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ATHLEISURE MAG™ | Athleisure Culture
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THE 9LIST 9M3NU

December 10, 2024

Read the NOV ISSUE #107 of Athleisure Mag and see THE 9LIST 9M3NU in mag.

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Sep 12, 2025
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9PLAYLIST | SARAYA

December 9, 2024

Read the NOV ISSUE #107 of Athleisure Mag and see 9PLAYLIST | Saraya in mag.

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PHOTO CREDIT | CBS/Golden Globe Awards

AWARDS SEASON | GOLDEN GLOBE AWARDS NOMINATIONS

December 9, 2024

Earlier today, the nominees for the 82nd Golden Globe Awards were announced as we through the next few weeks of Awards Season! The show will take place on Sunday, January 5th and will air on CBS. Our predictions are in bold, the ones we correctly identified as winners are in bold italics and winners that we didn’t predict are in italics.

BEST MOTION PICTURE – DRAMA

THE BRUTALIST (A24)

A COMPLETE UNKNOWN (Searchlight Pictures)

CONCLAVE (Focus Features)

DUNE: PART TWO (Warner Bros. Pictures)

NICKEL BOYS (Orion Pictures / Amazon MGM Studios)

SEPTEMBER 5 (Paramount Pictures)

BEST MOTION PICTURE – MUSICAL OR COMEDY

ANORA (NEON)

CHALLENGERS (Amazon MGM Studios)

EMILIA PÉREZ (Netflix)

A REAL PAIN (Searchlight Pictures)

THE SUBSTANCE (MUBI)

WICKED (Universal Pictures)

BEST MOTION PICTURE – ANIMATED

FLOW (Sideshow / Janus Films)

INSIDE OUT 2 (Walt Disney Studios Motion Pictures)

MEMOIR OF A SNAIL (IFC Films)

MOANA 2 (Walt Disney Studios Motion Pictures)

WALLACE & GROMIT: VENGEANCE MOST FOWL (Netflix)

THE WILD ROBOT (Universal Pictures)

CINEMATIC AND BOX OFFICE ACHIEVEMENT

ALIEN: ROMULUS (Walt Disney Studios Motion Pictures)

BEETLEJUICE BEETLEJUICE (Warner Bros. Pictures)

DEADPOOL & WOLVERINE (Walt Disney Studios Motion Pictures)

GLADIATOR II (Paramount Pictures)

INSIDE OUT 2 (Walt Disney Studios Motion Pictures)

TWISTERS (Universal Pictures)

WICKED (Universal Pictures)

THE WILD ROBOT (Universal Pictures)

BEST MOTION PICTURE – NON-ENGLISH LANGUAGE

ALL WE IMAGINE AS LIGHT (Sideshow / Janus Films) – USA / FRANCE / INDIA

EMILIA PÉREZ (Netflix) – FRANCE

THE GIRL WITH THE NEEDLE (MUBI) – POLAND / SWEDEN / DENMARK

I’M STILL HERE (Sony Pictures Classics) – BRAZIL

THE SEED OF THE SACRED FIG (NEON) – USA / GERMANY

VERMIGLIO (Sideshow / Janus Films) – ITALY

BEST PERFORMANCE BY A FEMALE ACTOR IN A MOTION PICTURE – DRAMA

PAMELA ANDERSON (THE LAST SHOWGIRL)

ANGELINA JOLIE (MARIA)

NICOLE KIDMAN (BABYGIRL)

TILDA SWINTON (THE ROOM NEXT DOOR)

FERNANDA TORRES (I’M STILL HERE)

KATE WINSLET (LEE)

BEST PERFORMANCE BY A MALE ACTOR IN A MOTION PICTURE – DRAMA

ADRIEN BRODY (THE BRUTALIST)

TIMOTHÉE CHALAMET (A COMPLETE UNKNOWN)

DANIEL CRAIG (QUEER)

COLMAN DOMINGO (SING SING)

RALPH FIENNES (CONCLAVE)

SEBASTIAN STAN (THE APPRENTICE)

BEST PERFORMANCE BY A FEMALE ACTOR IN A MOTION PICTURE – MUSICAL OR COMEDY

AMY ADAMS (NIGHTBITCH)

CYNTHIA ERIVO (WICKED)

KARLA SOFÍA GASCÓN (EMILIA PÉREZ)

MIKEY MADISON (ANORA)

DEMI MOORE (THE SUBSTANCE)

ZENDAYA (CHALLENGERS)

BEST PERFORMANCE BY A MALE ACTOR IN A MOTION PICTURE – MUSICAL OR COMEDY

JESSE EISENBERG (A REAL PAIN)

HUGH GRANT (HERETIC)

GABRIEL LABELLE (SATURDAY NIGHT)

JESSE PLEMONS (KINDS OF KINDNESS)

GLEN POWELL (HIT MAN)

SEBASTIAN STAN (A DIFFERENT MAN)

BEST PERFORMANCE BY A FEMALE ACTOR IN A SUPPORTING ROLE IN ANY MOTION PICTURE

SELENA GOMEZ (EMILIA PÉREZ)

ARIANA GRANDE (WICKED)

FELICITY JONES (THE BRUTALIST)

MARGARET QUALLEY (THE SUBSTANCE)

ISABELLA ROSSELLINI (CONCLAVE)

ZOE SALDAÑA (EMILIA PÉREZ)

BEST PERFORMANCE BY A MALE ACTOR IN A SUPPORTING ROLE IN ANY MOTION PICTURE

YURA BORISOV (ANORA)

KIERAN CULKIN (A REAL PAIN)

EDWARD NORTON (A COMPLETE UNKNOWN)

GUY PEARCE (THE BRUTALIST)

JEREMY STRONG (THE APPRENTICE)

DENZEL WASHINGTON (GLADIATOR II)

]BEST DIRECTOR – MOTION PICTURE

JACQUES AUDIARD (EMILIA PÉREZ)

SEAN BAKER (ANORA)

EDWARD BERGER (CONCLAVE)

BRADY CORBET (THE BRUTALIST)

CORALIE FARGEAT (THE SUBSTANCE)

PAYAL KAPADIA (ALL WE IMAGINE AS LIGHT)

BEST SCREENPLAY – MOTION PICTURE

JACQUES AUDIARD (EMILIA PÉREZ)

SEAN BAKER (ANORA)

BRADY CORBET, MONA FASTVOLD (THE BRUTALIST)

JESSE EISENBERG (A REAL PAIN)

CORALIE FARGEAT (THE SUBSTANCE)

PETER STRAUGHAN (CONCLAVE)

\

BEST ORIGINAL SCORE – MOTION PICTURE

VOLKER BERTELMANN (CONCLAVE)

DANIEL BLUMBERG (THE BRUTALIST)

KRIS BOWERS (THE WILD ROBOT)

CLÉMENT DUCOL, CAMILLE (EMILIA PÉREZ)

TRENT REZNOR, ATTICUS ROSS (CHALLENGERS)

HANS ZIMMER (DUNE: PART TWO)

BEST ORIGINAL SONG – MOTION PICTURE

“BEAUTIFUL THAT WAY” –– THE LAST SHOWGIRL Music & Lyrics by: Andrew Wyatt, Miley Cyrus, Lykke Zachrisson

“COMPRESS / REPRESS” –– CHALLENGERS Music & Lyrics by: Trent Reznor, Atticus Ross, Luca Guadagnino

“EL MAL” –– EMILIA PÉREZ Music & Lyrics by: Clément Ducol, Camille, Jacques Audiard

“FORBIDDEN ROAD” –– BETTER MAN Music & Lyrics by: Robbie Williams, Freddy Wexler, Sacha Skarbek

“KISS THE SKY” –– THE WILD ROBOT Music & Lyrics by: Delacey, Jordan K. Johnson, Stefan Johnson, Maren Morris, Michael Pollack, Ali Tamposi

“MI CAMINO” –– EMILIA PÉREZ Music & Lyrics by: Clément Ducol, Camille

BEST TELEVISION SERIES – DRAMA

THE DAY OF THE JACKAL (PEACOCK)

THE DIPLOMAT (NETFLIX)

MR. & MRS. SMITH (PRIME VIDEO)

SHŌGUN (FX/HULU)

SLOW HORSES (APPLE TV+)

SQUID GAME (NETFLIX)

BEST TELEVISION SERIES – MUSICAL OR COMEDY

ABBOTT ELEMENTARY (ABC)

THE BEAR (FX/HULU)

THE GENTLEMEN (NETFLIX)

HACKS (HBO | MAX)

NOBODY WANTS THIS (NETFLIX)

ONLY MURDERS IN THE BUILDING (HULU)

BEST TELEVISION LIMITED SERIES, ANTHOLOGY SERIES OR MOTION PICTURE MADE FOR TELEVISION

BABY REINDEER (NETFLIX)

DISCLAIMER (APPLE TV+)

MONSTERS: THE LYLE AND ERIK MENENDEZ STORY (NETFLIX)

THE PENGUIN (HBO | MAX)

RIPLEY (NETFLIX)

TRUE DETECTIVE: NIGHT COUNTRY (HBO | MAX)

BEST PERFORMANCE BY A FEMALE ACTOR IN A TELEVISION SERIES – DRAMA

KATHY BATES (MATLOCK)

EMMA D’ARCY (HOUSE OF THE DRAGON)

MAYA ERSKINE (MR. & MRS. SMITH)

KEIRA KNIGHTLEY (BLACK DOVES)

KERI RUSSELL (THE DIPLOMAT)

ANNA SAWAI (SHŌGUN)

BEST PERFORMANCE BY A MALE ACTOR IN A TELEVISION SERIES – DRAMA

DONALD GLOVER (MR. & MRS. SMITH)

JAKE GYLLENHAAL (PRESUMED INNOCENT)

GARY OLDMAN (SLOW HORSES)

EDDIE REDMAYNE (THE DAY OF THE JACKAL)

HIROYUKI SANADA (SHŌGUN)

BILLY BOB THORNTON (LANDMAN)

BEST PERFORMANCE BY A FEMALE ACTOR IN A TELEVISION SERIES – MUSICAL OR COMEDY

KRISTEN BELL (NOBODY WANTS THIS)

QUINTA BRUNSON (ABBOTT ELEMENTARY)

AYO EDEBIRI (THE BEAR)

SELENA GOMEZ (ONLY MURDERS IN THE BUILDING)

KATHRYN HAHN (AGATHA ALL ALONG)

JEAN SMART (HACKS)

BEST PERFORMANCE BY A MALE ACTOR IN A TELEVISION SERIES – MUSICAL OR COMEDY

ADAM BRODY (NOBODY WANTS THIS)

TED DANSON (A MAN ON THE INSIDE)

STEVE MARTIN (ONLY MURDERS IN THE BUILDING)

JASON SEGEL (SHRINKING)

MARTIN SHORT (ONLY MURDERS IN THE BUILDING)

JEREMY ALLEN WHITE (THE BEAR)

BEST PERFORMANCE BY A FEMALE ACTOR IN A LIMITED SERIES, ANTHOLOGY SERIES, OR A MOTION PICTURE MADE FOR TELEVISION

CATE BLANCHETT (DISCLAIMER)

JODIE FOSTER (TRUE DETECTIVE: NIGHT COUNTRY)

CRISTIN MILIOTI (THE PENGUIN)

SOFÍA VERGARA (GRISELDA)

NAOMI WATTS  (FEUD: CAPOTE VS. THE SWANS)

KATE WINSLET (THE REGIME)

BEST PERFORMANCE BY A MALE ACTOR IN A LIMITED SERIES, ANTHOLOGY SERIES, OR A MOTION PICTURE MADE FOR TELEVISION

COLIN FARRELL (THE PENGUIN)

RICHARD GADD (BABY REINDEER)

KEVIN KLINE (DISCLAIMER)

COOPER KOCH (MONSTERS: THE LYLE AND ERIK MENENDEZ STORY)

EWAN MCGREGOR (A GENTLEMAN IN MOSCOW)

ANDREW SCOTT (RIPLEY)

BEST PERFORMANCE BY A FEMALE ACTOR IN A SUPPORTING ROLE ON TELEVISION

LIZA COLÓN-ZAYAS (THE BEAR)

HANNAH EINBINDER (HACKS)

DAKOTA FANNING (RIPLEY)

JESSICA GUNNING (BABY REINDEER)

ALLISON JANNEY (THE DIPLOMAT)

KALI REIS (TRUE DETECTIVE: NIGHT COUNTRY)

BEST PERFORMANCE BY A MALE ACTOR IN A SUPPORTING ROLE ON TELEVISION

TADANOBU ASANO (SHŌGUN)

JAVIER BARDEM (MONSTERS: THE LYLE AND ERIK MENENDEZ STORY)

HARRISON FORD (SHRINKING)

JACK LOWDEN (SLOW HORSES)

DIEGO LUNA (LA MÁQUINA)

EBON MOSS-BACHRACH (THE BEAR)

BEST PERFORMANCE IN STAND-UP COMEDY ON TELEVISION

JAMIE FOXX (JAMIE FOXX: WHAT HAD HAPPENED WAS)

NIKKI GLASER (NIKKI GLASER: SOMEDAY YOU’LL DIE)

SETH MEYERS (SETH MEYERS: DAD MAN WALKING)

ADAM SANDLER (ADAM SANDLER: LOVE YOU)

ALI WONG (ALI WONG: SINGLE LADY)

RAMY YOUSSEF (RAMY YOUSSEF: MORE FEELINGS)

Read the latest issue of Athleisure Mag.

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In AM, Awards Season 2024-2025, Awards Season Tags Golden Globe Awards, CBS, Paramount+, The Bear
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9PLAYLIST | CHEF MICHAEL VOLTAGGIO

December 8, 2024

Read the NOV ISSUE #107 of Athleisure Mag and see 9PLAYLIST | Chef Michael Voltaggio in mag and listen to his 9PLAYLIST.

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Sep 11, 2025
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In 9PLAYLIST, AM, Celebrity, Food, Nov 2024, TV Show Tags Chef Michael Voltaggio, 9PLAYLIST
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THE 9LIST

December 7, 2024

Read the NOV ISSUE #107 of Athleisure Mag and see THE 9LIST in mag.

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THE PICK ME UP

December 6, 2024

Read the NOV ISSUE #107 of Athleisure Mag and see THE PICK ME UP in mag.

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ROCK THIS WHEN BRUNCHING DURING THE HOLIDAY SEASON

December 5, 2024

Read the NOV ISSUE #107 of Athleisure Mag and see ROCK THIS WHEN BRUNCHING DURING THE HOLIDAY SEASON in mag.

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In AM, Rock This When, Nov 2024 Tags Rock This When, Purdey, Pucci, Staud, Bottega Veneta, Valentino
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PHOTO CREDIT | Pexels/SNDRF

WELLNESS AND RELAXATION IN LONDON WITH ROUTEPERFECT

December 5, 2024

Though London has an interesting mix of history, culture, and modernism, within the bustle, it is also a place where wellness and leisure are quite appreciated. London offers many choices to help you unwind and rejuvenate, whether your preferred relaxation method is in calm gardens, a spa day, or a wellness retreat. With so many options, organising a wellness-oriented trip to London could seem overwhelming; yet, with the correct direction, you can create a schedule that strikes a mix between discovery and renewal. Fortunately, a London trip planner like RoutePerfect helps ensure that wellness is the priority while you stay in this energetic city, smoothing out your experience.

Creating Your Wellness Itinerary

Starting your London wellness trip is first about your tastes and interests. Should wellness and leisure be your top concerns, you have many choices. Renowned spa hotels in London draw many guests with opulent treatments to refresh the body and soul. Massages, facials, and hot tubs—all meant to melt away tension after a hectic day of sightseeing—are among some of the top spa experiences.

Still, wellness in London goes beyond spas. RoutePerfect, a dependable travel planner helps you design a schedule that includes several wellness pursuits. From mindfulness meditation sessions to yoga courses in calm parks, the city offers many chances to enhance physical health and mental clarity. For those who appreciate the city's natural surroundings, its lovely green areas, including Hyde Park and Regents Park, provide quiet havens ideal for a leisurely walk or a laid-back picnic.

Top Wellness Spots in London

The abundance of spa hotels meeting every wellness demand is one of the first things that springs to mind when considering leisure in London. World-class treatments and therapies are provided at establishments such as The Corinthia Hotel, well-known for its first-rate spa facilities. If you're searching for something more reasonably priced, you still discover amazing spas with first-rate services in Soho and Covent Garden. London has many venues to relax, whether your preferred choice is a complete spa day or just a trademark massage.

RoutePerfect is a travel planner that will help individuals who enjoy the outdoors to find some of the most serene green areas within the city. Hampstead Heath has breathtaking views of the city, perfect for a slow stroll. Meanwhile, Kyoto Garden at Holland Park offers a calm setting perfect for introspection and meditation. Those seeking a peaceful haven from the hectic pace of the city will find these sites perfect. Perfect for quiet times, London's Royal Parks—which include Hyde Park and St. James's Park—showcase rich vegetation and serene lakes.

Embracing Mindfulness and Wellness Retreats

London is leading the way in this movement since mindfulness and mental well-being have grown in relevance lately. Many city wellness retreats and mindfulness seminars present a mix of yoga, meditation, and relaxation. Anyone seeking mental and emotional rejuvenation will find these retreats ideal; they also frequently include professional therapists and teachers to lead attendees through peaceful events.

By helping you to include these retreats into your calendar, a London trip planner will enable you to enjoy the best of both worlds: the city's energy and the peace of wellness practices. From a full weekend retreat to a few hours of yoga or meditation, many choices fit all schedules and preferences. Many retreats also feature nutrition seminars and physical activities to guarantee a whole approach to well-being.

Indulge in Healthy Cuisine

You cannot ignore London's amazing dining scene while there. Given that so many people now prioritise wellness and health, it's hardly surprising that London's cafés and restaurants are embracing good food. There are plenty of vegan, gluten-free, and organic choices and numerous establishments with nutrient-dense cuisine meant to make you feel fantastic. From organic brunch in Notting Hill, London, to a smoothie bowl in Soho, London boasts many restaurants that fit a more conscious, healthier way of eating. RoutePerfect can guide you to the most health-conscious areas in the city so you can savour mouthwatering cuisine that is fit for your path to wellness.

Conclusion

Whether you're looking for exercise, mindfulness, or leisure, London offers an amazing array of wellness activities. Tools like a trip planner help you design an agenda that emphasises your own well-being while experiencing the city's rich cultural resources. London provides everything you need for a revitalising and enriching wellness escape, whether your preferred form of self-care is a spa treatment, yoga in a calm park, or good eating. Spend time unwinding, recharging, and maximising all this energetic metropolis offers.

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LYCHEE BEAUTY

December 4, 2024

Read the NOV ISSUE #107 of Athleisure Mag and see LYCHEE BEAUTY in mag.

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In AM, Beauty, Nov 2024 Tags Lychee Beauty, Beauty, Fresh, Victoria Beckham, Nest
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PHOTO CREDIT | Unsplash/Karsten Winegeart

THE ULTIMATE GUIDE TO BARK COLLARS FOR DOGS: CHOOSING THE RIGHT ONE FOR YOUR PET

December 4, 2024

When it comes to controlling excessive barking, bark collars for dogs can be an effective solution. These collars are designed to help curb unwanted noise and promote better behavior, making them a valuable tool for both pet owners and their furry friends. Understanding how bark collars for dogs work is essential in choosing the right one. There are various types available, including static, citronella, and vibration bark collars. Each type has its own unique mechanism for responding to a dog’s barking, providing owners with different options to suit their pet’s temperament and needs.

When selecting bark collars for dogs, consider factors such as your dog's size, breed, and barking behavior. A collar that is too strong or too weak can lead to discomfort or inefficiency. Properly adjusting the collar ensures the best results, helping to stop the barking without causing harm. With the right bark collar, you can improve your dog's behavior and create a more peaceful home environment.

Understanding Bark Collars: What Are They and How Do They Work?

Bark collars for dogs are popular tools designed to help control excessive barking. These collars work by detecting vibrations or sounds that occur when a dog barks. Once the collar senses barking, it delivers a mild stimulus, such as a vibration, sound, or a gentle static correction, to discourage the behavior. The primary goal of bark collars for dogs is to train them to reduce unnecessary noise, promoting a more peaceful environment for both pets and their owners.

These collars come in different styles, including those with adjustable levels of stimulation to suit your dog’s temperament. Some models are also equipped with a safety feature to prevent over-correction. While bark collars for dogs are effective for some pets, it's essential to use them in combination with positive reinforcement and proper training. Bark collars for dogs can be a helpful tool for addressing barking issues, but they should always be used responsibly to ensure the well-being of your pet.

The Benefits of Using a Bark Collar for Dog Training

Bark collars are effective tools for dog training, offering numerous benefits for both pets and owners. By using a bark collar, owners can address excessive barking in a humane way, helping to create a quieter and more controlled environment. These collars are designed to deliver gentle corrections, such as vibrations or sounds, that interrupt unwanted barking without causing harm to the dog. When used properly, bark collars can teach dogs to associate their behavior with the correction, leading to improved obedience over time.

In addition, bark collars can be particularly useful for dogs with separation anxiety or those that bark excessively when left alone. With consistent use, these collars can reduce stress for both the dog and owner by minimizing disruptive barking. Overall, incorporating a bark collar into your dog training regimen can lead to better communication, less stress, and a more peaceful living environment, benefiting both you and your dog.

Key Factors to Consider When Choosing a Bark Collar

When selecting a bark collar for your dog, there are key factors to consider to ensure effectiveness and comfort. First, choose the right type of bark collar that suits your dog's temperament. Static, spray, and vibration collars are popular choices, but the response should be appropriate to your dog's sensitivity.

The fit of the collar is crucial for comfort and safety. It should be adjustable to fit your dog's neck securely without causing discomfort or restricting movement. Another factor is the collar's sensitivity setting. Some collars offer adjustable levels of sensitivity to ensure they only activate when your dog’s barking is excessive. Battery life and durability are also important. A long-lasting battery ensures that the collar works for longer periods without frequent replacements. Look for waterproof features, as your dog may encounter various weather conditions while wearing the collar.

Tips for Proper Use and Alternatives to Bark Collars

When it comes to managing your dog's behavior, bark collars are often considered, but they aren't the only solution. Proper use of bark collars can help, but it’s essential to follow the instructions carefully to avoid harming your pet. Start with the lowest setting and monitor your dog's reaction to ensure it's effective without causing distress. Always fit the collar snugly, but not too tight, to avoid discomfort or injury.

If you’re looking for alternatives to bark collars, consider positive reinforcement techniques like treats, toys, or praise when your dog remains quiet. Training aids like a Pawious GPS dog fence can also help manage your pet's boundaries without using harmful methods. Additionally, puzzle toys can engage your dog’s mind and reduce boredom, which may be the root cause of excessive barking. Finding the right approach to your dog’s behavior involves patience and consistency, with or without the use of bark collars.

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HASHTAGS THAT WORK: UNLOCKING THE POWER OF SOCIAL MEDIA DISCOVERABILITY

December 4, 2024

In the vast sea of social media content, standing out can be a daunting task. Whether you're an individual creator, a small business, or a major brand, the challenge remains the same: how to get your content seen by the right audience. Hashtags have become one of the most effective tools for boosting discoverability and engagement. This article will dive deep into the world of hashtags, equipping you with everything you need to unlock their potential.

What Are Hashtags and Why Do They Matter?

Hashtags are keywords or phrases preceded by the "#" symbol, serving as a way to categorize content on social media platforms. They were first popularized on Twitter in 2007 and have since become a staple across platforms like Instagram, LinkedIn, TikTok, and more.

Why Are Hashtags Important?

Hashtags improve the discoverability of your content by making it searchable. When users search for or click on a hashtag, they’re directed to a collection of posts that use the same tag. This means your content can reach a broader, targeted audience beyond your immediate followers.

Additionally, hashtags can:

●      Boost engagement: Posts with hashtags often see higher levels of interaction as they appear in more users' feeds.

●      Enhance brand visibility: Strategic use of hashtags can place your brand in front of niche or trending communities.

●      Facilitate user-generated content: Campaign-specific hashtags encourage audiences to create and share content around your brand.

●      Support trend participation: Engaging with trending hashtags can help your content appear in widely viewed discussions, increasing its reach.

Types of Hashtags and How to Use Them

A branded hashtag is unique to your business or campaign. It might include your brand name, tagline, or a specific product. For example, Coca-Cola’s #ShareACoke campaign encouraged users to share photos of personalized Coke bottles, generating massive engagement.

To create an effective branded hashtag:

●      Keep it simple and easy to remember.

●      Ensure it’s unique to avoid overlap with unrelated content.

●      Use it consistently across all platforms.

Trending Hashtags

Trending hashtags can help you tap into popular conversations. However, they come with risks—using irrelevant trending hashtags can make your content appear inauthentic.

Tips for leveraging trending hashtags:

●      Use tools like Twitter’s trending section or Instagram’s Explore page to identify current trends.

●      Ensure the hashtag aligns with your brand voice and message.

●      Engage thoughtfully with the trend, adding value rather than jumping on the bandwagon.

Niche Hashtags

These hashtags cater to specific industries, interests, or communities. For instance, a photographer might use #PortraitPhotography or #NatureShots to connect with a targeted audience.

To find niche hashtags:

●      Use tools like Hashtagify or Display Purposes.

●      Study competitors or influencers in your field.

●      Test different hashtags to identify those that drive engagement.

How to Research Effective Hashtags

Most social media platforms offer insights to help identify high-performing hashtags:

●      Instagram Insights: Provides data on reach and impressions for posts with specific hashtags.

●      Twitter Analytics: Tracks tweet performance, including hashtags.

●      TikTok Discover: Highlights trending topics and tags.

Third-Party Tools

To take your hashtag strategy to the next level, consider third-party tools like:

●      Hashtagify: Analyze hashtag popularity and related tags.

●      RiteTag: Offers instant suggestions based on your image or text.

●      Flick: Helps identify the best hashtags for your audience and tracks performance over time.

Best Practices for Hashtag Use

Consider the best placement for hashtags. On Instagram, many creators place them in the first comment to keep captions clean. On LinkedIn or Twitter, hashtags are often integrated into the body of the post. Formatting can also make hashtags easier to read; for example, capitalize the first letter of each word in multi-word hashtags (e.g., #DigitalMarketingTips).

Consistency Across Platforms

Each platform has different dynamics. On Twitter, limit hashtags to 1-2 to maintain focus. On Instagram, where you can use up to 30, a balanced mix of 10-15 relevant hashtags often works best. Tailor your strategy to fit each platform’s unique user behavior.

Dos and Don’ts

●      Do: Use a mix of popular, niche, and branded hashtags to maximize reach and relevance.

●      Do: Research banned hashtags to avoid penalties or reduced visibility.

●      Don’t: Overload your posts with irrelevant hashtags. Quality beats quantity.

●      Don’t: Use hashtags that are overly long or complicated, as they can confuse users or deter engagement.

Tracking Hashtag Performance

Analytics are vital to fine-tuning your strategy. Social media platforms often provide native tools to monitor metrics like reach, impressions, and engagement rates.

Using Analytics Tools

●      Instagram Insights: Offers data on how many people discovered your post through hashtags.

●      Facebook Business Suite: Tracks hashtag performance across business pages.

●      TikTok Analytics: Displays trends and engagement stats for videos.

A/B Testing

Experiment with different combinations of hashtags to determine what resonates best with your audience. For example, test general versus niche hashtags or branded versus trending ones. Over time, this data can guide your strategy toward maximum effectiveness.

Advanced Strategies

Encourage your audience to share content using your branded hashtag. This not only boosts engagement but also provides you with authentic, shareable material. For example, brands like GoPro frequently showcase user content tagged with #GoPro.

Aligning hashtags with holidays or major events, such as #NewYearGoals or #WorldCup2024, can help your content stay relevant and attract timely engagement. Planning ahead for these events allows you to create campaigns that capitalize on increased interest.

While hashtags can organically improve discoverability, combining them with paid campaigns can amplify their impact. Boost posts that perform well with hashtags to reach an even wider audience. For those looking to enhance social proof quickly, options like buy likes on Instagram can complement your organic efforts.

Conclusion

Hashtags are a cornerstone of effective social media marketing. By understanding the different types of hashtags, researching effectively, and tracking performance, you can significantly boost your content’s visibility and engagement. Whether you’re building a branded campaign or simply looking to grow your reach, hashtags hold the key to unlocking new opportunities.

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ACHIEVE YOUR FITNESS GOALS WITH EXPERT PERSONAL TRAINERS IN SCOTTSDALE, AZ

December 4, 2024

Achieve Your Fitness Goals with Expert Personal Trainers in Scottsdale, AZ

Scottsdale, AZ is well-known for its luxurious lifestyle, but it's also a hotspot for fitness enthusiasts looking to take their health and wellness to the next level. With a variety of expert personal trainers and fitness programs, achieving your fitness goals in Scottsdale has never been more accessible. Whether you're aiming to lose weight, build strength, or improve flexibility, working with a skilled personal trainer in Scottsdale can help you create a path to success tailored to your unique needs.

Why Choose Personal Trainers in Scottsdale?

One of the biggest advantages of working with a personal trainer in Scottsdale, AZ is the access to highly qualified professionals who are passionate about helping clients succeed. Many trainers in the area are certified through well-known organizations such as the National Academy of Sports Medicine (NASM) and the American Council on Exercise (ACE). These certifications ensure that trainers have the expertise to develop safe and effective fitness plans, whether you’re a beginner or a seasoned athlete.

Staying motivated and consistent can be difficult, especially when fitness goals seem far away. A personal trainer provides the accountability you need to stay on track. Not only will they guide you through each workout, but they will also offer encouragement and motivation to push through when you feel like giving up. Having someone there to cheer you on can make a world of difference in achieving your fitness goals.

Scottsdale offers a range of training options to cater to different fitness preferences. Whether you enjoy traditional one-on-one personal training, small group classes, or virtual sessions, you'll find something that works for your schedule and lifestyle. Personal trainers in Scottsdale are known for their versatility, incorporating different training styles and environments to keep clients engaged and excited about their fitness journey.

The Benefits of Working with Expert Personal Trainers

Personal trainers help clients achieve their fitness goals faster than they might on their own. Through targeted exercises, proper form, and effective progress tracking, trainers ensure that your workouts are both efficient and effective. They also adjust your routines as needed to continuously challenge your body and avoid plateaus, ensuring that you're always progressing toward your goal.

One of the key benefits of working with a personal trainer is the emphasis on safety. A skilled trainer will ensure that you're using proper form during exercises to reduce the risk of injury. This is particularly important if you're new to exercise or working with weights. Trainers also provide guidance on recovery, helping you avoid overtraining and the resulting fatigue or injuries that can come with pushing yourself too hard without proper guidance.

Achieving fitness goals is not just about working out; nutrition and lifestyle play significant roles too. Many personal trainers in Scottsdale offer nutritional guidance, helping you make healthier food choices that complement your training. This holistic approach to fitness ensures that you're not just getting fit physically, but also supporting your body’s needs for energy and recovery. Trainers can also assist with stress management techniques, which can further enhance your fitness journey.

How to Choose the Right Personal Trainer for You

When choosing a personal trainer in Scottsdale, it's important to consider several factors. Look for trainers who hold certifications from reputable organizations, as this ensures they have the necessary knowledge to guide you safely. Additionally, consider their specialization—do you need help with weight loss, strength training, or injury rehabilitation? Compatibility with your fitness style is also crucial; some trainers have a more motivational approach, while others may focus on discipline and structure.

Most trainers in Scottsdale offer free consultations or trial sessions. These initial meetings are an excellent opportunity to get a feel for the trainer’s style and determine if they are a good fit for your personality and fitness needs. During the trial session, discuss your fitness goals and ask how they would approach your training. This is also a chance to see how the trainer communicates and whether their training style aligns with your preferences.

Personal training can be an investment, so it’s essential to choose a trainer whose rates fit within your budget. Some trainers offer packages that provide a discount when you purchase multiple sessions, making it more affordable in the long run. Make sure the trainer’s availability aligns with your schedule, and discuss options for virtual or outdoor training if you prefer a more flexible arrangement.

What to Expect During Personal Training Sessions

Personal training sessions are generally structured to maximize efficiency and results. A typical session might begin with a warm-up to prepare your muscles for the workout, followed by the main workout that focuses on building strength, endurance, or flexibility. The session typically ends with a cool-down to relax the muscles and prevent injury. Throughout the session, your trainer will monitor your form and offer adjustments to ensure you're getting the most out of each exercise.

Personal trainers are committed to tracking your progress, which is key to staying motivated. Many trainers keep detailed records of your workouts, noting the weights, repetitions, and exercises completed. These records are used to adjust your training plan and ensure you're making progress toward your goals. Regular assessments also help your trainer spot areas where you might need more focus or modification.

Conclusion

With the help of a personal trainer Scottsdale, AZ, you can make the most of your fitness journey. Whether you're seeking to lose weight, improve strength, or enhance athletic performance, the right trainer can help you reach your goals faster, more safely, and with a higher degree of motivation and accountability.

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#TRIBEGOALS

December 3, 2024

Read the NOV ISSUE #107 of Athleisure Mag and see #ATHLEISURE BEAUTY in mag.

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EYE HEALTH TIPS FROM AN OPTOMETRIST IN DAVISVILLE FOR FITNESS ENTHUSIASTS

December 3, 2024

There's been a lot of weight being put on physical fitness in recent years. This shouldn't come as a surprise as more and more people are becoming extra conscious of their health. In fact, statistics reveal that the health and fitness market in Canada is to reach over USD$161 million (CAD$225 million) in 2027. This just means there's no stopping people from finding ways to get and stay active for optimum well-being.

But one body part fitness enthusiasts often overlook is their eyes. And this isn't really ideal. The eyes got to be taken care of the right way so they can better serve their purpose. Having said that, this article will discuss eye health tips from an optometrist in Davisville. Continue reading for the details.

Wearing the Right Eye Gear for Intense Activities

Certain types of sports can lead to eye injury. High-impact activities like martial arts and boxing, and team sports carry inherent risks of direct eye trauma. Basketball is a prime example. With players jockeying for positions and colliding with one another, the possibility of one getting their eyes hurt is pretty high.

But there are solutions to stop such unfortunate incidents from occurring or, at the very least, dampen their impact. Wearing the right eye guards or face guards is one. Prescription glasses made out of polycarbonate plastic have also proven to be vital as they can bear up against projectile traveling 90 mph.

That's why protective eyewear designed for specific sports is crucial. Scheduling an eye exam in Davisville can be invaluable in this regard. It offers an opportunity to receive professional assessment and comprehensive guidance tailored to individual athletic needs.

Protecting the Eyes During Outdoor Activities

Many fitness enthusiasts enjoy outdoor activities like running, cycling, and hiking. While they mean being able to breathe fresh air and a break from screens, such pursuits also expose the eyes to sunlight, dust, and allergens. An optometrist in Davisville can help by offering solutions like UV-protective sunglasses with 100% UVA and UVB protection, preventing harmful rays from impacting the eyes directly. 

And just like muscles and skin, the eyes need adequate hydration to function properly. Dehydration can lead to dry eyes, which may cause irritation and discomfort. Drinking enough water before, during, and after workouts is essential, especially during hot weather or high-intensity activities that cause sweating. 

Preventing Eye Strain From Screen Time 

An average adult spends more than six hours a day staring at their gadget screens. To offset this seemingly sedentary habit, fitness enthusiasts utilize their devices to aid them in their workouts. However, screen time can lead to digital eye strain, a condition that causes symptoms like dryness, blurred vision, and headaches.

Ensure adequate lighting when using fitness apps or watching workout videos. Position screens at an appropriate distance and angle to minimize glare and reduce eye strain. A simple solution you can do is to be mindful of the 20-20-20 rule wherein every 20 minutes, you take a 20-second break to look at something 20 feet away. These few seconds of time can be a crucial juncture as it gives eye muscles a break, reducing the risk of strain.

Here's another thing: your screen emits light that may damage your vision. To keep the eyes protected, consider adjusting the settings, lowering the brightness, and minimizing blue light exposure by enabling night mode. 

Also, staring at screens for prolonged periods can reduce the frequency of blinking, which leads to dry eyes. Artificial tears or lubricating eye drops can provide relief, keeping eyes moisturized and reducing discomfort. 

The Role of Rest and Recovery in Eye Health 

It’s as clear as day that vision impairment becomes a concern for anyone at some point in their lives. And the numbers speak for themselves—an estimated 258 million people have a mild vision impairment. However, prioritizing your eye health through resting can prevent this figure from increasing.

After a long workout or day of screen exposure, gentle exercises such as palming or blinking exercises can relax eye muscles and alleviate tension. And aim for seven to eight hours of sleep per night. This one's ideal for recovery. Why? During sleep, the eyes get to rest, repair, and replenish moisture, which helps maintain clear vision and reduce the risk of strain.

Conclusion 

Fitness enthusiasts should be proactive in taking care of their eyes the same way that they take care of their other body parts. At the end of the day, it’s about being holistic with how you approach health. While the eyes may seem small, they hold big significance in your day-to-day life, don't they? Consider the pointers above as you aim to achieve the healthiest version of yourself.

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#TRIBEGOALS

December 2, 2024

Read the NOV ISSUE #107 of Athleisure Mag and see #TRIBEGOALS in mag.

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IN OUR BAG | ON THE WAY TO HOLIDAY DINNERS

December 1, 2024

Read the NOV ISSUE #107 of Athleisure Mag and see IN OUR BAG | On the Way to Holiday Dinners in mag.

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HOW TO DRESS | TO SEE HOLIDAY WINDOWS

November 30, 2024

Read the OCT ISSUE #106 of Athleisure Mag and see HOW TO DRESS | To See Holiday Windows in mag.

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ATHLEISURE MAG ISSUE #107 | BOZOMA SAINT JOHN

November 29, 2024

In this month’s issue, our front and back cover story is with the former CMO of Netflix, Endeavor; CBO of Uber, and Marketing Exec at Apple Music, and full-time castmember of S14 BRAVO's Real Housewives of Beverly Hills, Bozoma Saint John. We talked with her about her career in working with innovative brands, her launch of her haircare line Eve by Boz, and of course we talk about RHOB. In addition, we had the opportunity to have her photoshoot at 77 Greenwich St PH and have an interview that includes the building as well as the interior designer/staging firm ARTEFACTO to talk about the property as well as how they brought the aesthetic of the building together.

We caught up with Walton Goggins who we have enjoyed in a number of his roles including Justified, Vice Principals, The Hateful Eight, and more! While we wait to see him in his upcoming shows The Righteous Gemstones and White Lotus, we talked about the holiday season and his campaign that he did with Walmart as well as what it meant to him in a full circle moment.

This month, we also chatted with former WWE Superstar (wrestled under Paige) and currently AEW wrestler Saraya! We talk about growing up in a wrestling family, coming to the WWE, being at the AEW, and upcoming projects that we should keep an eye out for.

This month's The Art of the Snack comes from Moon Rabbit in DC whose menu focuses on Vietnamese cuisine. We chat with Chef Kevin Tien who walks us through the menu, shares spices/ingredients of this cuisine, as well as what we can expect when we come into dine.

This month's Athleisure List comes from Casa Sol at Maxx Royal Bodrum Resort in Turkey and Hearty & Healthy in NYC's East Village.

This month we have our 9PLAYLIST from Chef Michael Voltaggio as well as Saraya who shares the songs that are on their playlist. Our 9DRIP comes from AEW's Saraya who lets us in on what she purchased for herself when she made it, her go-to style, and what she gave back to her friends, family, and mentors. Our 9LIST STORI3S comes from actor Taye Diggs who shares his must-haves in grooming, fitness, and style. Our 63MIX ROUTIN3S comes from Chef Alexandre Mazzia who shares his routines on what he does, enjoys, and has for the Morning, Afternoon, and Night. This month's THE 9LIST 9CH3FS and THE 9LIST 9B-L-D comes from Chef Kevin Tien of Moon Rabbit in DC, Chef/Owner Rich Parente of Clock Tower Grill, and Mixologist on behalf of Johnnie Walker, Ginn Choe.

Read the NOV ISSUE #107 of Athleisure Mag.

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NEW YORK CITY WINE FOOD FESTIVAL 2024

November 28, 2024

We had a great time last year covering the Food Network NYC Wine Food Festival presented by Capitol One. So of course we were looking forward to attending again this year for the NYCWFF presented by Invesco QQQ which had a wide array of events taking place in Manhattan as well as Brooklyn for the first time! Over the 4 days from Oct 17th - 20th, we enjoyed a number of events along with attendees that had access to Grand Tastings, culinary demos, pier parties, dining experiences, walk-around tastings, cocktail parties, live entertainment, lunches, brunches, and master classes.

All of these festivities and good vibes supports God's Love We Deliver which cooks and home-delivers nutritious, medically tailored meals for people too sick to shop or cook for themselves. To support the health of their clients, they provide ongoing nutrition assessment, education, and counseling. They serve people in need and their children and caregivers. To date, NYCWFF has raised $14.8 million to this essential cause!

There's nothing like interacting with your favorite Food Network stars, chefs at restaurants that have been your faves or new to be faves, culinary personalities, wine and spirit brands, restaurant groups, purveyors and culinary enthusiasts! There were laughs, surprises, discoveries and so much more!

SOUTHERN GLAZER'S WINE & SPIRITS TRADE DAY Hosted by Wine Spectator at Grand Tasting - Trade Day

We started our coverage with one of our favorite events that we attended last year, Southern Glazer's Wine & Spirits Trade Day Hosted by Wine Spectator at Grand Tasting - Trade Day which was held at Invesco QQQ Campus located at Brooklyn Army Terminal.

Heading into this event, we knew that we were looking forward to vendors that we had enjoyed last year including Bareburger, Johnnie Walker, and Hampton Water which is owned by Jon Bon Jovi and his son, Jesse Bongiovi to name a few!

One of our favorite bites of the day took place in the center of the action at Modelo's tent, who paired their Spiked Agua Frescas with tacos by Taqueria Ramírez who is based in Greenpoint, Brooklyn.

We also enjoyed swinging by Rosa Mexicano's booth as they had a fantastic pairing of Elote as well as a savory taco. We've had the pleasure of enjoying Happy Hour, lunch and dinner at this restaurant and it was great to see them getting in on the culinary fun!

We even swung by Food Network's large booth that served up a number of cocktals which was the perfect way to enjoy our dishes from Rosa Mexicano.

Last year, we had the pleasure of interviewing Chef Philippe Chow of Philippe Chow and as he participated again this year, we wanted to see what he was up to, why he was there this year, and to hear about his upcoming restaurant openings in Nashville as well as in Miami!

ATHLEISURE MAG: It was such a pleasure to interview you last year at this show. So I'm glad to see you again. Why did you want to come back to be at this festival today?

CHEF PHILIPPE CHOW: Last year was a success and I want more people to know who we are!

AM: Oh, amazing and what are you serving this year that everyone's getting to enjoy?

CHEF PC: Chicken Satay is my favorite!

AM: That’s great, I enjoyed it last year and am so glad that it is here as well!

When you're creating the menu for your restaurant what are the processes you go through to decide what will be on the menu?

CHEF PC: Every time I work on making new dishes, if I like it, it’s going to be something that will be on the menu!

AM: We know that Chicken Satay is your favorite dish! Are there two other dishes that you love having at the restaurant as well?

CHEF PC: Oh well, Peking Duck and another one is the Wagyu Beef Dumplings. That’s a new dish and it’s really good!

AM: Well obviously, we know the two restaurants that you have here in New York and the one that's in DC, but you're opening up one in Nashville as well as Miami! Are you excited about that? Why did you want to go to those two cities?

CHEF PC: I’m so happy! Those are 2 of my favorite cities!

AM: Oh wow! Well it’s always fun to catch up with you and we can’t wait until we dine again at your restaurant in the city and we’ll have to check out your new ones as well!

CHEF PC: Of course, we’re happy to have you!

IG @philippechow

THE BETTY BOOZE HARVEST HAPPY HOUR Hosted by Blake Lively

At the Betty Booze Harvest Happy Hour by Blake Lively (Gossip Girl, The Age of Adeline, It Ends With Us) attendees made their way to The Seaport at the Lawn Club to enjoy sparkling cocktails and of course to have great bites by a curated group of chefs. One of the restaurants that participated was Restaurant Yuu which is located in Brooklyn. Chef/Owner, Yuu Shimano talked with us about being at the event and what we can expect when we head to his restaurant this Fall.

AM: Why did you want to participate in this year's Food Network NYC Wine Food Festival?

CHEF YUU SHIMANO: The New York Food and Wine Festival is an important event for our industry. I also wanted to participate because it was for a good cause - God’s Love We Deliver, which cooks and home-delivers nutritious, medically tailored meals for people too sick to shop or cook for themselves.

AM: Tell us about the event that you were part of!

CHEF YS: Blake Lively and surprise guest Michael Kors hosted the Happy Hour event. It showcased the launch of Blake Lively’s Betty Booze’s gourmet cocktails, handcrafted by Lively herself.

It took place at the Lawn Club where guests could play lawn games and socialize and try Blake’s new product.

AM: What did you serve guests?

CHEF YS: I prepared a very French dish, which was a Corn Consommé with Duck Confit.

AM: What can guests expect when they come to Restaurant Yuu?

CHEF YS: Upon arrival, Guests are seated at a beautiful L-shaped 19-seat tasting counter; a carefully curated collection of classical and jazz music plays as the curtain opens, the lights go up, and a row of chefs inside a kitchen is revealed. I personally greet each guest then with the clap of my hands, my team members scramble to their positions for the show to begin. This is our way of welcoming guests and making them feel special. It is high-level while having fun with fine dining.

AM: As we're in the fall and looking forward to the holiday season, are there any events that are going on that we should keep an eye out for?

CHEF YS: We have an exciting event coming up on November 27th. We’re thrilled to welcome renowned Japanese bartender, Shingo Gokan for a special collaboration. Guests can look forward to a unique dining experience featuring a curated menu with exquisite cocktail pairings designed by Shingo for each course.

IG @restaurant_yuunyc

MEET CUTES NYC PRESENTS TACOS & TEQUILA HOSTED BY MICHAEL VOLTAGGIO PART OF THE PERDUE EVENT SERIES

We continued from the events earlier in the day to Wall Street at night for Meet Cutes NYC presents Tacos & Tequila Hosted by Chef Michael Voltaggio part of the PERDUE Event Series at Hall des Lumières. This is one of the later events on the schedule and perfect to enjoy on a Friday night! Knowing that we would be able to enjoy some of the best tacos in Manhattan and Brooklyn as well as an array of tequila and mezcal brands as well!

Chef Michael Voltaggio was the host for the night and he also launched his brand new tequila at the event, Marcado 28. Last year we had the pleasure of having him for our JUL ISSUE #91 cover, so it was great to catch up with him to find out about his participation in this year's festival, this tequila, and upcoming projects!

ATHLEISURE MAG: We enjoyed having you as our cover last year and it's great to see you at Tacos & Tequila! Before we delve into why you're at this event, we enjoyed the latest season of Bobby's Triple Threat. What do you love about this show and do you have a favorite episode from this season?

CHEF MICHAEL VOLTAGGIO: Bobby has created something very special with triple threat. We function as a team and he’s the best coach we could ask for. My favorite thing is the individual cooking POV’s that each chef challenger brings to the competition. Win or lose, we learn from every chef that walks into the club.

AM: You're hosting Tacos and Tequila! Why do you enjoy participating at Food Network NYC Wine Food Festival?

CHEF MV: Lee Schrager has been putting on both South Beach Food and Wine and New York Food and Wine for many years. As our industry continues to evolve, so does the festival year after year. I get excited every year to see what events we get to host and or be a part of. It’s always fun to reconnect with my peers twice a year as well as have the opportunity to eat, drink and party with all the fans.

AM: You just launched and debuted Marcado 28 today at Tacos & Tequila! Why did you want to partner in this tequila and how did this come about?

CHEF MV: I look at every project as an opportunity to learn something new. My goal is always to absorb as much information as I can, and the reward is getting to share this information and these experiences with as many people as possible. With Marcado 28, I was given an opportunity to learn everything from building a unique brand, to the history and production of tequila with a family that’s been doing it for generations. This is bigger than just a new spirit, it’s the spirit behind the spirit that I’m excited about. It’s the authenticity and commitment to creating something special that attracted me to this project and every partner involved has contributed their passion and expertise to create a tequila for everyone.

AM: You also worked with 2 tattoo artists to create the art for the labels. Why is this tequila also a love letter to tattoo culture and why is someone's tattoo story so important?

CHEF MV: More about the love letter of defiance. We all have something defiant about our personal stories and this is not to be dismissive of those stories, but rather embrace and share them in a communal and positive light, while having some fun.

AM: It's always fun to see what you're up to with your restaurants Voltaggio Brothers Steakhouse and Vulcania! Is there anything that we should keep an eye out for?

CHEF MV: My brother, Bryan and I are currently working on a new project in our hometown of Frederick, MD.

IG @mvoltaggio

@marcado28tequila

After chatting with Michael, we navigated a number of the restaurants participating, we also took in the immersive space that continued to change with digital art throughout the night which made you feel like you were in an art gallery.

We took some time to talk with Tiny's Cantina with a fun conversation with Chef Cenobio Canalizo and Mathew Glazier, President of the GlazierWorks which is a restaurant group that includes this property as well as iconic eateries including Michael Jordan's The Steak House in Grand Central Terminal, Strip House, and Monkey Bar to name a few.

We talk about Chef Cenobio's culinary journey, Tiny's Cantina, the flavors of Mexico, and why they wanted to participate this year at the NYCWFF.

AM: Chef Cenobio, what was the first dish that made you fall in love with food?

CHEF CENOBIO CANALIZO: Ooo that’s a question!

MATHEW GLAZIER: I want to hear this because I'm learning about you!

CHEF CC: No, no.

MG: We've worked together for 28 years.

AM: Ok, that’s a long time!

MG: That’s a question that I don't even know the answer to!

CHEF CC: Well, the first time, which I think I did was make homemade tortillas.

AM: Ooo

CHEF CC: Yes. In Mexico when I was eight years old.

That's the first that I learned. It was making tortillas and that's when I started cooking.

AM: Wow. And what was yours?

MG: It was probably pizza! I’m from NY so it probably has to be pizza! I remember when pizza was a lot less expensive then it is now.

CHEF CC: You know what’s crazy? So my partners, we come from Mexico and they used to go like out of state selling flowers, right? So one day I stayed with all my brothers and they said that I had to make the tortillas and I was like really? So I did it.

MG: They were much more authentic.

CHEF CC: The funny part is I got some avocados and there were 3 of them and that’s not enough for my older brothers. So what I did was chop the avocados and I made some guacamole and I added some water and I made some soup avocado! It was so good and you’re dipping the tortilla it was so good!

MG: He’s so creative!

AM: Tell us about your culinary background and how did you come to Tiny’s Cantina?

CHEF CC: Everybody asks me like, what school and where I came from and my answer is I learned in the kitchen. So, every restaurant I worked in, I learned from there! When I started working, I was a dishwasher in 1994.

AM: Wow!

CHEF CC: In 1995, like, I moved to the kitchen and I started learning like everything, like from scratch. Desserts, pantry, grill and all the way to chef!

MG: We actually do kind of the same thing now with the guys we have and it’s actually interesting to watch. It's not lost on him, you know his path and a lot of guys or women, you know, you start in the kitchen and you start from the beginning and, you know, it's a craft. You gotta learn like the right way. And it's very interesting for me to watch. I think if somebody, we just gave a raise to last week, he started as a porter and then he went to the line and now, he earned that position and, you know, hopefully God bless, you know, he becomes whatever he wants to be.

AM: That’s amazing!

MG: I don't think it's a unique story to us. It’s kind of still what's special about kitchens. But he kind of skipped over the fact that he had 2 Stars from the New York Times for the steakhouse.

AM: Which is amazing!

MG: We had a restaurant called Strip House and you're not old enough to remember working at a restaurant, called, Arizona 206, which was before that. I'm speaking for you so that I can give the concise version.

But then you also had, you know, Mike, who's the Head Chef of Michael Jordan Steakhouse Grand Central and then we, we actually sold a bunch of our restaurants to Tilman Fertitta CEO/Owner of Landry's.

And then we ended up doing a barbecue restaurant in Brooklyn. So that wasn't his craft, and then he turned it into his craft. He's the guy who smokes the meat. It's a labor of love because there's no shortcuts and then in 2021 right next to Morgan's there was a small restaurant which is literally why it's called Tiny’s. Some people insult me and say those are Tiny’s because I'm a big guy. No, it's Tiny's because the restaurant's small and I was speaking for him but you know we've known each other for a very long time. This is the opportunity for him to do like you make the ham tortillas and to make the things he's talking about, make his stuff that, you know, that he learned when he was younger, which is kind of kind of cool!

AM: Wow!

MG: He does the hard work. I'm the pretty face. But next year I do the hard work and he's the pretty face.

AM: Plot twist!

MG: We do odd and even years.

AM: Well, why did you guys want to be at this event? I mean, I love tacos, love tequila and mezcal. So why did you guys want to do it?

CHEF CC: I mean, I think this event is great. It's a great opportunity for the restaurant and for my company. To bring it in this event, it’s not just 100 people, it’s a lot of people! They’re going to be able to know about the restaurant a little bit more. Tiny’s Cantina, it's a small place next to the Barclays Center in Brooklyn. So we want to spread the name and for people to try our food and to know more about our authentic Mexican food.

AM: Why did you want to do it?

MG: We have a Mexican restaurant and it's a Mexican restaurant event! No seriously, we've done it for years with different restaurants, you know, we have done barbecue. There are so many events that this festival has! This one's one of the fun ones! It’s late at night and it's a different type of atmosphere. I think you can take the food seriously without being too serious about it. When I look around at those who are participating, they're fabulous, and we’re people coming together and in a way providing the festival goers who are customers to let them have a good time. Let them get exposed to some restaurants! This year, they're focusing on Brooklyn, which is great.

AM: So great.

MG: So we're two Brooklyn restaurants right here and you know it's exposure. You know we've been playing in the barbecue world for a while. We have been doing these barbecue competitions for awhile and this event is special. Tonight’s event has a little bit of a party vibe and hopefully, everybody has a good time! We have a great space up here!

AM: So what are we eating tonight? What are you guys serving?

MG: I'll give the terrible English version – Birria De Res which we debated what does Birria De Res mean. If you want to hear where that came from –

AM: I would love to.

MG: So I was like, what does Birria De Res mean and he’s like beef. So I said, what the De Res part? And he was like beef. So, you gotta take it out of context. So how long do you roast the beef on the bone for?

CHEF CC: Ok so let me just explain a little about how we do it in the restaurant. So at the restaurant, basically we serve it with some consume and some marrow bones. Here, we serve it with some onions and cilantro. I braise the beef for 4-5 hours, I cover it and do not open it and you leave the whole piece of meat inside and that's the way how we cook it.

MG: I’m still trying to understand.

CHEF CC: Well basically Birria, you can do it with different meats. You can do it with lamb, or any kind. So the Res is the type of meat and that’s what we say in Spanish. So Birria is the Res and the Res is beef. That's what we're serving tonight with the 3 different sauces.

AM: Yum!

CHEF CC: We have avocado, which this one is mild. Medium is pumpkin and Chile de Arlo which is smooth and spicy!

MG: We did this event last year and throughout the whole event I was going, Pumpkin, but it's not seasonal. So we actually do it all year round.

AM: When we come to the restaurant, what are 3 dishes that we should eat and both of you need to share your picks!

MG: You give two and I'll give one.

AM: Okay!

MG: Because you're the chef and as I said, I’m the pretty face!

CHEF CC: Number one.

AM: Okay.

CHEF CC: Number one, do you want to start with an appetizers? If you want to start with an appetizer, we have a great Guacamole Tropicale. Why is it Guacamole Tropical? It’s because we we garnish with some mango, grilled pineapple, and pumpkin seeds.

For an entrée, I have a bunch of dishes but try the Birria Tacos it’s just special. It has that flavor with that Romero and the tacos that way that we do it with the tortillas, you need to try that. That's number two. My other entree try the Fajita! The Fajita has that smell and that flavor. When you bring it to the dining room with that smell and you have the aroma with the herbs.

MG: It's great. Our restaurant is so small when you sell one, people just keep purchasing it!

CHEF CC: We do shrimp, steak, and chicken.

Now the new one we have is a fajita and is a surf and turf we do it with lobster and steak for 2.

MG: My favorite is actually the least expensive Taco on the menu which is a popular thing to say. Well you know what it is?

CHEF CC: Yes, the Chicken Tinga!

MG: No!

CHEF CC: Which one?

MG: Taco al Pastor!

AM: Yes! I love Taco al Pastor!

MG: You know why? Because what he does to make these tacos, you should explain the culinary side of it.

CHEF CC: So the Tacos al Pastor, I started doing a little bit and you know, my daughter, she really knows, she's 16 years old. She really knows about these tacos because she travels to Mexico a lot and she really knows about good Taco al Pastor. Every restaurant we go to - she only smells it and says, “I don't like the stock, this is not the original,” but somehow I did it with my tacos at Tiny’s.

You know the way that we have the color, how we cook the meat! It's a killer and she loves it!

MG: It's fun. Actually you know so we've been doing this a while and, you know, this restaurant compared to most - the food's just good and there's no pomp and circumstance to it. We've all done fine dining. This is all about the food and it's, you know, like for me it's just very refreshing.

We had Strip House and I remember when I was doing side carving chickens table. Like, enough of that! This is coming into eat and to enjoy yourself. Hopefully you have 5 drinks and you're not driving and you go home. That's the nice thing about being a New Yorker and being by the Barclay Center.

Just enjoy yourself and it's not expensive. Mexican food is very competitive in New York. It just is and the market won't take very expensive. It's all very reasonably priced and it's just good food, enjoy it and get a little on your shirt and then go home. It’s very different than what we did before and I think that it’s very good to have fine dining. In that world, you care how many inches the fork or the knife is from the table. Like we're not driving ourselves crazy, right?

CHEF CC: Yeah!

MG: I really like that he puts in the work in the kitchen and I think that we have the easy job in the front of the house because we just have to serve it. It takes four minutes to serve and it takes five hours to make it.

It's fun. Actually, you know so we've been doing this a while and, you know, this restaurant compared to most - the food's just good and there's no pomp and circumstance to it. We've all done fine dining. This is all about the food and it's, you know, like for me it's just very refreshing.

We had Strip House and I remember when I was doing side carving chickens table. Like, enough of that! This is coming into eat and to enjoy yourself. Hopefully you have 5 drinks and you're not driving and you go home. That's the nice thing about being a New Yorker and being by the Barclays Center.

Just enjoy yourself and it's not expensive. Mexican food is very competitive in New York. It just is and the market won't take very expensive. It's all very reasonably priced and it's just good food, enjoy it and get a little on your shirt and then go home. It’s very different than what we did before and I think that it’s very good to have fine dining. In that world, you care how many inches the fork or the knife is from the table. Like we're not driving ourselves crazy, right?

CHEF CC: Yeah!

MG: I really like that he puts in the work in the kitchen and I think that we have the easy job in the front of the house because we just have to serve it. It takes four minutes to serve and it takes five hours to make it.

Look, t's fun. I don't think anybody really loves the way that I think of Tiny’s in my mind, but I think it's like a bar and everybody should walk and be like, oh my God, the food's good. It’s kind of under the radar. People are coming in for the games and we're packed for every event.

AM: Yeah, being by Barclays is such a great location.

MG: We only have like 10 tables.

AM: Wow.

MG: 18 bar stools and they're coming in. It just kind of blows you away. This is a very understated route, you know. It’s about the food. We're not all dressed up. We're doing what we like to do.

Being at the Barclays Center, and I’m sure a lot of places have this, but if Justin Timberlake is performing, we have that crowd, when the Liberty is playing we get that crowd and we have such a diversity of people that come to our restaurant and of course being on Flatbush Avenue is diverse by its nature!

You know, price - not everybody can afford to go out and spend on the million dollars. We've been in those restaurants where you're our average check, you know, is $125 per person. That's not everywhere and not everybody can afford to do that.

For some people and it's in New York, money is no object. That's not my customer on Flatbush Avenue. My customer may be going to the Nets. So I gotta make sure that we're providing a value, you know, you got to go in there and say that was worth it or else.

PF: How much is the surf and turf?

MG: That’s the most expensive item on the menu and it’s like $42,

CHEF CC: It’s for 2 people!

AM: Oh okay!

MG: We give you half a two pounds lobster. I know because I just bought them. A 2-lb lobster is $26 so that’s $13, a pound.

How big is the steak that is on there?

CHEF CC: 8oz. We serve it with a side of rice and tortillas.

MG: So that's probably one of our higher food cost items. So the tacos, I like the pork – the Tacos al Pastor is $13 on the menu!

IG @tinyscantina

@cenobiocanalizo

PHOTOGRAPHY CREDITS | Paul Farkas

Read the OCT ISSUE #106 of Athleisure Mag and see New York City Wine Food Festival 2024 in mag.

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LO-FI VIBES EDITORIAL @ TECHNICA HOUSE

November 28, 2024

We've always been a proponent of the power of creativity. When it comes together, there's something about being able to explore ideas and being in inspirational environments that allows concepts to grow!

When we heard about TECHNICA HOUSE, this creative space piqued our interest as this vinyl listening lounge is an impressive showroom space that allows you to know more about Audio-Technica's headphones and speakers, has a space to create podcasts, is a working office, and also has innovated automation machines by AUTEC to make sushi!

After hearing about this space, we decided that it would be the perfect location for our Lo-Fi Vibes Editorial which is Fall forward with easy styles that can be worn when you're taking in your latest music find, working on your next project, collaborating with those that are like minded and being able to enjoy wherever the day takes you!

LO-FI VIBES EDITORIAL | TEAM CREDITS

PHOTOGRAPHER Paul Farkas | FASHION STYLIST + CREATIVE DIRECTOR Kimmie Smith | MUA Sang Le | MALE MODEL Ben Simic |

IG @pvfarkas

@shes.kimmie

@sang_theglaminator

@lilboochie

LO-FI VIBES EDITORIAL | STYLE CREDITS

LOOK I PG 76 - 86 | MODEL - MICHAEL KORS Ribbed Knit Cropped Tank Top + Chocolate Burnished Leather Skirt | LAGOS Pink Caviar BCRF Ceramic Beaded Bracelet 9mm + Pink Caviar Single Station Diamond Caviar Bracelet 9mm | AIR & ANCHOR Set in Stone Necklace Set 18" - Tiger Eye | BEN - COLMAR Down Jacket with Envelopping Collar | White Tank | MAVI James Skinny | LAGOS Caviar Beaded Chain Necklace 12mm + Twist Curb Chain Bracelet 12mm |

LOOK II | PG 88 - 89 | MODEL - ATHLEISUREVERSE Bomber Jacket | SPLITS59 Ashby Rib Crop + Theo Rib Short | LULU FROST Plaza Rectangle Link Necklace Base - Gold + Plaza Letter K Charm | PRINCE TENNIS Sneakers | MZ WALLACE Micro Crosby Sling | BEN - ATHLEISUREVERSE Sleeveless Hoodie | MICHAEL KORS Camouflage Denim Cargo Jeans | LAGOS Twist Curb Chain Bracelet 12mm |

LOOK III | PG 104 | MODEL - SPLITS59 Ashby Ribbed Tank | GREY BANDIT Unwritten Love Knit Pants - Green | PONO BY JOAN GOODMAN Sea Chain Necklace - Hawaii | BEN - LX3 Olive Track Jacket + Olive Track Pants | PSYCHO BUNNY Graphic Tee |

LOOK IV | PG 106 - 111 | MODEL - ATHLEISUREVERSE Varsity Jacket | MICHAEL KORS Cropped Tank + Colby Extra-Small Burnished Leather Shoulder Bag | TOMMY HILFIGER Wide Leg Jean | AIR & ANCHOR Double Standard Necklace with Cuff Keeper, Putting it in Writing - A + M | BEN - | LX3 Oversized Cream Hoodie | MAVI Jake Slim Leg | LAGOS Caviar Beaded Chain Necklace 12mm + Twist Curb Chain Bracelet 12mm | NIKE Air Jordan |

LO-FI VIBES EDITORIAL | PHOTOGRAPHY CREDITS

| SONY Alpha A7R V, FE 50mm F/1.2 GM, FE 24-70mm F2.8 GM II, FE 70-200mm F2.8 GM II, FE 90mm F2.8 Macro G OSS + HVL-F45RM Wireless Radio Flash |

We enjoyed shooting our Lo-Fi Vibed Editorial at TECHNICA HOUSE and we wanted to find out more about this space which recently opened, what they offer in this creative destination, and how you can get to know more about them. We took some time to chat with Takayuki Tanaka, the CEO of TECHNICA HOUSE to find out this and more.

ATHLEISURE MAG: You just launched TECHNICA HOUSE New York earlier this month. This space is above SUSHIDELIC which we covered last month in The Art of the Snack. Tell us about the Japanese technology companies AUTEC and Audio-Technica that came together for this space.

TAKAYUKI TANAKA: TECHNICA HOUSE is a unique collaboration between two iconic Japanese technology companies, AUTEC and Audio-Technica, both bring their expertise, heritage, and commitment to fostering the next generation of creators into this space.

AUTEC is known for its innovative sushi robots, designed to deliver chef-quality sushi with unmatched efficiency. By merging tradition with advanced automation, AUTEC empowers chefs to maintain the authenticity of Japanese cuisine while optimizing operations. Their focus on culinary technology has revolutionized the food service industry and created new opportunities for emerging culinary creators to innovate. 

Audio-Technica, a global leader in high-fidelity audio equipment, has a long history of supporting artistic and creative communities. Their expertise in sound technology elevates the experience at TECHNICA HOUSE, offering an immersive auditory environment. Audio-Technica's involvement speaks to its dedication to fostering creativity through sound, empowering emerging creators in music and art.

Together, TECHNICA HOUSE celebrates Japanese heritage while providing a collaborative space where food, music, fashion, and art converge. This venture is designed to nurture creativity and inspire the next generation of innovators, offering a unique platform for emerging creators to explore new possibilities and ideas.

AM: It seems that TECHNICA HOUSE - New York merges food, music, fashion, and art together. Why was it important for you to have these elements in one place?

TT: Merging food, music, fashion, and art at TECHNICA HOUSE was a natural progression at TECHNICA HOUSE was a natural progression of our vision to create a dynamic space where creativity and cultural expression thrive. Each of these elements speaks to the core of human connection and emotion. Food brings people together and is a universal language; music is the heartbeat of culture, evoking powerful emotions; fashion reflects individuality and artistic expression; and art gives form to imagination and ideas.

Combining these elements in one space fosters a platform where creators from diverse backgrounds and industries can collaborate, share ideas, and inspire each other. TECHINICA HOUSE is more than just a venue—it's a movement that encourages innovation and exploration across disciplines. We wanted to create a tradition can fuel modern creativity, and emerging creators as well as established creators as well push the boundaries of what's possible in a collaborative environment. This holistic approach creates a vibrant atmosphere that invites people to be part of something bigger, sparking new ideas and connections. 

AM: In terms of the concept of TECHNICA HOUSE, are there others in addition to the one in New York and if not, do you plan on having other locations?

TT: At present, the joint venture TECHNICA HOUSE in New York City is our sole location. While our primary focus is on establishing a thriving community here, we have aspirations to expand TECHNICA HOUSE to other cities across the United States and around the world. By doing so, we aim to celebrate and support emerging creators in various regions.

AM: Can you tell us about who designed the space and what visitors can expect to see when they are entering this space?

TT: The space was designed by Yoshiyuki Morii of Cafe Co, incorporating the aesthetics and heritage of both AUTEC and Audio-Technica. At TECHNICA HOUSE NY, visitors can immerse themselves in a state-of-the-art listening experience featuring top-tier Audio-Technica analog audio equipment to listen to the 2000 vinyl records collection. The space includes a fully equipped conference room, a dedicated podcast studio, and an AUTEC sushi counter where chefs showcase cutting-edge robotic sushi-making technology.

AM: You have over 2,000 records here. How do you go about acquiring them, are their genres that you tend to focus on?

TT: Our record collection has come from various sources, both local and international. Many were donated by Audio-Technica staff members, discovered at local thrift shops and secondhand record stores, or sought out by company leadership. Some of our favorites are the Japanese pressings of classic American albums. 

AM: What can we do in this listening lounge which also allows us to hear music on your headphones as well as your speakers?

TT: We have a variety of headphones and turntables on display, like our colorful Sound Burger and our pro-grade High-end AT-LP7. Visitors are welcome to hook up a pair of M50x headphones to any of our turntables and enjoy a listening experience. We also have a pair of our newly released AT-SP3x Bluetooth Speakers if they're listening with friends.

AM: Can you tell us about the equipment that is available there? 

TT: AUTEC’s food-focused experience at TECHNICA HOUSE highlights the latest innovations in sushi-making technology. On display are cutting-edge sushi robots, including ASM895A The Rice Sheet Maker for sushi rolls, ASM260A The Sushi Roll Cutter, ASM410A The Nigiri Sushi Rice Ball Maker, and ASM575A The Handheld Onigiri Rice Ball Maker, showcasing the precision and efficiency that define modern culinary automation. One of our goals is for chefs to visit this space to tap into their creativity and explore the potential of integrating these robots into their culinary processes.

TECHNICA HOUSE displays a wide variety of Audio-Technica products: from high-end turntables to limited edition headphones and microphones, to a collection of artistic signed A-T gear. We prominently feature the NARUKA MI Headphone Amplifier, a premium piece of audio technology built from kurogaki wood. Very few of these exist in the United States. We welcome guests to pull a record off the wall and enjoy the listening experience at our space.

AM: As Audio-Technica continues to create new products, will they find their way into TECHNICA HOUSE - New York? Will there always be someone on site that will be able to walk you through products?

TT: While TECHNICA HOUSE is currently open to the general public for select events and collaborations, we're actively working to expand our accessibility. Stay tuned for updates on future openings and opportunities for general visitors to experience our space.

AUTEC and Audio-Technica staff are regularly at TECHNICA HOUSE and are available to schedule visits for those genuinely interested in the space. While we're happy to arrange appointments, we may only sometimes be able to accommodate every request due to the nature of the space. We appreciate the understanding of those wishing to explore this creative hub.

AM: Tell us about the podcast studio and the conference room.

TT: The podcast studio is a little respite from the noise of a bustling Soho. It's an isolated studio space, acoustically treated from floor to ceiling. We are recording original podcasts and digital content in the space and are beginning to bring outside creators in to use the space for their content creation. 

Our debut series, AT Sometime, Somewhere, features artists and creatives from New York City telling stories of their ambitions, failures, successes, and the moments that helped them find their voices. We look forward to future series featuring an even wider variety of artists, stories, and topics. 

AT-ONE Studio is designed to make production as simple as possible. On top of that, it's built for comfort. Recording in the studio is like chatting in a high-end living room with your friends.

AT-ONE Studio is for both Audio-Technica podcast projects and outside artists and organizations who want to rent time in the space. We'll be introducing a rental fee menu soon. If you're interested in collaborating on a project with A-T or using the studio to produce a personal project, give us a ring through the TECHNICA HOUSE website.

The conference room is available for meetings of all types, and it features a large Frame-style television connected to a hi-def camera for remote meetings, plus an Audio-Technica ceiling array beamforming microphone - the ATND1061.

AM: You also have a sushi counter along with robotic sushi making technology. What kinds of sushi do these machines make?

TT: AUTEC's sushi robots are designed to assist in various aspects of sushi-making rather than creating a complete sushi dish. These machines automate essential tasks like mixing and seasoning rice, forming rice sheets for rolls, shaping rice balls for nigiri, and cutting rolls with speed and precision. By handling these repetitive tasks, our robots enable chefs to focus on their creativity and the artistry of sushi, all while ensuring consistent, high-quality production.

AM: When is this space open to the general public and how do they go about reserving a time to come in?

TT: Currently, TECHNICA HOUSE is not fully open to the general public, as our primary focus is hosting select events and collaborations. If you're interested in exploring partnerships or attending a specific event, we encourage you to reach out through the contact information provided on our website. While we may not always be able to accommodate all requests, we're happy to consider inquiries related to our mission and space. In the near future, we plan to expand access to general inquiries and reservations.

AM: What kinds of events will be offered here and do you have anything coming up for the fall and/or holiday season?

TT: We're currently crafting our event calendar, which will include a variety of engaging activities for the community to participate in at TECHNICA HOUSE. Stay tuned for exciting announcements to come.

AM: How will you reach out to creatives to come to this space?

TT: We're building a strong community at TECHNICA HOUSE by leveraging our existing network of creators and brands with whom we've built relationships. Our organic approach allows us to grow with emerging creators through word of mouth, meaningful collaborations, and increased visibility across various channels. We'll continue to foster this community through engaging activations such as open houses and events to connect with potential collaborators.

IG @technicahousenyc

Read the OCT ISSUE #106 of Athleisure Mag and see LO-FI VIBES EDITORIAL | Technica House in mag.

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