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Athleisure Mag™ | Athleisure Culture

ATHLEISURE MAG™ | Athleisure Culture
  • FITNESS
  • Food
  • Beauty
  • Sports
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  • THIS ISSUE
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PRE-SEASON | JUJU SMITH-SCHUSTER

May 25, 2026

We’re a few months away from the start of the upcoming NFL season, but while we wait, we caught up with Super Bowl LVII Champ JuJu Smith-Schuster, Wide Receiver for the Kansas City Chiefs to talk about the upcoming season, his nuptials, and partnership with Just For Men® Gray Reverse.

ATHLEISURE MAG: We’re all looking forward to the upcoming NFL season! What are you excited about as you get ready to hit the field?

JUJU SMITH-SCHUSTER: I’m most excited to be back around my teammates and players. Going into my 10th year, I look back and appreciate that I’ve been very fortunate to play for great teams, and now I’m just excited to give it another go this year.

AM: What is gameday like for you in terms of pre-game rituals?

JSS: There’s two songs that I always listen to before each game. I also love eating Mambas, and going through my normal routines like praying before each game. I always pray for my team, myself and our health.

AM: How do you approach your tunnel style?

JSS: It’s very important to me. When you look good, you feel good and you play well. It starts first with your hair. I get a haircut every week, and being able to partner with Just For Men is important because with Gray Reverse it’s important to me to make sure I look good and play well. I’m huge into fashion - I even have my own clothing brand. It’s a way for me to express my thoughts, feelings and emotions.

AM: Why did you want to partner with Just for Men?

JSS: For me, partnering with a brand like Just For Men fits into my lifestyle. I see myself as a guy who puts in work, and Just For Men is a leading name for hair and grooming, and for me, that’s what I’m all about.

AM: Why is it important to have a proactive anti-aging grooming routine?

JSS: I’m getting to that age where everyone’s calling me “unc.” Just For Men Gray Reverse is the ultimate anti-aging hack and it is super easy to apply. You can apply the serum to wet hair, dry hair and it really goes a long way in your grooming routine.

AM: You’re about to get married, how do you balance between the festivities around your wedding and training during the off season?

JSS: I’m getting married this year and it’s going to be so fun. My soon to be wife is the planner, I’m more like “Hey, I’ll just show up.” She’s been so great about putting this all together and planning. I’ll be on camera a lot, so it’s important for me to begin using Gray Reverse now. She is big into beauty, so she inspired me to have a good grooming routine.

AM: What can you tell us about how you will groom and style yourself for the wedding?

JSS: The morning of my wedding I’m planning to golf, and I’ll need to get ready, take a shower, brush my teeth, fix my hair and apply Gray Reverse to help me feel young and feel super confident. I told my fiance that if I hit a hole in one that morning, I will come straight to the wedding early. That would be awesome.

AM: Tell us about Afi Fire and what we can expect from that?

JSS: My clothing brand is called Afi Fire, and in Samoian it means “A fire inside.” It relates to having that fire in you about what you’re passionate about. I just dropped collection three, of Afi Frost, in collaboration with a tattoo artist in Polynesia named Fred Frost. The brand is really about expressing my passion through clothes.

AM: Tell me about The JuJu Foundation!

JSS: The JuJu Foundation is a non-profit foundation where we lift young kids and elders in spirit and give back in so many ways whether that’s football camps, donations and more.

IG @juju

PHOTOGRAPHY CREDITS | PG 80 Just For Men | PG 82 - 85 Evan Sanders/Kansas City Chiefs | PG 86 Bri Ali/Kansas City Chiefs

Read the APR ISSUE #124 of Athleisure Mag and see PRE-SEASON | JuJu Smith-Schuster in mag.

In AM, Athletes, Apr 2026, Sports, Beauty Tags Sports, Grooming, JuJu Smith-Schuster, Kansas City Chiefs, NFL, Just For Men, Gray Reverse, Afi Fire, Fred Frost, The JuJu Foundation
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