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Athleisure Mag™ | Athleisure Culture

ATHLEISURE MAG™ | Athleisure Culture
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PHOTO COURTESY | RALPH LAUREN

PHOTO COURTESY | RALPH LAUREN

TEAM USA | RALPH LAUREN UNVEILS CLOSING CEREMONY UNIFORMS

April 16, 2021

On the 100th day remaining prior to the Olympic Games, Ralph Lauren shared Team USA’s Closing Ceremony Olympic and Paralympic uniforms! This year, they’re focused on a clean and graphic look for its athletes that they have been dressing for the Summer Games since 2008. In addition, these looks were created in partnership with Dow to optimize the use of ECOFAST™ Pure Sustainable Textile Treatment, an advanced pre-treatment solution for more sustainable cotton dyeing that significantly reduces the amount of water, chemicals and energy used compared to traditional dye processes and will be utilized within cotton products in the Team USA apparel collection. MIRUM® is a revolutionary leather alternative material made from renewable resources that include plant-based materials and agricultural by-products and is a solution that is free of synthetic plastics. The MIRUM® Olympic Patch was developed in partnership with Natural Fiber Welding, Inc, a leading sustainable material science company that Ralph Lauren recently invested in, that has revolutionized the use and reuse of plant fibers and materials into patented, high-performance materials.

Ralph Lauren unveiled the looks with a number of Olympians from Team USA including (l-r) our April Ross (Beach Volleyball), Alix Klineman (Beach Volleyball) and Nathan Adrian (Swimming) just to name a few.

We’re always excited to see the array of looks that are involved in the Summer Games including the Opening Ceremony, competition, podium etc. Although this year’s postponed games will look different than in years past, we can definitely feel the excitement for the August games.

Read the latest issue of Athleisure Mag.

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