NO KID HUNGRY X WILLIAMS-SONOMA

No Kid Hungry X Williams Sonoma presents this year's partner spatulas. We love that this year Chef Ina Garten, Big Freedia, Lauren Alaina and a number of personalities are giving back to fight food insecurity for children.

No Kid Hungry is a national campaign run by Share Our Strength, a nonprofit working to solve problems of hunger and poverty in the United States and around the world. After 25 years of successfully investing in local nonprofits and helping find the best approaches to eradicating poverty and hunger, Share Our Strength launched No Kid Hungry in 2010.

Williams Sonoma has raised over $16 million to date for No Kid Hungry to aid the fight for ending childhood hunger.

We've been a fan of Ina Garten for years and of course, enjoy making a number of her dishes from her various cookbooks. Her passion for making meals an epic experience and sharing them with friends and family is a no brainer in terms of her support of ending childhood hunger. “Now more than ever, the work of No Kid Hungry is so important and I am honored to be able to support their cause with William Sonoma.”

Hip Hop artist known for their work in the genre of Bounce and TV Personality, Big Freedia shared why partnering with No Kid Hungry was important. “I love partnering with No Kid Hungry. They have helped feed many New Orleans underserved children over the years. A hungry child cannot learn or concentrate, so starting early is essential and it’s a cause I will always support."

Country music artist, Lauren Alaina shared why being part of this campaign was important to her. “I love the heart of William Sonoma and getting to partner with them to help make a difference for children. I can’t stand the thought of any child dealing with hunger. I had so much fun decorating my spatula and am so proud to be a part of this campaign.”

Read the JUL ISSUE #79 of Athleisure Mag and see NO KID HUNGRY X WILLIAMS-SONOMA in mag.

SOMETHING YOU SHOULD KNOW WITH NO KID HUNGRY'S JENNY DIRKSEN AND CHEF ELIZABETH FALKNER

Over the past few years, we have enjoyed sharing initiatives that No Kid Hungry creates in order to ensure that childhood hunger is not an issue that has to be a concern in this country. We caught up with No Kid Hungry's Jenny Dirksen who is the National Director of Champion Engagement and Chef Elizabeth Falkner and talked about No Kid Hungry, their initiatives throughout the year and with Thanksgiving and Holiday festivities underway, what we can find on their dinner tables this year! We held this in-depth conversation at The Flatiron Room in NYC.

ATHLEISURE MAG: We’re so excited to have both of you here as we have worked with No Kid Hungry for a number of years and sharing your chef’s stories as well as your initiatives with our readers. We’ve also been fans of your storytelling through food as well Chef Falkner so having both of you here during the holiday season is a treat!

Chef, we’ve seen you on a number of TV shows whether you’re competing, judging, or culinary events such as StarChefs which we just saw you at a few weekends ago in Brooklyn, can you tell us the moment that you realized that you wanted to cook?

CHEF ELIZABETH FALKNER: I never thought about cooking as a culinary profession until I was out living in San Francisco going to art school and working at Williams-Sonoma part-time. Really because what we now call the California Food Revolution was happening all around me. So it felt like an art and political and everything kind of movement. A handful of mostly female chefs were getting all of the agriculture sort of more exciting and most interesting product with more farm to table kind of stuff almost 30 years ago. So it kind of swooped me up. AM: What was the moment for you when you realized you wanted to work within the culinary industry. You have an amazing background as a chef and then being in a managerial role.

PHOTO CREDIT | Paul Farkas (L: Chef ELizabeth Falkner; R: No Kid Hungry’s Jenny Dirksen)

PHOTO CREDIT | Paul Farkas

PHOTO CREDIT | Paul Farkas (L: Athleisure Mag Co-Founder/Creative + Style Director and Co-Exec Producer and Host of Athleisure Kitchen podcast, Kimmie Smith)

JENNY DIRKSEN: I grew up loving food and loving mostly to eat! I took on self-imposed vegetarianism and really educated myself on nutrition and making my own meals. I don’t think that I understood until college that that could make a profession out of that. I was working as a barista at Heyday which is no more, but is like a Dean and Deluca which is also no more and I watched the folks working which were all dudes in the prepared foods part and I thought, “how do you get to do that?” That was the beginning for me and I did get to cook for a few years and I chickened out and went to the office side of the world.

CHEF EF: I wouldn’t call it chickening out, you probably said, “that’s not for me – I want to do something else.”

JD: I think that I had actually injured my back and I said, “I’m not capable of standing up at my station right now chef.” And I had the opportunity to work in the office of the restaurant and not realizing how much fun that would be in supporting everyone that was delighting the guests all day long. Through that, I had the opportunity to move into the executive office where I spent a good chunk of my time and learned that restaurants and chefs can create social change and that was the coolest to me.

AM: How do you define your style of cooking as I know you do sweet and savory and you’re so versatile.

CHEF EF: Well first of all, I don’t like to be stereotyped at all which is just a part of who I am. I love exploring everything through the medium of food. To me, food is a lot like learning languages and I am just really interested in storytelling as food evolves into different places at different times. I think of my style as much more explorative as opposed to a specific genre or ethnicity. I really like exploring everything and the more things that I don’t know, I like to know more about them.

AM: As the National Director of Champion Engagement at No Kid Hungry, tell us about the role you have in this position?

JD: I’m really fortunate as I work alongside our entire team that engages with chefs. So all of the ways that chefs help us to fundraise for the work itself - Taste of the Nation a broad scale tasting event, No Kid Hungry dinners – sometimes they’re intimate sometimes they’re galas, Chefs Cycle and we’re able to take all of these culinary professionals that have worked with us to help us fundraise and we say, “hey do you want to come to Capitol Hill and actually meet with your legislatures and talk to them about what you are fundraising for and ask them for legislative change or appropriations to support legislation that we’re really enthusiastic about? Would you like to lend your voice to media and tell others what we’re doing. Come see the work up close and bring them into schools to see how what we do works up close. I also am in regular touch with some of our most engaged culinary professionals to let them know what we are up to. There is so much nitty gritty in the work and those that say that they really want to know what we are up to, we get that message out to them. What we really want to do is to create a community of caring individuals who are passionate about ending childhood hunger and through doing that, they allow us to grow new fundraising platforms and also new ways of getting the actual work done.

PHOTO COURTESY | The Flatiron Room

AM: How did you decide that you wanted to be a part of this?

CHEF EF: Well a couple of things. First, I’ve been cooking for a long time and I have done events with No Kid Hungry and Share Our Strength many years ago when it first started on the cooking side of things. I do a lot of charity events still even though I don’t work in kitchens full time and that’s just because chefs have this power to influence and to just cook and raise dollars as well as awareness for a lot of things such as No Kid Hungry.

Chefs Cycle has been something that I have been wanting to do. I was running half marathons and the NY Marathon in 2016 and I was like, “how am I going to do both?” I was raising money for Team for Kids because I like for kids to exercise too! Then after last year when I was running 3 marathons, my doctor said, “I don’t think that you should run as much.” I was like, “Great! I’ll sign up for Chefs Cycle.” So I started to do cycling and that’s how it started! Because of that, that it’s not this simple thing to train for. Riding for 300 miles is no joke and training for that is no joke. So I just like the idea that I still like to cook for these kinds of events, but to also be able to do something athletic that’s way out of my comfort zone is also such a good message to show how important it is, but also a great message for chefs to do something like that.

I’m kind of one of those people that are always telling other cooks and people in general that being aware of what you’re eating and ultimately what you’re physically doing is going to help you in the longevity of your career.

AM: How do you train for that? I mean, it’s 300 miles!

CHEF EF: I mean what’s really cool about it is that this year, when we do the ride in Bend, Oregon next June – we’ve formed a team. Adele Nelson, Director, Chefs Cycle for No Kid Hungry, connected me with Jess Cerra a professional cyclist who just retired. So we just decided to form a team, Team Themyscira because that is where Wonder Woman is from. It’s not exclusively a team for women, but the focus is to get more women riding. Stephanie Izard (first female chef to win BRAVO’s Top Chef Season 4, Chef/Co-Owner of Girl and the Goat, Little Goat and Duck, Duck Goat in Chicago (and James Beard Foundation Award Winner) is also riding and actually just texted me last night asking if men could participate in this. Obviously, we’re not sexist, but it’s a team of really great women. Some have done this race before and Hillary Sterling (Executive Chef at Vic’s in NYC) said, “Hey I am going to be riding” and I told her she had to join my team! Duskie Estes (Food Network food personality as a contestant and judge as well as Chef/Co-Owner of The Black Piglet and Black Pig Meat Co) are also going to ride as well. It’s a bunch of really cool people.

What’s cool is we have a couple of professional cyclists on our team.

JD: Oh yeah, across the board! The cyclists are like, “Cool, we get to hang out with these chefs!”

CHEF EF: They’re already giving us tips and training if we want it. Like, I didn’t know that you’re not supposed to wear underwear underneath your shorts.

AM: Yup, you learn that real quick!

CHEF EF: I was like thanks, I needed to know that this year!

PHOTO COURTESY | The Flatiron Room

AM: When you have completed this race, what do you do after that? Does your body just feel incapacitated for like 2 days?

CHEF EF: By the time you have trained for it, you’re so amped for it. This year in Santa Rosa it was nice the first day and then it rained the last two days. I had never ridden in the rain before so I was a little scared about that as it was something that I hadn’t really done. I was like, I will try it, but if it feels scary, then I will stop. We ended up riding the whole day except for when I met this women from Canada who had a flat about half way in the day which is fine and we came back which I was fine with because it was freezing. Then we got rain gear and on the 3rd day, we were maniacs and we just didn’t really care and we were riding around in the pouring rain. But the camaraderie was just so much fun and everyone was so supportive and it’s a really great event and it raises a lot of money too!

AM: We were just going to ask how much did you raise?

JD: I don’t know the year by year count, but since we have started, we have raised $2.5 million just in the rides and we have about 4 or 5 under our belt.

CHEF EF: Like I raised, $8,500 last year and I’m shooting for at least that this year.

AM: How do you decide on your end what chef goes into what program and what is that process like?

JD: Again, I’m fortunate to have started at this organization which was 20 years in. There were a wealth of chefs that were already taking part. My old boss, Danny Meyer (Founder and CEO of Union Square Hospitality Group) had been on their board for years and years. Knowing people through No Kid Hungry had already been a connection point for me professionally. We’re very lucky that people come to us and that a number of people come through other chefs like when Elizabeth will say, “I did this crazy ride and you have to come do it too.” Sometimes we’re branching into a market that we haven’t been in before and I’ll ask the chefs who we work with who they know. We’ll do some reading. We’re thrilled to have chefs who have been reviewed and have received rewards, but that is not the starting line. I want people who are passionate about food and feeding others and wanting to make a difference. Those are our people.

AM: So non-chefs can also participate?

JD: Everyone has a role in ending childhood hunger! For my specific work, we talk about engaging culinary professionals because there is front of house, beverage folks, office types and those that are involved in making restaurants exciting places for eating and a lot of fun. We want all of those people working with us!

AM: With Thanksgiving, knowing that you guys do things year around, what are initiatives that are taking place during this season that we should know about?

JD: The Tuesday after Thanksgiving is known as Giving Tuesday and it’s a very big day for charitable giving whether doing it in person or online. That’s Dec 3rd this year. You can go to NoKidHungry.org to see everything that we are doing or following us online @NoKidHungry. I think that 2 things that are especially interesting are the generous community at Food52 is benefitting us in our work through their Food52 Holiday Swap which has gone on for years. You bake something and send to someone else and they kind of match make between the bakers and everyone makes a contribution to be involved. That is happening at Food52.com.

This year, we’re benefitting from a fun holiday auction that Bon Appétit is doing they issue a bunch of different covers to go with the Nov issue and you can collect them all. To do that, you can go to Ebay for Charity for No Kid Hungry on that page.

AM: As we head into the Christmas season, are there specific ones for that as well?

JD: I think that end of year giving is the big push at that point. Throughout the year we have these incredible culinary events that we have mentioned: Taste of the Nation, our No Kid Hungry dinners and you can find out more about this through our events page on NoKidHungry.org. Of course there is also Chefs Cycle and we look for folks to make a contribution and to support their favorite chefs at ChefsCycle.org.

CHEF EF: Yeah, you can just support a rider on the website or a team – like Team Themyscira.

AM: Just in case you wanted to know about one team in particular ha!

As someone who is out there whether you’re cooking to raise funds, being at events, charitable functions being on social media etc – how important is it for chefs to do this kind of visibility and activity in terms of their culinary careers?

CHEF EF: I don’t think that a chef has to do things like that. Some people may think that you have to in order to be more successful. I think it depends on where you are. I know a lot of chefs who work in their kitchens and they don’t have time to do stuff like that and I don’t think it’s a negative and you can probably see it in their food. You put that much more work into your food, it’s going to show! I think it’s great when people are showing stuff and the power of social media where people are able to show their food and what they are doing – I think that that is amazing and how that can go around the world.

AM: Will there be another restaurant?

CHEF EF: It’s not my goal to open another restaurant. I have already done that for a good chunk of my life. It’s not that it’s too hard work for me. It’s just that I’m so involved in food policy, food waste and I talk a lot about helping kids, teaching kids and speaking a lot more on all of these different issues. I’m constantly doing recipe development. I don’t even know how I would have another restaurant at this point in my life because I’m so busy!

JD: Well that’s a nice thing!

CHEF EF: Well there’s a lot to do!

AM: We enjoy seeing your social and seeing you do all of the things that you have mentioned and really just getting in there and doing the work.

CHEF EF: I learned a lot from the food business too and if you can do that in what I like to call a theater – the restaurant, but you can also take it on the road these days. I ended up cooking in China this year and I ended up cooking in so many places this year at all of these different places and I actually like cooking with ingredients from different parts of the world too because it helps me change it up.

AM: What are your 3 favorite ingredients to have on hand?

CHEF EF: Oh my goodness. I have to have Olive Oil, that’s a critical one. It changes, but I’m in love with some of the things that I experienced in Asia. I came back loving this fermented Broad Bean Paste which is slightly like fermented Chinese Black Beans which is more like a Fava Bean. It’s a fermented spicy Chinese Sichuan specialty that’s in Mapo Doufu for example. I have this obsession with Chinese food that makes me hungry just thinking about it!

Then I think having Meyer Lemons is kind of one of my favorite ingredients. I’m from California and I need that zest and I love citrus. I still try to sprinkle into my food whenever I can.

AM: What are your 3 favorite ingredients to have on hand?

JD: I’m a big stock person. My slow cooker is always going with chicken stock – I feel that it boosts us. Ginger so good – it’s great for external and internal. Cardamom is another one. It's so holiday to me.

AM: What’s for Thanksgiving this year?

CHEF EF: It’s so funny. I’m making breakfast for my brother and girlfriend for this Thanksgiving. Then they’re going to go to her parents house which I love going to. Her mom is Korean American and I enjoyed going there as she is a really good cook. It’s a cross between classic Thanksgiving dishes and a number of Korean ones and I think that I like all of the Korean ones better! So then I am working on a project right now so I don’t have time to really spend around Thanksgiving so much – so I think that I will just spend time making more Chinese food!

JD: I’m actually getting together with my neighbor and we’re going to brainstorm our menu as we are cooking together. Lots of things happening at the Green Market right now. I have one of those mega Brussel Sprout branches right now. The top sprouts are so huge it looks like Choi and the farmer told me that he actually had people taking it and slow roasting it whole with the stalk in the oven – I’m very curious and may have to go there. Lots of squash – love a red curry squash. There will still be turkey, there will still be pie.

CHEF EF: I feel like, unfortunately, that it’s put all on one day which is not how I really think about this time of year. I think Thanksgiving lasts from Oct – Dec because it’s all about this harvest.

AM: Is there anything else that you want to share with us?

JD: I want everyone to know that everyone has a Strength to Share in the fight against hunger. There are so many ways to get involved and make a difference. You can certainly donate online, host a bake sale, a personal bake sale that you do on your own, attend our events and find an opportunity to speak up on behalf of kids to your elected officials. Once again, all of that can be found on No Kid Hungry.org.

CHEF EF: I just want to say that every dollar helps and I don’t think that any kid should be hungry when they’re going to school or summer programs. How are you going to be able to think or do all the things you need to be a kid at school if you’re hungry?

JD: Elizabeth is right. Every dollar that No Kid Hungry receives, we can connect a kid with up to 10 meals so it’s really impactful!

IG: @NoKidHungry

@ChefFalkner

Hear No Kid Hungry's Jennifer Dirken and Chef Elizabeth Falkner this month on our show, Athleisure Kitchen which is a part of Athleisure Studio, our multi-media podcast network! Make sure to subscribe to find out when the episode drops. You can hear it on Spotify, Apple Podcasts, iHeart Radio, Google Podcasts and wherever you enjoy listening to your favorite podcast.

Read the Nov Issue of Athleisure Mag and see Something You Should Know with No Kid Hungry’s Jenny Dirksen and Chef Elizabeth Falkner in mag.

CYCLE BOUND WITH BRYAN VOLTAGGIO + DUFF GOLDMAN

This May, 300 notable chefs and food industry professionals will come together for the annual Chef's Cycle for No Kid Hungry. The third annual ride includes a number of your favorite chefs, and as many are in training mode now, we took a moment with to chat with James Beard Award nominee Bryan Voltaggio of Volt, Voltaggio Brothers Steakhouse (MD) and Range (MD) and Charm City Cakes and Food Network's Duff Goldman to see how they came to participate, their training and what they eat when they need a boost.

AM: How long have you worked with No Kid Hungry and why?

BRYAN VOLTAGGIO: I have been working with No Kid Hungry since 2004, and I began by hosting fundraising dinners for them in Washington, D.C. when I was working for Charlie Palmer. As a chef, we are asked to do so much work with different charities. That’s when it really clicked for me -- as I moved forward in my career, I wanted to attach to something measurable and achievable, and No Kid Hungry helped me do that. Feeding our country’s kids is something we can actually accomplish; I cook for a living as well, so I feel like I have a stake in the game. I am not a doctor, scientist, or politician. I cannot cure diseases, but I can help end childhood hunger in America. Since deciding to focus my efforts on one goal, I have had the opportunity to see change happen, be a part of the conversation, and meet some incredible people who share this same passion. Billy and Debbie Shore (cofounders of Share Our Strength, the organization behind No Kid Hungry) have remained the humble champions of this movement and have managed to put together a force that will certainly see the end to this problem. It is their leadership and commitment that is so inspiring.

DUFF GOLDMAN: I've been working with No Kid Hungry for almost 10 years. What's most important to me is that we are chefs, and our job by definition is feeding people. No Kid Hungry works to feed hungry kids, so the fact that so many people in the culinary community actively support them isn't surprising. Most of the work I do on and off camera is with kids. Kids not getting enough to eat, especially in this country with our vast resources, is appalling to me, so anything I can do to get kids fed so they can focus on being kids is the most impactful thing I can do as a chef and as a person.

AM: How long have you been in Chef Cycle and what are you excited about?

BV: This is my third year riding in Chefs Cycle for No Kid Hungry. I am by no means a veteran and or pro at this. I bought a bike before the first Chefs Cycle ride from NYC to D.C. in 2014, and I put maybe 100-200 miles on the bike before heading up to the start. We left NYC that first morning, and I asked myself, "What the hell are you getting yourself into?" I somehow made the trip -- the whole trip -- and I have never felt a better sense of accomplishment in my life. I became hooked. This year, I look forward to seeing more first-timers and sharing my story in hopes to inspire them to make the trip. I want to see everyone hit their expectations and goals,  and if I can lend a hand, that will be the most rewarding.    

DG: This will be my second year participating in Chefs Cycle for No Kid Hungry. It's amazing how in just a year I have been consumed by riding my bike. I've always loved riding bikes as a kid, but I am the farthest thing from any kind of endurance athlete. Road biking was always a mystery to me, but now that I have been doing it regularly, it has changed my life. Mentally, I always do better on days when I've ridden. Riding centers me, allows me to daydream and work stuff out, and gets me out of the kitchen/studio and into the sunshine. Physically, I've dropped about 30 pounds since this time last year, and I've noticed a significant improvement in my cardiovascular fitness. I have more energy, I'm in a better mood, and my body just craves good food. When I'm riding every day, I eat clean effortlessly. The thought of a cheeseburger right now is almost gross...almost.

The other thing I love about cycling is how welcoming the other really good cyclists have been. Jeff Mahin, Bryan Voltaggio, Chris Cosentino, and Jason Roberts are all really good cyclists and far from being elitist, which is a fear I think lots of people have etting into cycling. Don't believe it. Everyone at the bike store is really cool, I promise. My best memory from last year's ride was when I was struggling to get up some hills, and Jeff and Jason took turns riding next to me with their hands on my back and helped me up. It was really amazing to see how cycling can be a team sport. Last year, I had no expectations of how well I would do on the ride, and I ended up completing just shy of 100 miles in three days. As I've been training this year, I've gotten close to 70 miles in a day, so I guess I would say my goal this year is to get to 200. That may not sound like much to the really good cyclists out there, but for me that would be a monster effort.

AM: What do you listen to in training?
 
BV: I am currently training in the basement of my home. I live in Maryland, and right now it’s wet, cold, and we could get snow. So I cheat a bit while riding on the trainer and catch up on ESPN and or watch a movie, since my actual human trainer makes me ride for more than an hour and a half at a time. 

DG: Zeppelin. Lots of Zeppelin. Also Junip, Flaming Lips, Aesop Rock, ATCQ, Explosions in the Sky, Mogwai, Jose Gonzalez, Fu Manchu, QOTSA, Coltrane, Fela Kuti. RATM and, some other stuff.

AM: How are you training for this ride and are you an avid cyclist?

BV: I can’t call myself an avid cyclist -- I call myself a “want-to-be” avid cyclist. I want to incorporate riding into my daily schedule and commute more this year. I work so much that I cannot go for those long to stay on the bike daily and ride shorter – two to three times per day maybe. 

DG: I'm not following a specific training routine other than riding my bike for as long as I can as often as possible. So far, I've been sticking to the beach where it's relatively flat, but once I am doing good strong 50 mile rides consistently, I'm going to be tackling hills. Yay. 

AM: What is the best Power Breakfast you can eat when you're about to ride?

BV: I have shakes with fruit and protein in mornings -- my wife encourages that. On some days, eggs simply on a couple pieces of whole grain bread and avocado do the trick. 

DG: For me it's two eggs, turkey or fish, and mixed fruit. Usually pineapple, oranges, mangoes, apples, watermelon, a quart of water, and a big ol' coffee. 

AM: What on the go snacks do you eat when you're looking for energy?

BV: I like to make bars with dried figs, nuts and seeds that I can pack easily in my kit. I also really like Justin’s packaged nut butters. The flavors are great, they are easy to eat on the ride. I want my nutrition on the bike to be as delicious as possible. I like to mix it up.

DG: I always ride with a backpack on, so packing heavier stuff isn't an issue. I only eat fruit on a ride. I like oranges, because it reminds me of soccer games when I was a kid, and also I get a nice break peeling the orange as opposed to just sucking on some gel. There's also a great poke joint in Venice Beach that I sometimes treat myself to.

AM: How do you stay fit in general?

BV: Fit, hmmmm how do you define that -- HA! I spend as much time on the bike as I can. I hate to run, even though I played soccer for 14 years of my life growing up. Maybe that’s why I was the goalkeeper...

DG: I love lifting. All the sports I played in High School and college were very explosive. Football, ice hockey, and lacrosse, so lifting has been part of my life since I was 14. But adding cycling to the routine has been incredible. I feel much more balanced, and my workouts in the gym have become much more effective because my muscles give out before my lungs do. That's huge.

AM: How do you juggle your busy schedule and take time for yourself?

BV: It’s most important for me to figure out how to juggle my family life with everything I have going on. Work is easy to balance, because while I have a bunch of restaurants, I also have a great team that supports them. I am lucky to have a great team that helps ease the stress of operating a business. Working as a chef means that I am working while most families are have dinner together, so I make sure to carve out special time with my family and fit in time to stay on the bike. That is why in 2017, I plan to commute more via two wheels. I have spent time in Copenhagen, Denmark, and if they can do it in that climate, I can do it here. 

DG: It's almost impossible, but the only way is to be disciplined in your allocation of time. If I let work have me, it will take every waking moment. It's just a decision that you have to make to take the time to get on your bike. The snooze button is the absolute enemy. When that alarm goes off...GET UP.

Read more from the Jan Issue.