Like you, we know how crucial washing your hands are to maintain healthy hand hygiene and we love the message that Dial is sending today! Although Dial has been known to focus on the initiative with their partnership with Big Brothers Big Sisters of America which has always focused on littles getting in on the action, we now know during these times that this is something that we ALL need to do!
Today the brand debuted on TikTok and launched its #DIalItForward challenge which is live from today 10/15 through 10/17. TV Host and mom Tia Mowry showed us how it’s done. She kicked off the challenge and was joined by a number of influencers like Nick + SIenna and Gabby Douglas to show how fun washing your hands can be. TikTokers can interact with one another by using the app’s “duet” function. Join in on the fun by adding #DialItForward on TikTok and tagging them on Instagram with @Dial #GlobalHandwashingDay #DialItForward.
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