take the different avenues that you have taken and really expanding your brand as being as you said, a TV personality and being more than just a trainer and having your group sessions?
BH: It was never anything that I ever thought that would I do in terms of being on television because I was very happy with where my career was, but when I got this opportunity to work on Loser, I thought, you know what, it’s going to give me the opportunity to work on this platform to be exposed to this whole other demographic and I really found that as much as I loved all of the celebrities that I had worked with, this was just something that was just so much more rewarding in a completely different way.
AM: How would you define your approach when you’re working in a group setting or with your personal clients? Do you have a certain approach, focus or modalities that you like to focus on?
BH: Yeah, I have always described myself as a very pragmatic health and fitness trainer. I have never been one to beat somebody down as I have tried to lift them up. I want them to see themselves through my eyes when they are unable to do. That’s just something that has always been in me. That has always been me to be someone that has always looked at that glass as half full no matter how far off track someone has gotten. I realize that in health and fitness and especially when you’re working with people that are overweight, it’s something that they have to embrace for the rest of their life. There’s no endgame here when it comes to weight loss, managing weight loss and when I speak to people in that pragmatic way, it just me saying, “these are the cards that you have been dealt. This is something that you're going to have to be thinking about for the rest of your life.” I think that once you're able to swallow that pill, it makes it a lot more manageable. I feel like that there are so many avenues of health and fitness out there that kind of go, "I have all the answers, this is it and once you do what I’m telling you to do, then life is going to be great.” And I’m like, “ok, well once you have lost all of that weight or achieved the goals that you have achieved, what then?” I always try to look at the what then.
AM: Before we get into the Next Fitness Superstar, how did you decide to work with NEOU Fitness and what was the synergy there?
BH: Since the pandemic happened last year and it feels like –
AM: Like five years!
BH: Yeah, I’m going insane ha! Yeah, before the pandemic, I was never an at home fitness person. You would think when you look at my career – I mean people would say, “I’d love to see your gym at home!” I’ve always loved being in gyms, group fitness and being around other people. Then with the pandemic, I was forced to approach fitness in a completely different way. I started doing all the workouts that I like doing and I tried doing them from home. It wasn’t until I met with the people at NEOU that I really decided that I knew that I was really responding to the situation that we are in. NEOU has so many different options of working out and that’s what I wanted! I don’t know about you, but I was really getting bored with the things that I was doing and I really needed to mix it up and I also wanted to do things that was going to put a smile on my face. I don’t want to sound cheesy.
AM: Totally get it! We’ve been to NEOU for editor events, we miss our hot yoga studios and being around others in working out and having that experience with other people as well as enjoying the amenities –these past few months to keep it fresh has totally been a challenge!
BH: It’s totally been a challenge! I have to have those conversations with myself that I have had to have with my clients over the years when I’m saying to myself,“ I don’t want to work out” – those days when I’m dealing with low-level depression throughout this year and being like, “oh my God, this is never-ending, I can’t get motivated” and having to say to myself – “I know I’m going to feel better about myself when I work out.” My fiancé will say to me, “honey, you know you’re going to feel better after you do it. Just turn on the computer, get your workout going, jump in the pool and do whatever you’re going to do” and it’s true and I’m always having to remember that feeling. I remember telling that to every single person that I have ever worked with and I like NEOU in the way that it gives me so many different options and those options are what keeps me motivated.
AM: Tell us about The Next Fitness Superstar as the concept sounds fun and what’s your role in this project?
BH: I’m really excited about this creative idea. It’s something that I came to them with and I said this was the first thing that I wanted to do with them. I found it to be interesting and dynamic. Since the pandemic and looking at the different trainers, workouts, health professionals out there – people are always asking me how can they go to the next level? Going to the next level, whatever that means for you is trying to put yourself out there in a completely different way. That’s what the Next Fitness Superstar is about –show me what you’ve got! I remember being very clear, it’s not about the way a person looks. I see people with the best bodies in the world and their training ability for themselves is great – but what are you able to give that person that you're working with? So with the Next Fitness Superstar, I want to see how you are able to communicate, are you able to deliver, what your brand is, how you are able to get the workouts in to get me engaged and to keep me engaged. I think that when you deal with trainers, you have to see them from so many different points of view. It can’t just be you have great abs or you have great legs – what else do you have after that?
AM: It’s cool to see that you guys had over200 people competing, and you narrowed it down to 10. Can you share if you have any favorites or if you’re leaning towards anyone or anything that is standing out with you?
BH: Well I don’t want to talk about favorites, but I will say that it was super hard to get to the top 10! I love the top 10 that we have and I think that they’re really strong and really dynamic so it’s exciting! Let me tell you, we’re about to give it to the audience for their vote. I’m glad that they’re going to have to do it and not me!
AM: For sure! What’s going to happen over the next 4 week period with this?
BH: Well what is going to be really fun is that when we get to the top 3, we’re going to be putting them through a workout, a live workout on NEOU – I want to be able to talk with them and to hear how they are able to communicate. I think that that’s really important since I have been in this industry for a long time. Going from being a trainer to going live on the Today Show and a number of shows throughout my career, there’s an art there. There is an ability to speak and be concise. WhenI watch people and I see that people are starting to ramble, saying a lot and you're wondering if they’re really saying anything – I think at one point and I say this with any trainer that I have talked with or worked with, “don’t be afraid of the silence.” Especially if you’re in the midst of a workout. Don’t be afraid to let the room breathe. You know what I mean by that?
AM: ABSOLUTELY!
BH: I have been in a number of workouts with trainers that there is so much dialogue and it starts to make me a little insane it's like, enough with all of the talking. Let me know what you need from me, guide me in this way and allow for the magic to happen!
AM: Agreed! A lot of times when we’re working out, we just need that space so you have that moment for your body to go through what’s happening and to feel like the movements are becoming a second nature. When you’re talking too much, it becomes noise after a certain point and then it’s too distracting.
BH: Oh my God! I have actually done workouts where to the computer screen I'm saying, “stop talking!” Give me a minute!
AM: And sometimes you just hit that mute because you can’t!
BH: It really takes away from the times where they really have something important to say and people have to learn how to edit themselves! That’s the bottom line. I love that people are going to be able to vote by going to NEOU to vote for their favorite trainers. We have gotten really great responses from it.
AM: It looks like it. So when we get to the 3 people, they have the activities that they will do and people can vote. What does the winner get for winning it all?
BH: That’s what’s really exciting. Not only will they get a contract with NEOU, the publicity from doing it, being placed in a different arena for doing it which I think is the best part of the prize, there is also a $5,000 cash prize too. I thought that was pretty great!
AM: Sure. Even for the 10 people that were announced initially, there’s something to be said that you went through that process to get there. Will this be something that will continue to take place to have these kinds of competitions or are you just feeling this out to see how it goes?
BH: We’re definitely feeling it out, but I also have other ideas that I have been playing around with on what we can do. I do believe that at home fitness is here to stay for a while now and I want to be able to inspire people at home that aren’t working out with large groups of people anymore. How can I keep you going? I mean, that’s what it’s about as you know! You’ve got to be able to change it up and people are asking, what’s the best diet out there and I’m like, “you know what? It’s the one that you’re able to stick with and that you're able to continue to do!” That’s when everything changes. I have done every single diet that’s out there and it’s good for people to try different things because it keeps your head in the game.
AM: Outside of Next Fitness Superstar, are there other projects that you are working on that you can share that we should keep our eye out for?
BH: I know that one thing that has been very near and dear to my heart – literally and figuratively, is my partnership with AstraZeneca something that we call, Survivors Have Hearts. I used to travel around the country with heart attack survivors. Now with COVID-19, it’s been a virtual thing. So this year, I’m hoping that we can get out on the road maybe. The response that we have been able to receive by doing it virtually has been super successful and that’s something that as a heart attack survivor who is coming up on 4 years in 6 months, being a survivor – it drives me even more. Being able to talk to heart attack survivors, people who took care of them during that hard time has been super rewarding for me.
AM: During this pandemic, we enjoy your photography and being able to see the world through your eyes and seeing your pups, Karl and Vivienne because they’re so cute. How did you get into photography?
BH: Thank you for saying that! Photography means a lot to me and it’s always been something that’s really important for me. Ever since I was a kid and I got a little Instamatic camera – I’m really dating myself here.
AM: I had one growing up I’ll be 42 this year, so I know what you’re talking about!
BH: Well you’re a little younger than me, but you know what I’m talking about. I was very drawn to that media of art where you’re able to grab a second in life and that you can never go back to it. You have to remember that every photo that is being taken, especially the way I go about it– it’s that instant and that instant is gone and you’re able to document. I love being able to tell a story in that range finder of my camera. That’s how I look at it. I tell people all the time, everyone can take a picture as we all have iPhones, smartphones or whatever you call it. But whenever I am able to have my real camera in my hand and to not just take a picture but a photo and tell a story, it’s just something that I have loved for a very long time.
AM: I’ve loved looking at that second Instagram that has those photos. Growing up, my dad has the 35mm cameras where you go into the darkroom and we actually had one in our house. So seeing these single stories that you’re telling and how poignant that they are – I didn’t know that about you prior to the pandemic, but very cool to see the world through your eyes.
BH: I appreciate that and as far as your dad and working with film, that’s always been something, of course, I work with digital mostly, but I have my film camera and when I’m in NY, I have a darkroom that I go to in Brooklyn called Gowanus Darkroom and I develop my own film, print my own photographs and there is something very therapeutic about that for me. You’re in that darkroom and creating art and it just stimulates me.
AM: It’s been so fun talking with you. Who are 3 people that have inspired you to be where you are whether personally or professionally?
BH: Oh wow, that’s such a big question! I mean an immediate answer would be that I would talk about people like the trailblazers, Jack LaLanne – that man was in the business forever and continued to just inspire and be so inspirational. I’ll tell you another one – Richard Simmons, I mean what he did with his career – the heart on his sleeve. Everything from Sweating to the Oldies and what he did, people tried to emulate it. He had those diet cards, a deck of cards – that’s just what everything was built on!
If I’m going to stay in the old school world, I’m going with Jane Fonda! Jane Fonda and everything that she has done! I don’t even know how old she is, but LOOK AT HER! I like looking at people that are growing old gracefully because I’m of that world so when I look at Jane Fonda, I want to drink the water that she’s been drinking!
AM: To this day, as I’m the Co-Founder and Style Director here, there have been a number of shoots that I have styled and I have used her iconic fitness looks as an inspiration to the shoots that we have created. She is a style icon and a fitness icon and her look is something that has been a classic.
BH: I’ll tell you what and I’m thinking about the new and younger generation, there is someone on Instagram and TikTok if you have not seen him and I highly recommend – he has gotten me through 2020 in the darkest time and he’s called The Fittest Wizard. Have you ever heard of him?
AM: No, but just wrote it down!
BH: Oh my! He’s like a Crossfitter and he’s super fit and that’s beside the point! He does all this dancing and his physical ability and what he’s able to do and he’s having so much fun doing it. I’ve really become such a proponent of making fitness fun especially in 2020 and he has made me laugh and smile throughout this whole year!
AM: I’m looking at it now – wow!
BH: Wait ‘til you see him dancing around, he’s insane!
IG @BobHarper
IG @BobHarperGallery
PHOTOGRAPHY COURTESY | Bob Harper
