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Athleisure Mag™ | Athleisure Culture

ATHLEISURE MAG™ | Athleisure Culture
  • FITNESS
  • Food
  • Beauty
  • Sports
  • Travel
  • Athleisure Studio
  • Athleisure List
  • Athleisure TV
  • THIS ISSUE
  • The Latest
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NEW YORK CITY WINE FOOD FESTIVAL 2024

November 28, 2024

We had a great time last year covering the Food Network NYC Wine Food Festival presented by Capitol One. So of course we were looking forward to attending again this year for the NYCWFF presented by Invesco QQQ which had a wide array of events taking place in Manhattan as well as Brooklyn for the first time! Over the 4 days from Oct 17th - 20th, we enjoyed a number of events along with attendees that had access to Grand Tastings, culinary demos, pier parties, dining experiences, walk-around tastings, cocktail parties, live entertainment, lunches, brunches, and master classes.

All of these festivities and good vibes supports God's Love We Deliver which cooks and home-delivers nutritious, medically tailored meals for people too sick to shop or cook for themselves. To support the health of their clients, they provide ongoing nutrition assessment, education, and counseling. They serve people in need and their children and caregivers. To date, NYCWFF has raised $14.8 million to this essential cause!

There's nothing like interacting with your favorite Food Network stars, chefs at restaurants that have been your faves or new to be faves, culinary personalities, wine and spirit brands, restaurant groups, purveyors and culinary enthusiasts! There were laughs, surprises, discoveries and so much more!

SOUTHERN GLAZER'S WINE & SPIRITS TRADE DAY Hosted by Wine Spectator at Grand Tasting - Trade Day

We started our coverage with one of our favorite events that we attended last year, Southern Glazer's Wine & Spirits Trade Day Hosted by Wine Spectator at Grand Tasting - Trade Day which was held at Invesco QQQ Campus located at Brooklyn Army Terminal.

Heading into this event, we knew that we were looking forward to vendors that we had enjoyed last year including Bareburger, Johnnie Walker, and Hampton Water which is owned by Jon Bon Jovi and his son, Jesse Bongiovi to name a few!

One of our favorite bites of the day took place in the center of the action at Modelo's tent, who paired their Spiked Agua Frescas with tacos by Taqueria Ramírez who is based in Greenpoint, Brooklyn.

We also enjoyed swinging by Rosa Mexicano's booth as they had a fantastic pairing of Elote as well as a savory taco. We've had the pleasure of enjoying Happy Hour, lunch and dinner at this restaurant and it was great to see them getting in on the culinary fun!

We even swung by Food Network's large booth that served up a number of cocktals which was the perfect way to enjoy our dishes from Rosa Mexicano.

Last year, we had the pleasure of interviewing Chef Philippe Chow of Philippe Chow and as he participated again this year, we wanted to see what he was up to, why he was there this year, and to hear about his upcoming restaurant openings in Nashville as well as in Miami!

ATHLEISURE MAG: It was such a pleasure to interview you last year at this show. So I'm glad to see you again. Why did you want to come back to be at this festival today?

CHEF PHILIPPE CHOW: Last year was a success and I want more people to know who we are!

AM: Oh, amazing and what are you serving this year that everyone's getting to enjoy?

CHEF PC: Chicken Satay is my favorite!

AM: That’s great, I enjoyed it last year and am so glad that it is here as well!

When you're creating the menu for your restaurant what are the processes you go through to decide what will be on the menu?

CHEF PC: Every time I work on making new dishes, if I like it, it’s going to be something that will be on the menu!

AM: We know that Chicken Satay is your favorite dish! Are there two other dishes that you love having at the restaurant as well?

CHEF PC: Oh well, Peking Duck and another one is the Wagyu Beef Dumplings. That’s a new dish and it’s really good!

AM: Well obviously, we know the two restaurants that you have here in New York and the one that's in DC, but you're opening up one in Nashville as well as Miami! Are you excited about that? Why did you want to go to those two cities?

CHEF PC: I’m so happy! Those are 2 of my favorite cities!

AM: Oh wow! Well it’s always fun to catch up with you and we can’t wait until we dine again at your restaurant in the city and we’ll have to check out your new ones as well!

CHEF PC: Of course, we’re happy to have you!

IG @philippechow

THE BETTY BOOZE HARVEST HAPPY HOUR Hosted by Blake Lively

At the Betty Booze Harvest Happy Hour by Blake Lively (Gossip Girl, The Age of Adeline, It Ends With Us) attendees made their way to The Seaport at the Lawn Club to enjoy sparkling cocktails and of course to have great bites by a curated group of chefs. One of the restaurants that participated was Restaurant Yuu which is located in Brooklyn. Chef/Owner, Yuu Shimano talked with us about being at the event and what we can expect when we head to his restaurant this Fall.

AM: Why did you want to participate in this year's Food Network NYC Wine Food Festival?

CHEF YUU SHIMANO: The New York Food and Wine Festival is an important event for our industry. I also wanted to participate because it was for a good cause - God’s Love We Deliver, which cooks and home-delivers nutritious, medically tailored meals for people too sick to shop or cook for themselves.

AM: Tell us about the event that you were part of!

CHEF YS: Blake Lively and surprise guest Michael Kors hosted the Happy Hour event. It showcased the launch of Blake Lively’s Betty Booze’s gourmet cocktails, handcrafted by Lively herself.

It took place at the Lawn Club where guests could play lawn games and socialize and try Blake’s new product.

AM: What did you serve guests?

CHEF YS: I prepared a very French dish, which was a Corn Consommé with Duck Confit.

AM: What can guests expect when they come to Restaurant Yuu?

CHEF YS: Upon arrival, Guests are seated at a beautiful L-shaped 19-seat tasting counter; a carefully curated collection of classical and jazz music plays as the curtain opens, the lights go up, and a row of chefs inside a kitchen is revealed. I personally greet each guest then with the clap of my hands, my team members scramble to their positions for the show to begin. This is our way of welcoming guests and making them feel special. It is high-level while having fun with fine dining.

AM: As we're in the fall and looking forward to the holiday season, are there any events that are going on that we should keep an eye out for?

CHEF YS: We have an exciting event coming up on November 27th. We’re thrilled to welcome renowned Japanese bartender, Shingo Gokan for a special collaboration. Guests can look forward to a unique dining experience featuring a curated menu with exquisite cocktail pairings designed by Shingo for each course.

IG @restaurant_yuunyc

MEET CUTES NYC PRESENTS TACOS & TEQUILA HOSTED BY MICHAEL VOLTAGGIO PART OF THE PERDUE EVENT SERIES

We continued from the events earlier in the day to Wall Street at night for Meet Cutes NYC presents Tacos & Tequila Hosted by Chef Michael Voltaggio part of the PERDUE Event Series at Hall des Lumières. This is one of the later events on the schedule and perfect to enjoy on a Friday night! Knowing that we would be able to enjoy some of the best tacos in Manhattan and Brooklyn as well as an array of tequila and mezcal brands as well!

Chef Michael Voltaggio was the host for the night and he also launched his brand new tequila at the event, Marcado 28. Last year we had the pleasure of having him for our JUL ISSUE #91 cover, so it was great to catch up with him to find out about his participation in this year's festival, this tequila, and upcoming projects!

ATHLEISURE MAG: We enjoyed having you as our cover last year and it's great to see you at Tacos & Tequila! Before we delve into why you're at this event, we enjoyed the latest season of Bobby's Triple Threat. What do you love about this show and do you have a favorite episode from this season?

CHEF MICHAEL VOLTAGGIO: Bobby has created something very special with triple threat. We function as a team and he’s the best coach we could ask for. My favorite thing is the individual cooking POV’s that each chef challenger brings to the competition. Win or lose, we learn from every chef that walks into the club.

AM: You're hosting Tacos and Tequila! Why do you enjoy participating at Food Network NYC Wine Food Festival?

CHEF MV: Lee Schrager has been putting on both South Beach Food and Wine and New York Food and Wine for many years. As our industry continues to evolve, so does the festival year after year. I get excited every year to see what events we get to host and or be a part of. It’s always fun to reconnect with my peers twice a year as well as have the opportunity to eat, drink and party with all the fans.

AM: You just launched and debuted Marcado 28 today at Tacos & Tequila! Why did you want to partner in this tequila and how did this come about?

CHEF MV: I look at every project as an opportunity to learn something new. My goal is always to absorb as much information as I can, and the reward is getting to share this information and these experiences with as many people as possible. With Marcado 28, I was given an opportunity to learn everything from building a unique brand, to the history and production of tequila with a family that’s been doing it for generations. This is bigger than just a new spirit, it’s the spirit behind the spirit that I’m excited about. It’s the authenticity and commitment to creating something special that attracted me to this project and every partner involved has contributed their passion and expertise to create a tequila for everyone.

AM: You also worked with 2 tattoo artists to create the art for the labels. Why is this tequila also a love letter to tattoo culture and why is someone's tattoo story so important?

CHEF MV: More about the love letter of defiance. We all have something defiant about our personal stories and this is not to be dismissive of those stories, but rather embrace and share them in a communal and positive light, while having some fun.

AM: It's always fun to see what you're up to with your restaurants Voltaggio Brothers Steakhouse and Vulcania! Is there anything that we should keep an eye out for?

CHEF MV: My brother, Bryan and I are currently working on a new project in our hometown of Frederick, MD.

IG @mvoltaggio

@marcado28tequila

After chatting with Michael, we navigated a number of the restaurants participating, we also took in the immersive space that continued to change with digital art throughout the night which made you feel like you were in an art gallery.

We took some time to talk with Tiny's Cantina with a fun conversation with Chef Cenobio Canalizo and Mathew Glazier, President of the GlazierWorks which is a restaurant group that includes this property as well as iconic eateries including Michael Jordan's The Steak House in Grand Central Terminal, Strip House, and Monkey Bar to name a few.

We talk about Chef Cenobio's culinary journey, Tiny's Cantina, the flavors of Mexico, and why they wanted to participate this year at the NYCWFF.

AM: Chef Cenobio, what was the first dish that made you fall in love with food?

CHEF CENOBIO CANALIZO: Ooo that’s a question!

MATHEW GLAZIER: I want to hear this because I'm learning about you!

CHEF CC: No, no.

MG: We've worked together for 28 years.

AM: Ok, that’s a long time!

MG: That’s a question that I don't even know the answer to!

CHEF CC: Well, the first time, which I think I did was make homemade tortillas.

AM: Ooo

CHEF CC: Yes. In Mexico when I was eight years old.

That's the first that I learned. It was making tortillas and that's when I started cooking.

AM: Wow. And what was yours?

MG: It was probably pizza! I’m from NY so it probably has to be pizza! I remember when pizza was a lot less expensive then it is now.

CHEF CC: You know what’s crazy? So my partners, we come from Mexico and they used to go like out of state selling flowers, right? So one day I stayed with all my brothers and they said that I had to make the tortillas and I was like really? So I did it.

MG: They were much more authentic.

CHEF CC: The funny part is I got some avocados and there were 3 of them and that’s not enough for my older brothers. So what I did was chop the avocados and I made some guacamole and I added some water and I made some soup avocado! It was so good and you’re dipping the tortilla it was so good!

MG: He’s so creative!

AM: Tell us about your culinary background and how did you come to Tiny’s Cantina?

CHEF CC: Everybody asks me like, what school and where I came from and my answer is I learned in the kitchen. So, every restaurant I worked in, I learned from there! When I started working, I was a dishwasher in 1994.

AM: Wow!

CHEF CC: In 1995, like, I moved to the kitchen and I started learning like everything, like from scratch. Desserts, pantry, grill and all the way to chef!

MG: We actually do kind of the same thing now with the guys we have and it’s actually interesting to watch. It's not lost on him, you know his path and a lot of guys or women, you know, you start in the kitchen and you start from the beginning and, you know, it's a craft. You gotta learn like the right way. And it's very interesting for me to watch. I think if somebody, we just gave a raise to last week, he started as a porter and then he went to the line and now, he earned that position and, you know, hopefully God bless, you know, he becomes whatever he wants to be.

AM: That’s amazing!

MG: I don't think it's a unique story to us. It’s kind of still what's special about kitchens. But he kind of skipped over the fact that he had 2 Stars from the New York Times for the steakhouse.

AM: Which is amazing!

MG: We had a restaurant called Strip House and you're not old enough to remember working at a restaurant, called, Arizona 206, which was before that. I'm speaking for you so that I can give the concise version.

But then you also had, you know, Mike, who's the Head Chef of Michael Jordan Steakhouse Grand Central and then we, we actually sold a bunch of our restaurants to Tilman Fertitta CEO/Owner of Landry's.

And then we ended up doing a barbecue restaurant in Brooklyn. So that wasn't his craft, and then he turned it into his craft. He's the guy who smokes the meat. It's a labor of love because there's no shortcuts and then in 2021 right next to Morgan's there was a small restaurant which is literally why it's called Tiny’s. Some people insult me and say those are Tiny’s because I'm a big guy. No, it's Tiny's because the restaurant's small and I was speaking for him but you know we've known each other for a very long time. This is the opportunity for him to do like you make the ham tortillas and to make the things he's talking about, make his stuff that, you know, that he learned when he was younger, which is kind of kind of cool!

AM: Wow!

MG: He does the hard work. I'm the pretty face. But next year I do the hard work and he's the pretty face.

AM: Plot twist!

MG: We do odd and even years.

AM: Well, why did you guys want to be at this event? I mean, I love tacos, love tequila and mezcal. So why did you guys want to do it?

CHEF CC: I mean, I think this event is great. It's a great opportunity for the restaurant and for my company. To bring it in this event, it’s not just 100 people, it’s a lot of people! They’re going to be able to know about the restaurant a little bit more. Tiny’s Cantina, it's a small place next to the Barclays Center in Brooklyn. So we want to spread the name and for people to try our food and to know more about our authentic Mexican food.

AM: Why did you want to do it?

MG: We have a Mexican restaurant and it's a Mexican restaurant event! No seriously, we've done it for years with different restaurants, you know, we have done barbecue. There are so many events that this festival has! This one's one of the fun ones! It’s late at night and it's a different type of atmosphere. I think you can take the food seriously without being too serious about it. When I look around at those who are participating, they're fabulous, and we’re people coming together and in a way providing the festival goers who are customers to let them have a good time. Let them get exposed to some restaurants! This year, they're focusing on Brooklyn, which is great.

AM: So great.

MG: So we're two Brooklyn restaurants right here and you know it's exposure. You know we've been playing in the barbecue world for a while. We have been doing these barbecue competitions for awhile and this event is special. Tonight’s event has a little bit of a party vibe and hopefully, everybody has a good time! We have a great space up here!

AM: So what are we eating tonight? What are you guys serving?

MG: I'll give the terrible English version – Birria De Res which we debated what does Birria De Res mean. If you want to hear where that came from –

AM: I would love to.

MG: So I was like, what does Birria De Res mean and he’s like beef. So I said, what the De Res part? And he was like beef. So, you gotta take it out of context. So how long do you roast the beef on the bone for?

CHEF CC: Ok so let me just explain a little about how we do it in the restaurant. So at the restaurant, basically we serve it with some consume and some marrow bones. Here, we serve it with some onions and cilantro. I braise the beef for 4-5 hours, I cover it and do not open it and you leave the whole piece of meat inside and that's the way how we cook it.

MG: I’m still trying to understand.

CHEF CC: Well basically Birria, you can do it with different meats. You can do it with lamb, or any kind. So the Res is the type of meat and that’s what we say in Spanish. So Birria is the Res and the Res is beef. That's what we're serving tonight with the 3 different sauces.

AM: Yum!

CHEF CC: We have avocado, which this one is mild. Medium is pumpkin and Chile de Arlo which is smooth and spicy!

MG: We did this event last year and throughout the whole event I was going, Pumpkin, but it's not seasonal. So we actually do it all year round.

AM: When we come to the restaurant, what are 3 dishes that we should eat and both of you need to share your picks!

MG: You give two and I'll give one.

AM: Okay!

MG: Because you're the chef and as I said, I’m the pretty face!

CHEF CC: Number one.

AM: Okay.

CHEF CC: Number one, do you want to start with an appetizers? If you want to start with an appetizer, we have a great Guacamole Tropicale. Why is it Guacamole Tropical? It’s because we we garnish with some mango, grilled pineapple, and pumpkin seeds.

For an entrée, I have a bunch of dishes but try the Birria Tacos it’s just special. It has that flavor with that Romero and the tacos that way that we do it with the tortillas, you need to try that. That's number two. My other entree try the Fajita! The Fajita has that smell and that flavor. When you bring it to the dining room with that smell and you have the aroma with the herbs.

MG: It's great. Our restaurant is so small when you sell one, people just keep purchasing it!

CHEF CC: We do shrimp, steak, and chicken.

Now the new one we have is a fajita and is a surf and turf we do it with lobster and steak for 2.

MG: My favorite is actually the least expensive Taco on the menu which is a popular thing to say. Well you know what it is?

CHEF CC: Yes, the Chicken Tinga!

MG: No!

CHEF CC: Which one?

MG: Taco al Pastor!

AM: Yes! I love Taco al Pastor!

MG: You know why? Because what he does to make these tacos, you should explain the culinary side of it.

CHEF CC: So the Tacos al Pastor, I started doing a little bit and you know, my daughter, she really knows, she's 16 years old. She really knows about these tacos because she travels to Mexico a lot and she really knows about good Taco al Pastor. Every restaurant we go to - she only smells it and says, “I don't like the stock, this is not the original,” but somehow I did it with my tacos at Tiny’s.

You know the way that we have the color, how we cook the meat! It's a killer and she loves it!

MG: It's fun. Actually you know so we've been doing this a while and, you know, this restaurant compared to most - the food's just good and there's no pomp and circumstance to it. We've all done fine dining. This is all about the food and it's, you know, like for me it's just very refreshing.

We had Strip House and I remember when I was doing side carving chickens table. Like, enough of that! This is coming into eat and to enjoy yourself. Hopefully you have 5 drinks and you're not driving and you go home. That's the nice thing about being a New Yorker and being by the Barclay Center.

Just enjoy yourself and it's not expensive. Mexican food is very competitive in New York. It just is and the market won't take very expensive. It's all very reasonably priced and it's just good food, enjoy it and get a little on your shirt and then go home. It’s very different than what we did before and I think that it’s very good to have fine dining. In that world, you care how many inches the fork or the knife is from the table. Like we're not driving ourselves crazy, right?

CHEF CC: Yeah!

MG: I really like that he puts in the work in the kitchen and I think that we have the easy job in the front of the house because we just have to serve it. It takes four minutes to serve and it takes five hours to make it.

It's fun. Actually, you know so we've been doing this a while and, you know, this restaurant compared to most - the food's just good and there's no pomp and circumstance to it. We've all done fine dining. This is all about the food and it's, you know, like for me it's just very refreshing.

We had Strip House and I remember when I was doing side carving chickens table. Like, enough of that! This is coming into eat and to enjoy yourself. Hopefully you have 5 drinks and you're not driving and you go home. That's the nice thing about being a New Yorker and being by the Barclays Center.

Just enjoy yourself and it's not expensive. Mexican food is very competitive in New York. It just is and the market won't take very expensive. It's all very reasonably priced and it's just good food, enjoy it and get a little on your shirt and then go home. It’s very different than what we did before and I think that it’s very good to have fine dining. In that world, you care how many inches the fork or the knife is from the table. Like we're not driving ourselves crazy, right?

CHEF CC: Yeah!

MG: I really like that he puts in the work in the kitchen and I think that we have the easy job in the front of the house because we just have to serve it. It takes four minutes to serve and it takes five hours to make it.

Look, t's fun. I don't think anybody really loves the way that I think of Tiny’s in my mind, but I think it's like a bar and everybody should walk and be like, oh my God, the food's good. It’s kind of under the radar. People are coming in for the games and we're packed for every event.

AM: Yeah, being by Barclays is such a great location.

MG: We only have like 10 tables.

AM: Wow.

MG: 18 bar stools and they're coming in. It just kind of blows you away. This is a very understated route, you know. It’s about the food. We're not all dressed up. We're doing what we like to do.

Being at the Barclays Center, and I’m sure a lot of places have this, but if Justin Timberlake is performing, we have that crowd, when the Liberty is playing we get that crowd and we have such a diversity of people that come to our restaurant and of course being on Flatbush Avenue is diverse by its nature!

You know, price - not everybody can afford to go out and spend on the million dollars. We've been in those restaurants where you're our average check, you know, is $125 per person. That's not everywhere and not everybody can afford to do that.

For some people and it's in New York, money is no object. That's not my customer on Flatbush Avenue. My customer may be going to the Nets. So I gotta make sure that we're providing a value, you know, you got to go in there and say that was worth it or else.

PF: How much is the surf and turf?

MG: That’s the most expensive item on the menu and it’s like $42,

CHEF CC: It’s for 2 people!

AM: Oh okay!

MG: We give you half a two pounds lobster. I know because I just bought them. A 2-lb lobster is $26 so that’s $13, a pound.

How big is the steak that is on there?

CHEF CC: 8oz. We serve it with a side of rice and tortillas.

MG: So that's probably one of our higher food cost items. So the tacos, I like the pork – the Tacos al Pastor is $13 on the menu!

IG @tinyscantina

@cenobiocanalizo

PHOTOGRAPHY CREDITS | Paul Farkas

Read the OCT ISSUE #106 of Athleisure Mag and see New York City Wine Food Festival 2024 in mag.

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In AM, Food, Oct 2024, Editor Picks Tags New York City Wine Food Festival, Tiny's Cantina, NYCWFF, Invesco QQQ, God's Love We Deliver, Food Network, Southern Glazer, Wine and Spirits, Wine Spectator, Brooklyn Army Terminal, Hampton Water, Bareburger, Johnnie Walker, Jon Bon Jovi, Jesse Bongiovi, Spiked Agua Frescas, Model's, Modelo's, Taqueria Ramirez, Rosa Mexicano, Chef Philippe Chow, Philippe Chow, Nashville, Miami, NYC, Betty Booze, Blake Lively, The Seaport, Lawn Club, Restaurant Yuu, Yuu Shimano, Barclay's, Brooklyn, Michael Kors, Shingo Gokan, Meet Cutes NYC, Chef Michael Voltaggio, Hall des Lumieres, Marcado 28, Bobby's Triple Threat, Bobby, Lee Schrager, South Beach Food and Wine, Voltaggio Brothers Steakhouse, Vulcania, Chef Cenobio, Chef Cenobio Canalizo, Mathew Glazier, Strip House, Monkey Bar, Tilman Fertitta, Landry's, Barclays Center, Justin TImberlake, Taco, Tequila
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MELODIES OF LIFE | TOBY GAD

December 27, 2023

We're heading towards the end of the year which always makes us think of our favorite songs! This month, we caught up with Toby Gad a Grammy-winning, multi-platinum songwriter/producer who has written some of our favorite songs from Beyoncé's If I Were a Boy, Fergie's Big Girls Don't Cry and Demi Lovato's Skyscraper to name a few! We wanted to know more about how he got into the industry, his passion for songwriting, collaborating with fellow entertainers and his legacy project, Piano Diaries!

ATHLEISURE MAG: When did you first fall in love with music?

TOBY GAD: First it’s so great to be able to talk with you and thank you for having me! I started with music when I was maybe 5/6/7 years old? My parents had a jazz band and probably when I was already in my mother’s womb, I heard all of these jazz songs that they did. They had a very limited repertoire so I always felt that one day I wanted to be able to write different songs because by age 3 I knew all 30 of the songs that they played!

AM: I love that!

How do you feel that your parents influenced you as jazz artists. My great-uncle was the late tenor saxophonist, Joe Henderson -

TG: Yes! Amazing amazing saxophonist!

AM: I love jazz, I love a lot of the elements of it. How did it influence your music?

TG: My mother always listened to Keith Jarrett, the piano player.

AM: Love Keith Jarrett!

TG: The Köln Concert by Keith Jarrett is probably the one record that I have listened to most in my entire life. It’s accompanied me my entire life and it always makes me feel like home. It’s such a great record and just how Keith Jarrett just improvises. He used to start concerts by just playing one note and then taking it from there without making any plans. He’s just very intuitive and just playing in the moment and I just thought that that was so special. I try – I mean, I’m not that good on the piano. I try to do it myself too sometimes and I lose myself in the piano playing. It’s just such a beautiful feeling when you just watch your hands take you places and explore.

AM: We saw Keith Jarrett a few years ago at Carnegie Hall here in NY and you’re right!

TG: I was there too! I saw him also in Carnegie!

AM: Yes! It was such an amazing show and I felt that I barely breathed during that concert, it was transformative! It was so beautiful and I’m so glad that I had a chance to see him because I had never seen him in person but have heard his records. Such a genius!

When did you realize that you wanted to work in the music industry?

TG: My brother and me, we always had ambitions. At first we emulated our parents and they rehearsed in the living room and when they were done, we would take over the instruments and pretend that we were musicians too. Then I think at the age of 6 or 7, we started to have our own set of a few Rock & Roll songs and we would play them in the intermissions of our parent’s jazz band. When our parents went back onstage, we went through the audience and collected money. That was our first experience of, “wow, we can actually make money with this.”

AM: Exactly!

You’re a music producer, you’re also a songwriter, what’s your creative process like and where do you start in terms of creating a song?

TG: It's very much lyric driven. It's always collaborative. I usually start with a conversation with the artist and see where they are at that time in their life. Are they heartbroken, are they in and out of love, angry, happy? What’s the mood of the day? And out of that conversation, sometimes, quite often something sticks – some line.

Like with BC Jean, when she said, because she was angry at someone, she said, “if I were a boy, I would kick his ass” and I was like, “what did you just say?” She said, If I Were a Boy (editor’s note: originally performed by BC Jean and later that year performed by Beyoncé) and I said let’s get back to the studio now and write this song. That’s often how it happens.

AM: Wow!

What do you love about being a songwriter?

TG: Well, it’s the feeling of coming full circle. Like you do something that starts so small with an artist and you record it and then if you’re lucky, it travels around the world. Then you hear it on the radio wherever you go. That is an incredible feeling when people know you by your song. It’s amazing and I love that.

AM: How do you get inspired and where does that part kick off for you?

TG: It’s always the artists that inspire me. If I know that I am going to work with someone, like recently I worked with James Arthur and Tom Walker and those are voices that I love. I love listening to their voices and working with them, I really looked forward to it and it inspired me to really work hard and to create some good music for them.

AM: You’ve had so many accomplishments from 3 Grammy Awards, Grammy nominations, and so many people that you have worked with. What do you look for when it comes to collaborating with an artist? Are there certain things that a person or group has to have in order to go forward?

TG: It's always important to me that the artists are kind of their own boss, they have something to say, they are driven to collaborate and to write their own lyric with someone like me. It’s very important that the artists are part of the creative process and that the music that they record somehow feels a bit autobiographical. Then of course, the voice. I love great voices. I worked with Celeste recently and there are just some singers who I could hear it day and night.

AM: I mean, when I was prepping for the interview, realizing the work that you have been on from Big Girls Don’t Cry, If I Were a Boy, I Do – these are songs that I really love! What have been some of your favorite projects that you have been part of?

TG: I think that Love Song to the Earth has been a song that we did for the Paris Climate Accord and that was a song that just meant a lot to me. At my heart, I’m an environmentalist as well. I care for the planet a lot and that was a little contribution that we could do and I wrote the song with Natasha Bedingfield, John Shanks, and Sean Paul. We got more and more artists on it and by the end, we got Paul McCartney on it as well. Jon Bon Jovi as well as a number of other big name artists wanted to be on this song too. So that was a great experience!

AM: Well, you have worked with a number of artists, but you have also crossed over into a number of genres in music. Does the process change for you when you’re working on an EDM song versus a pop song?

TG: I think that for me the core is that you can always play it on the piano. A lot of good EDM songs start with a good vocal and from there you can explore all different directions. Now, with Piano Diaries, it’s stripping these songs back down to the bones and it’s just for the vocal performance and the really marvelous piano and maybe a little string accompaniment and then the remixes which go all kinds of places and I just have fun with them. But I think that all of these songs at their core, if you can just play them at the piano, that’s great!

AM: What led you to want to create Piano Diaries and to embark on this legacy project?

TG: Well most of my career has been next song, next artist, next session and trying to get a hit, hit, hit! This is the first time in my life that I feel like I can take a breath, look back, and reflect a little bit. I’m happy to rediscover these songs, but I feel that I wanted to record them in a way – how I hear them today and with artists of today, but then I also want to hear the bones of it. For people to be able to hear how it could sound stripped down and just let the lyric carry it. Then of course, to have fun with these new originals and then make crazy remixes.

AM: I love that! I mean, what is it like to work on something that obviously we already know what it’s like, but now having to reimagine it? Is that stressful or is it almost like a sense of freedom?

TG: There’s a real challenge for the original version with piano vocal to create something that feels new.

AM: Yeah.

TG: And to make sure that the singers perform it in a way that feels very original. Like for instance, the next single, Skyscraper, will be with an artist, Camylio a Universal Republic artist with a very strong voice and he sounds so different from the Demi Lovato version, but he kills it.

The current single, Big Girls Don’t Cry, Victoria Justice has such a beautiful soft voice on it that sounds so different from how Fergie sang it when we did that song back then.

AM: I can imagine that that is such an interesting process.

What was it like working with Victoria Justice on that?

TG: Victoria and I, we go way back! Back when she had this very popular television show, Victorious, we had a song, All I Want is Everything that we wrote and she was 17 years old. Ever since, every few years, we would get together and write more songs. We did a song, Girl Up, to empower young females around the world for the United Nations. Love Song to the Earth, she was part of that. So over the years, we kept in touch and she’s such a precious soul and I love her. We actually, it wasn’t just the song, we spent days together just having fun climbing mountains, going surfing, and going through Downtown LA and we filmed a lot of that and put it on social media so we have 30 or 40 little clips on TikTok and Instagram of us talking, asking each other questions, and doing fun things together.

AM: You have your own record label, Kite Records, can you tell me about that?

TG: Well, about 10 years ago, I started Kite Records and we had several records out. But back in the day it meant that you had an imprint and that the record company takes over. But now, it’s such a new perspective that you can do so much on social media and on your own. I couldn’t wait to restart the label and to hire a few new amazing people. Now in the first 2 days we have almost 70,000 streams which I think is incredible that we can achieve that on our own! I’m so happy about this!

AM: That’s amazing!

Obviously you’re focused on Piano Diaries, but are there other projects that are coming up that you would like to share with our readers to know about?

TG: There is a Christmas single, LITTLE HOUSE IN THE SNOW, that came out on Nov 24th with Marisha Wallace, she is a musical star and I am working with her on an Etta James musical that is still going to be a year or two in the making. We decided to do a Christmas song. We’re promoting it in London, there will be shows in the Royal Festival Hall on Dec 15th and 17th and we’re performing with an orchestra. We get to do this song and there are a few TV and radio performances alongside that and that’s also on our label. So I’m very excited about this! Marisha is such a great singer!

AM: That’s fantastic and I can’t wait to hear more about the Etta James musical as I’m such a fan of her music.

When you’re not producing, writing, or doing other projects, how do you take time for yourself?

TG: That’s a learning process and I think that I am getting better with it after all of these years. I love surfing! Right now you can see where we are.

AM: Um that’s an amazing view! We just had Laird Hamilton and Gabby Reece as our OCT ISSUE #94 cover!

TG: I saw that! Incredible! I’m such a fan of Laird Hamilton and I think that it’s remarkable that early on, he decided that he never wanted to compete, he just wants to have his own experience with the gigantic waves out there with the natural forces. I have a lot of respect for this man!

AM: Do you go to Nazaré and surf big waves?

TG: Ha! I think that the biggest wave that I surfed was maybe 6 – 8 ft! To me that is very big!

AM: We also had Kai Lenny for our MAY ISSUE #89 this year as well on our cover who is also known for surfing those really epic waves! Watching him on HBO's 100 Foot Wave was insane! There’s no way I could do that, but watching him do it is so impressive!

TG: Kai Lenny is such a trailblazer with all of the other things like Foiling, Wing Folling and what he does at Nazaré is unbelievable! He does back flips on those 100 foot waves!

IG @tobygadmusic

PHOTOGRAPHY COURTESY | Toby Gad

Read the NOV ISSUE #95 of Athleisure Mag and see MELODIES OF LIFE | Toby Gad in mag.

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ATHLEISURE LIST | PIKES IBIZA

June 11, 2022

Pikes Ibiza is a 25 bespoke room and suites hotel iconic Ibizan institution in the San Antonio hills that just opened for the 2022 season.

Top British chef, Tim Payne is helming Pamelas restaurant. Known for his 36-year career in Michelin restaurants, a top UK chef and previously a private chef for Carl Cox - he will bring inspiring seasonal and local produce as well as an international twist to his dishes. This is perfect for feasts and when dining under the stars.

During the day, we suggest the brunch concept at Love Food Ibiza which is helmed by Tess Prince.

Recognized as a Top 100 Hotels in the world by Sunday Times Travel and winner of Best Boutique Hotel by White Ibiza Awards for the last 4 years, Pikes Ibiza is one of the world's most iconic rock n' roll hotels. Located in the hills of northern Ibiza, lush Mediterranean gardens are wrapped around one of the most famous swimming pools on Earth. They have a sunset terrace overlooking the countryside of Ibiza.

It is known as a creative hub and a trailblazer in Europe for arts and culture.

Founded in the late 1970's by legendary icon, Tony Pike, it is known as a playground for the music and film industry which included guests such as Grace Jones, Tony Curtis, George Michael (who filmed Wham's Club Tropicana video by the aquamarine swimming pool), Jon Bon Jovi and Freddie Mercury who held his 41st birthday part in what is now called Freddies on the property.

Although everyday is a great day to unwind, Sundays are a key day at Pikes Ibiza whether you're at the restaurants to take in their famous Pikes Sunday Roast which is a feast that is meant to be enjoyed from meat, veggies, wine and a few cocktails. You can continue on poolside to keep the party going while taking in the ambiance.

On Sundays you can enjoy an epic night at Freddies as theu have selected a mix of international headliners, local DJs and special collaborators for a weekly party. You'll find their favorites, those from the underground, cutting edge, legends and pop stars in an intimate setting that will perform to keep the good vibes going.

PIKES IBIZA

Camí de Sa Vorera,

S/N, 07820

Sant Antoni de Portmany,

Illes Balears, Spain

pikesibiza.com

IG @pikesibiza

PHOTO CREDITS | PIKES IBIZA

Read the MAY ISSUE #77 of Athleisure Mag and see ATHLEISURE LIST | Pike’s Ibiza in mag.

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ETERNALLY TIMELESS, JON BON JOVI

March 4, 2017

Bon Jovi, the Grammy Award®-winning band who came together in Sayerville, NJ is currently on This House is Not For Sale Tour which includes songs from their 14th album (of the same name). Vocal leader, Co-Founder and front-man, Jon Bon Jovi is a triple threat as an entertainer, actor and designer of apparel and accessory line, Hart n' Dagger. We took time between rehearsals and his show schedule to talk about the clothing label, his music and why it's essential to support local talent.

ATHLEISURE MAG: Before we talk music, tell us about Hart n' Dagger and how you came up with this line, we feel that it is an extension of your personal style!

JON BON JOVI: If you consider that the style, it is simply what makes me comfortable. It needs to be timeless and classic.
 
AM: We love the denim in the line, but you have accessories as well which is great for men and women - why did you add this and will there be additional products in this category?

JBJ: I’m not big on accessories, so they better have a meaning. We will continue to look at these items and perhaps look at watches and sunglasses, but those are long-term goals.
 

AM: Who is the Hart n' Dagger guy and will you bring women's apparel into this line in the future?

JBJ: The HnD man doesn’t buy into fads or fashions. We believe that torn jeans better have been torn on the playing field or because they’ve been worn out – not torn by some fashionista. If you’re looking for timeless and classic jeans for any situation, from work to play, HnD are for you.

AM: As an iconic band with worldwide fame, how do you stay grounded and connected to your roots to continue releasing songs that resonate with fans?

JBJ: Well, you still are who you are. You can never get away from where you grew up and where your roots are. So, that’s who we are… We’re a bunch of guys from Jersey that made it. 

We’ve worked our tails off. And we got lucky through the hard work, and we’re proud of it, and that's reflected in our songs and our attitude.

AM: You're in great shape and are currently on tour, what's your favorite workout? 

JBJ: I've been a runner for 40 years. When I do it, it gives me an hour to think. Fresh air, blood flow, and clear thoughts.”

AM: This House is Not For Sale Tour is offering bands the opportunity to open in their city - which is an amazing opportunity and such a great way to show local support. This is the third tour  (2006’s Have A Nice Day Tour and 2010’s The Circle Tour) where you have invited local and regional artists to share the stage with you for the Live Nation - promoted concerts. Why do you think it's important to have them open an arena show? 

JBJ: Every great band starts small and builds their rep one show at a time. That’s the opportunity we were given and now we want to pay it forward. If you’re ready for the arena stage, submit your audition tapes and join us in playing for the best audiences in rock music.”

Stay connected to Bon Jovi, their new talent and the This House is Not For Sale Tour by visiting the band's website.

Read more from the Feb issue as well as see the in mag story of Eternally Timeless, Jon Bon Jovi.

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