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Athleisure Mag™ | Athleisure Culture

ATHLEISURE MAG™ | Athleisure Culture
  • FITNESS
  • Food
  • Beauty
  • Sports
  • Travel
  • Athleisure Studio
  • Athleisure List
  • THIS ISSUE
  • Athleisure TV
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| PHOTOGRAPHY Melissa Gayle + Dana Gerstacker for Wanderlust Festival |

| PHOTOGRAPHY Melissa Gayle + Dana Gerstacker for Wanderlust Festival |

FIND YOUR WANDERLUST

October 15, 2017

On any given day, there is a festival taking place and although the concept may convey images of DJs, rock bands etc - there are other gatherings that also exist in this category. We learned about Wanderlust a few months ago and finally caught up with the trio to find out about their wellness-focused festivals that are four-day weekend retreats filled with yoga, meditation, live
music, speakers and outdoor activities as well as those that are single day mindful
triathlons. These take place throughout the country and overseas to allow a series of people to come together as a means to become a like-minded tribe.

We found out more about these events, what's new this year and a quick snapshot of their growth.

ATHLEISURE MAG: When did Wanderlust launch and who are the creators of this wellness festival?

WANDERLUST: Wanderlust was founded in 2009 by three friends: Sean Hoess, Jeff Krasno and Schuyler Grant.

AM: We know that Wanderlust has operated in a number of cities, are there cities that are new to you that will have festivals in 2017/2018 - will you be in NYC anytime soon!

W: Our NYC event happened just two weeks ago at Brooklyn’s Prospect Park. And we broke a Guinness World record at that event.

photo-diana-gerstacker_34340058863_o.jpg

AM: What takes place at Wanderlust?

W: Wanderlust holds two different kinds of events—our multi-day festivals which are four-day weekend retreats combining yoga, meditation, live music, inspiring speakers and outdoor adventures for an entirely unique mindful getaway. And, our single-day “mindful triathlons” called the Wanderlust 108 which take place in public parks all over the world. The Wanderlust
108 includes a five-kilometer run (or walk), an outdoor 90-minute yoga class, and a guided meditation. New for 2017, participants can add a scheduled class such as aerial yoga, acro-yoga, hooping, walking meditation, photography or essential oils workshops, or a community yoga experience from favorite local teachers. At all Wanderlust 108 events, the Kula Marketplace will showcase local craft vendors, including clothing, jewelry, and handcrafted
items. Local and organic food vendors will be on site, as well as a retail store and juice bar collaboration between Wanderlust and Adidas housed in a 60 foot, geodesic dome.

AM: At the end of September, you will be in Tampa which was affected by Irma. How are you supporting the community and will there be any changes to the event because of the hurricane?

W: It was important to us to be of service to the local community. It’s our intention at all our events to come together as a community to lift each other up, and we wanted to help who might be in need in the local Tampa area. $1.08 of each Wanderlust 108 Tampa ticket sold in 2017 will be donated to the Tampa Bay Disaster Relief and Recovery Fund. The Tampa Bay Disaster Relief and Recovery Fund (TBDisasterFund.org) is a strategic collaboration of the Community Foundation of Tampa Bay, Foundation for a Healthy St. Petersburg, Pinellas Community Foundation, United Way of Citrus County, United Way of Hernando, United Way of Pasco, and United Way Suncoast. This fund provides a trusted and reliable way to make tax-deductible donations to local storm recovery efforts. 100% of the funds collected through this effort will be directed to address immediate and mid- to long-term recovery needs through grants to select nonprofits.

AM: How many times a year do you host these festivals?

W: Wanderlust 108 first launched in New York’s Prospect Park and Atlanta’s Piedmont Park in 2014, bringing the mindful triathlon experience to over 10,000 participants. After this overwhelmingly positive response, Wanderlust 108 expanded to 17 cities in 2015, 32 cities in 2016 and now, to over 60 cities in 17 countries in 2017.

Read more from the Sept issue and see Find Your Wanderlust in mag.

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In Beauty, Festival, Fitness, Lifestyle, Magazine, Pop Culture, Post Workout, Pressed Juices, Sep 2017, Sports, Style, Wellness, Wellness Editor Picks, Travel, Womens Tags Wanderlust, Wanderlust 108, fitness, festival, wellness, yoga, workout
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ATHLEISURE MAG | SEP ISSUE

September 29, 2017

September's Issue begins our transition into fall with our cover from Athleisure Mag's NYFW SS18 event known as Athleisure House which debuted the launch of UG|RO Ugly Romper (a romper focused lifestyle line that is Co-Founded by our founders Kimmie Smith and Paul Farkas), we also have an interview with Michael Costello about his NYFW SS18 presentation to talk about how he got into being a designer and the importance of diversity along with a conversation with his makeup lead, Michaela Polanco. With the US Open taking place in NYC in August and September, we caught up with tennis player, Agnieszka Radwanska about her upcoming match as well as her partnership with Inglot Cosmetics. The month continues to be busy with the kickoff of Oktoberfest - and this month's The Art of the Snack shares some highlights for you to consider. 

From a wellness perspective, we found out more about Dr Smood which has been popping up throughout NYC and Miami. We also share information on Wanderlust, a festival minded series of events that combine fitness, music and of course finding your ultimate tribe. As always, we have our monthly features keeping you in the loop on what you should be looking forward to in the weeks to come.

 Read more from the Sept Issue here.

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| PHOTOGRAPHY Theo Wargo/Getty Images for Global Citizen - Green Day |

| PHOTOGRAPHY Theo Wargo/Getty Images for Global Citizen - Green Day |

2017 GLOBAL CITIZEN FESTIVAL

September 24, 2017

On Sept 23rd, the 2017 Global Citizen Festival came back for its 6th year on Central Park's Great Lawn in NYC. This event culminated Global Citizen Week, a series of more than 30 public, advocacy-driven events and digital activations that took place across NYC. Prior to this week, Global Citizens took 1.6 million actions over 2 months that secured 29 commitments, 55 announcements and 13 calls to action which totaled $3.2 billion to assist in affecting the lives of 221 million people. These efforts will continue to assist in holding governments and business accountable to deliver on their promises for years to come. The concert and summit like festival included world leaders, non-profit organizations, social conscious focused artists and Global Citizens that are intent on leading the world to Global Goals for Sustainable Development to end extreme poverty by 2030.

Over 60,000 attendees and millions watched live (via broadcasting partners at MSNBC, Youtube and Twitter) with performances by Stevie Wonder, Green Day, The Killers, The Lumineers, and featuring the Chainsmokers, with special guest performances by Pharrell Williams, Big Sean, Andra Day, and Alessia Cara.

| PHOTOGRAPHY Theo Wargo/Getty Images for Global Citizen - Model & Activist Joan Smalls |

| PHOTOGRAPHY Theo Wargo/Getty Images for Global Citizen - Model & Activist Joan Smalls |

Top Campaign Victories  

Economic Empowerment | Accenture, Citi, Ernst & Young, and Procter & Gamble each committed to source $100 million from women-owned businesses - a majority of whom will be based in the developing world. This amount totals $400 million will be delivered through Global Citizen's partners at WEConnect International which brings the amount to $1 billion committed on the Global Citizen stage from corporate entities towards women's economic empowerment in the past 12 months.

HIV/AIDS | Global Citizen partners Johnson & Johnson commits to accelerating the healthcare company’s HIV vaccine and announced that for the first time it is going into late-stage human clinical trials. It is the world’s first ever “global” vaccine, which means it can protect against all strains of HIV. In early-stage studies the vaccine has shown 100% success rate.

Famine | U.S. Senator Chris Coons (D-Delaware), as a member of the Appropriations Committee announced that encouraged by Global Citizens taking over 60,000 actions, his colleagues in the Senate have proposed $311.5 million more in funds for International Disaster Assistance compared to last year.

Yazidi Justice | Three years since the genocide was committed by ISIS, UK Permanent Representative to the UN, Matthew Rycroft, announced that the UK led the UN Security Council to a unanimous vote this week on the decision to set up a UN Investigation Team to pursue justice for the Yazidis. The UN resolution on ISIS accountability was described as a “long overdue first step” by the UN Office for the High Commissioner on Human Rights. This comes after an 18 month campaign and over 100,000 actions taken by Global Citizens.
 

| PHOTOGRAPHY Kevin Mazur/Getty Images for Global Citizen - Priyanka Chopra; Demi Lovato; Michelle Monaghan; Freida Pinto |

| PHOTOGRAPHY Kevin Mazur/Getty Images for Global Citizen - Priyanka Chopra; Demi Lovato; Michelle Monaghan; Freida Pinto |

Top Accountability Updates

France | Thanks to Global Citizen’s two year long campaign, and nearly half a million actions, including those of Global Citizen and Global Partnership for Education Ambassador Rihanna, French President Emmanuel Macron announced that for the first time ever a G7 country — France — was to co-host the Global Partnership for Education replenishment with an African country — Senegal in order to raise $3.1 billion to provide 870 million children with vital education.

GHANA | President of Ghana, Nana Akufo-Addo, committed on the Festival stage to end child marriage. The newly elected President inherited the initiative to end child marriage in the country from his predecessor, so this stage moment provided confirmation that the new president has officially committed to continue with the National Strategic Framework on Ending Child Marriage in Ghana. As part of this announcement, the President also reaffirmed his pledge to provide universal free secondary education.

Famine | Executive Director of the World Food Program, David Beasley, confirmed that $575 million of $990 million committed by Congress in May — a commitment helped by 49,291 actions taken by Global Citizens — has been released to the WFP and others to immediately fight the famine. He then issued a powerful call to action to Global Citizens, revealing that after years of progress, the number of hungry people in the world is going up.

Partners of Global Citizen Week included: Gucci and CHIME FOR CHANGE, MSNBC & Comcast NBCUniversal, Live Nation, Johnson & Johnson, Citi, HP, Cadillac, T-Mobile, iHeartMedia, NYC Parks, lululemon, P&G, The New York City Mayor's Office for International Affairs, Bira 91, Universal Music Group, the Empire State Building, Forbes, Guardian US, Omaze, TOMS, and Tribeca Enterprises.

Partners of the 2017 Global Citizen Festival included: presenting partner GUCCI and CHIME FOR CHANGE, premier media partner MSNBC & Comcast NBCUniversal, entertainment partner Live Nation, global health partner Johnson & Johnson, and other major partners Citi, HP, Cadillac, T-Mobile, iHeartMedia, and NYC Parks.
 

| PHOTOGRAPHY Kevin Mazur/Getty Images for Global Citizen) - Pharrell Williams; Stevie Wonder | | PHOTOGRAPHY Theo Wargo/Getty Images for Global Citizen - Toronto Raptors, Serge Ibaka | | PHOTOGRAPHY Theo Wargo/Getty Images for Global Citizen - Andra Day | | PHOTOGRAPHY Theo Wargo/Getty Images for Global Citizen - Malin Akerman | | PHOTOGRAPHY Theo Wargo/Getty Images for Global Citizen - Tre Cool; Billie Joe Armstrong; Mike Dirnt | | PHOTOGRAPHY Kevin Mazur/Getty Images for Global Citizen - Alessia Cara | | PHOTOGRAPHY Theo Wargo/Getty Images for Global Citizen - Hugh Jackman | | PHOTOGRAPHY Kevin Mazur/Getty Images for Global Citizen - Stevie Wonder; Kwame Morris |
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NYC PRIDE

June 18, 2017

We're pretty excited to be media sponsors of NYC Pride which kicks off today starting with the PRIDE Luminaries Brunch and ends with the PRIDE Parade on Sunday. Make sure that you check out the schedule in order to see which events you and your friends plan on going to this year.

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THE OTHER SIDE OF THE LENS | A CONVERSATION WITH ED CARAEFF

June 5, 2017

When you think of some of rock and roll's iconic imagery from festivals, album covers and concerts, you may have seen some of the work of photographer Ed Caraeff who was there for some of music's major moments! With the release of his work in Burning Desire: The Jimi Hendrix Experience and Iggy & The Stooges: One Night at the Whisky 1970, we took a moment to find out more about this photographer, how he got into the industry and where he is now.

ATHLEISURE MAG: Tell us about your background and how you became a photographer.

ED CARAEFF: I was fifteen years old, in high school and taking a photography course. My school was two miles from Los Angeles International Airport. During lunch hour, I went to the airport and took photos of a band called The Seeds returning from tour. A smartly dressed woman tapped me on the shoulder, handed me her business card and asked to see the
photographs when developed. That was the beginning of a career I never knew existed!

AM: We know that in addition to photography, you are noted for doing a number of album cover art for iconic artists. What albums that you created have been some of your favorites?

EC: After years of being hired to photograph artists for album cover art, I started to first Art Direct the entire album packaging. Soon after, I learned how to do all the Graphic Design work as well - size the photos with stats, spec the type, paste-ups, etc. Since I also did my own
darkroom work, developing b & w and color film, making prints, I was one-stop shopping.
Never had an agent, portfolio, business card or a listed phone number.

I did hundreds of covers, too many to mention. I like most all of them ... never hung any on my wall.

AM: Tell us about Iggy Stooges: One Night at the Whisky 1970 - how did you get to be involved in this and what made the Whisky such a key place?

EC: I was hired by their NYC record company. Whisky was THE place, World Famous.

AM: It seems like your career can be credited with being a great photographer as well as being at the right place at the right time! How did you get the iconic shot of Jimi Hendrix?

EC: Exactly, thanks for mentioning that. I'm a very good photographer, same today with my iPhone. It comes very naturally, fast, smooth, kinda like Jimi playing his guitar, or anyone doing
something effortlessly.

The burning guitar shot was taken while standing on a chair I had snagged in photographer's pit and then jammed it up against the elevated stage. I had just turned 17 and had an authorized photography pass issued by the Monterey Pop Festival.

AM: Why was the Monterey Festival such a pivotal moment in music history?

EC: With the 50 Year Anniversary next month there's many expert opinions, I do believe. For me, it was the furthest I'd ever been from home without my parents. The Summer of Love in Southern California. Lots of great images to capture and I had use of my family's friends high end German camera.

AM: Of the people who you have had the opportunity to shoot, which ones crossed over from a professional relationship to one of friendship?

EC: Members of Three Dog Night, Cheech & Chong, Sergio Mendes, Elton John.

AM: What can you tell us about Jimi Hendrix as we love that your imagery showcases him on stage as well as just hanging out - what is it about this artist that drew so many people to him?

EC: Jimi had the style, the swag, the coolness, and backed it up with the genius talent. One of a kind.

AM: Besides shooting one of Jimi's most iconic moments, do you have a story/experience that you shared with him that you can share with us?

EC: Picking him up at his two story motel on the Sunset Strip, smoking a joint and driving to John and Michelle Phillip's Bel Air mansion to party was a memorable evening.

AM: Beyond working with some of rock's biggest artists, you also worked with artists such as Marvin Gaye - what was that like?

EC: Marvin was one of a very few I photographed that I was in awe of meeting. I was a big fan. He was not in a good mood, going thru a divorce, obligated to release an album by his father in law's (Berry Gordy) record company. Motown hired me to "replicate a place in Jamaica that
Marvin had just returned from." The photographs were never published. The cover used on "Here, My Dear," is a funky b & w illustration.

AM: Do you still have artists that you have yet to work with, but they are on your bucket list?

EC: No. I left working with artists to working with food while a single parent with two sons living in NYC in 1985.

I was a photographer, art director, graphic designer for 14 years and then answered an ad in The Sunday New York Times to become a chef. I got the job on east 48th near 2nd Ave and started a career as hands on chef, restauranteur for 27 years.

When I thought to do my bucket list, only one thing popped up and it was instantaneous. I started working so young, still in school, and worked continually. I missed out on spending time after graduating and wandering and sleeping in my vehicle. Low stress, Zen, lifestyle.

AM: How do you view the photography industry now in terms of the use of digital and even being able to break into the industry to work with notable artists?

EC: I love digital, apps, social media. I like not having to worry if I have enough or the right kinda film! You just remember to have battery life.

For me, great way to express myself. In terms of breaking into that industry - I shudder to think.

AM: We hear that you're on a bucket list journey. What made you want to do that?
 

EC: I had a health wake-up call in 2012. Also, I attended funerals for two long time friends in the same week. Learned I would become a grandfather, twice, by both my children within a five month period. My Cardiologist said of my bucket list trip, "If not now, when?"

Then it took me a year and half to make sure I really wanted to do it. Followed by another year and half to find loving homes for my pets, got rid of ALL my possessions, sell my home and even sell my photography archive. Because that too is "work," though I love my work.

June 15 will be two years I've lived 24/7 in a vintage VW Westfalia Van named "Moonbeam."

AM: Can we expect additional books of your photography to be released, and if so, what artists will it be?

EC: Yes. Next month, my Jimi Hendrix photographs, "Burning Desire" will be available. I'm grateful for the books I have and the future is uncertain.

Stay in touch with Ed Caraeff's bucket list trip on Instagram via @thebucketlisttrip

All photos are courtesy of Ed Caraeff

In #TribeGoals, Book, Celebrity, Editor Picks, Festival, Food, Lifestyle, Magazine, May 2017, Music, Photoshoot, Pop Culture, Style Tags Ed Caraeff, thebucketlisttrip, Jimi Hendrix, Burning Desire, photography, photographer, VW Westfalia Van, Moonbeam, bucket list, New York Times, The Sunday New York Times, chef, Berry Gordy, Marvin Gaye, album, Jamaica, cover art, illustration, Motown, Sunset Strip, John and Michelle Phillip, Bel Air mansion, swag, genius, Three Dog Night, Cheech & Chong, Sergio Mendes, Elton John, Southern California, Monterey Festival, camera, Monterey Pop Festival, burning guitar, iconic, Iggy Stooges, One Night at the Whisky 1970, the Whisky, graphic designer, iconic artists, The Seeds, band, darkroom, b & w
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COACHELLA STYLE | WEEKEND 1

April 17, 2017

The first weekend of Coachella is already in the books. The weekend included amazing music acts, branded parties and of course, tons of style. This week, we recap some of our fave Victoria's Secret Angels (Jasmine Tookes, Alessandra Ambrosio etc), Pretty Little Liars (Shay Mitchell) cast and more that made our heads turn as we deployed for amazing tunes in Indigo, California.

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PHOTOGRAPHY | PAUL FARKAS

Fold Festival 2015

August 6, 2015

Festival season continues with a new city being added to the list. FOLD Festival kicked off Aug 4th for its two day event of musicians across genres coming together to perform at Martha Clara Vineyards in Riverhead, NY. Athleisure Mag attended this inaugural festival which focuses on Grammy winning producer and musician Nile Rodgers' love for Freak Out Let's Dance. Check out exclusive behind the scenes as well as performances that took place on both days.

The festival included performances from an array of musicians including Pharrell Williams, Keith Urban, Chaka Khan, Duran Duran and Janelle Monae.

SOUND CHECK

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Keith Urban
Pharrell Williams
Pharrell Williams
Nile Rodgers and Pharrell Williams
Nile Rodgers and Pharrell Williams
Pharrell Williams
Pharrell Williams
Pharrell Williams
Pharrell Williams
Chaka Khan
Chaka Khan
Nile Rodgers and Chuck D
Nile Rodgers and Chuck D
Nile Rodgers and Duran Duran
Nile Rodgers and Duran Duran
Duran Duran
Duran Duran
Duran Duran
Duran Duran
Duran Duran
Duran Duran
Janelle Monae
Janelle Monae
Nile Rodgers, Duran Duran and Janelle Monae
Nile Rodgers, Duran Duran and Janelle Monae
Duran Duran and Janelle Monae
Duran Duran and Janelle Monae
Duran Duran and Nile Rodgers
Duran Duran and Nile Rodgers
Janelle Monae
Janelle Monae
Janelle Monae
Janelle Monae
Janelle Monae
Janelle Monae
Duran Duran and Nile Rodgers
Duran Duran and Nile Rodgers
Nile Rodgers, Janelle Monae and Duran Duran
Nile Rodgers, Janelle Monae and Duran Duran
Nile Rodgers and Janelle Monae
Nile Rodgers and Janelle Monae
Janelle Monae
Janelle Monae
Janelle Monae and Duran Duran
Janelle Monae and Duran Duran
Janelle Monae
Janelle Monae
In #TribeGoals, Celebrity, Fashion, Festival, Kimmie Smith, Lifestyle, Music, Paul Farkas, Photoshoot, Pop Culture, Style, AM Tags Martha Clara Vineyards, Nile Rodgers, Pharrell Williams, Keith Urban, Chaka Khan, Duran Duran, Janelle Monae, FOLD Festival, music, Let's Dance, Riverhead NY, NY, musicians, genre
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