The importance of sport brings people together as they accomplish amazing feats, learn the importance of being dedicated to their passion and continuing to push the sport. Chloe Kim is one of our favorite snowboarders who is the first female to have won a back-to-back Team USA Snowboarding Olympic Gold Medalist in Half Pipe, ESPY winner, 5X Gold Medalist of the Super Hald Pipe in the X Games to name a few. She's also been included in Mattel's Shero Barbie, appeared on the box of the special edition Kellogg's Corn Flakes where this version was the fastest selling cereal box in Kellogg's history, made it to the semi-finals as the Jellyfish in FOX's Masked Singer and in March 2022, she was added to Fortnite as a playable character as part of the game's icon series.
ATHLEISURE MAG: We’ve been a fan of yours for years. When did you start snowboarding and when did you realize that you wanted to do it professionally?
CHLOE KIM: I started snowboarding when I was 4, my dad actually took me up to the mountains because he wanted my mom to go, but she didn’t want to go. So he took me and he told her she was a terrible mother if she didn’t come so that ride turned into a professional career somehow!
But I think at the age of 6, I started competing at junior events with other girls my age and I started winning these events. My parents saw that I had potential and funny enough, they knew nothing about snow sports and so that was the only measure of my skills and to see how good I was. Shortly after that, I started training and now I have 2 Olympic Gold medals.
AM: Which is amazing! You’re the first female ever in the Olympics to win your Gold medal back-to-back in the Half Pipe. It’s always fun to see you out there! What are some of your most memorable moments from your career?
CK: I think that my most memorable moments are that they're always the firsts. The first time on a snowboard or the first time I won a contest, my first time traveling for a contest! All of the firsts are so memorable to me because I never expected my life to look like that.
Everyone was always like, “oh I don’t know what to do about my future,” but I always knew what to do in my future you know? This is what I wanted to do and it’s pretty cool.
AM: We’ve been a fan of Mucinex and we’ve been using it for the last 10 or 12 years as it clears things up which is amazing. So it’s great to see that you are partnering with them. How did you come on board for this project and tell us more about the “Small But Mighty Campaign.”
CK: I was super excited to partner with Mucinex on the “Small But Mighty Campaign,” and recently, I had the flu. My Mucinex Fast Max just really helped with everything that I had going on. I had a bunch of sinus things, my nose was running like crazy, I had the worst sore throat and it was just this tiny dose that I took, it was so much better! I felt like a human again – so this works. I highly recommend the Mucinex Fast Max whenever you’re sick, because it saved my life.
In addition to that, Mucinex is partnering with me and supporting 5 YMCA chapters with donations totaling $100,000 in 2023. I think that that is kind of why I decided to partner with them as well because they are giving back to these communities in need. That’s very important to me.
AM: That messaging is awesome as well. How do you see that message “Small But Mighty” in your own career?
CK: Yeah, you know that I think that “Small But Mighty” really resonates with me as a young woman who has always been looked down on or no one really believing in me on where I am today and proving everyone wrong has been my favorite part about my career! It’s like ha ha – look at me now, you know? I think that my career has always been about breaking boundaries and stereotypes and all of these things. To see how big of an impact that I have been able to make in other people’s lives and to also be able to change people’s perspectives on women in sports as well. Seeing how big of an impact that I have been able to make is incredible.
AM: You’re always doing so many things and it’s great to see it on IG as well. What are some things that you’re working on this Spring or things that we can keep an eye out for?
CK: I am relaxing as I’m exhausted. But you know, I think that I have just been trying to figure out what I want to do post snowboarding career as well. Knowing that I can partner with brands such as Mucinex for their “Small But Mighty Campaign” makes me really excited about the future because I see how the impact of my career can help these communities. Especially with this one as I started with very humble beginnings and knowing how this kind of support from these brands and how they care about our communities is really important because we had a really hard time when I started out. Snowboarding is not cheap, you know what I’m saying? I received a lot of support through a few charities and organizations so this means a lot and also inspires me to want to do more.
IG @chloekim
PHOTOGRAPHY CREDITS | 9LIST STORI3S PG 36 - 39 + PG 140 - 145 ROXY
Read the FEB ISSUE #86 of Athleisure Mag and see SMALL BUT MIGHTY | Chloe Kim in mag.
