| PATCHI Chocolates | TOMTOM Spark 3 | PLUM Automatic Wine Appliance | HOM Boxer Briefs | LOUIS VUITTON Eye Trunk For iPhone 7 Monogrammed | BLACK DIAMOND Alpine Carbon Cork Trekking Poles |
Read more from the May Issue and see Father's Day Guide 2017 in mag.
All eyes are on the recent collaboration of 1800 Tequila X PUMA X Sam Rodriguez Sneaker that continues the heritage of the PUMA Clyde sneaker by the iconic sports brand. We chatted with artist, Sam Rodriguez about being approached for this project and how he blended his graffiti style along with Mayan and Aztec aesthetic to put his twist on this shoe.
ATHLEISURE MAG: Tell us about your background as we know you're a self-taught graphic artist.
SAMUEL RODRIGUEZ: My name is Samuel Rodriguez and I am an artist based out of San José, California. My work has shown in public spaces, museums, companies, galleries, the internet, and editorial media. For a number of years, I was self-taught through graffiti, until I later decided to expand my studies through the pursuit of a Bachelor in Fine Arts at California
College of the Arts. I have since blended what I absorbed in both experiences to create my style and figure out the next steps in my career
AM: How have Mayan and Aztec art influences been important to the designs that were incorporated into your sneaker?
SR: The Mayan and Aztec language are indigenous to Mexico so I thought it would be a good starting place. However, I also did not want to simply repeat what they did as it would have been out of context to this time period and project. Using this influence as a starting point, I thought about how they were communicating messages back then and asked myself how that could look through my perspective today. That’s why you see modern typography, graffiti,
and hip-hop style headwear weaving throughout the illustration. What I like about this project is that it pairs together indigenous, home-grown ingredients with contemporary ones.
AM: Were you a fan of the Clyde sneaker prior to you working with PUMA?
SR: Yes, very much so, this sneaker was everything to me during my formative years. I got my first pair at age 12, the same year when I started writing graffiti. A lot of people that I looked up to would sport these. I would see Lowriders, Breakdancers, Cholos, and other Graffiti guys wearing them. Although these sneakers first became popular because of NY hip-hop, here at home we mixed them with our local flavors. For example, I would sport them with creased
jeans, Ben Davis zip ups, Derby Jacket and a flipped up Cap. There were all sorts of West Coast variations, I remember some people wearing them with Cascade shirts, hairnets and all kinds of
local styles. It’s a shoe that reminds me of good times when I was introduced to the streets, but more importantly when I began my lifelong passion in art.
AM: How did the 1800 Tequila X PUMA X Sam Rodriguez collab/partnership come about?
SR: I was initially approached by Hypebeast. I was surprised and excited when they shared the details of the project. Designing a Puma Clyde was definitely an item on the bucket list.
AM: Sneakers are definitely important in our wardrobe, but what statement besides style do you feel that your work creates in terms of creating social/historical/cultural conversations?
SR: Style is something that a person grows into. It is your personal voice, but then you ask yourself, so what? From this comes the content of the work. I use my style and life experience
to speak on social/historical/cultural conversations. Art is more interesting when it is relevant
and responds to the current time period. Furthermore, it serves as a mark in history.
Read more from the May Issue and Graphic History in mag.
This fall, your kitchens will receive the gift of style when Dolce & Gabbana releases their second collab with SMEG (they teamed up last Spring for their high fashion refrigerators). "Sicily is My Love" includes toasters, citrus juicers, coffee machines, kettles, blenders, stand mixers, and slow juicers. The designs embody Souther Italian and Sicilian folklore - lemons, prickly pears, bright cherries and floral patterns that embrace D&G's runway designs. Check out more from this collection.
We couldn't believe it until it was in a number of our feeds but Air Jordans being turned into mini candles and soaps were everywhere! From red, white, black, metallics and more! Currently available at Paris' Colette, these little odes to sneaker culture can be picked up for around $21! What The Shape, the creators of this wellness meets athletic inspiration has an Instagram page which has even more images available.
Now we're just waiting for our next candle lit yoga with these babies in the room!
Obviously, the Spring has us all feeling a certain kind of way with changing temperatures, longer days and more. That's more time to take your workouts outside, run errands without worrying about the weather and eating outdoors. We sat down with menswear designer, Stan Cheung to talk about his line EYSOM, how he became a designer and how he will enjoy the upcoming Spring Equinox.
ATHLEISURE MAG: Tell us about your background and how you came to being a designer.
STAN CHEUNG: It wasn’t a conventional route. I began my career in Los Angeles, working in the executive buying program for May Department Store. Up till then, the experiences I had at the entertainment studios didn’t ignite my passions, so my mentor – who was the Dean of the Business School at USC – recommended that I pursue retail. He was right. It clicked. I fell in love with buying menswear. Back then there was a lot of autonomy in this role. You could take risks. You could be creative with buying assortments. But my experiences were cut short when Federated merged with May, and so my life took a turn and I moved to New York to work on private brands for Macys.
New York City is where I really learned about the design world. My buying experiences in L.A. were a good fit for brand strategies in my new role. I quickly transitioned into product development after Macys saw my talent in this area.
Working on multiple Macys’ brands led me to source factories all over the world, collaborate with them to create collections that resonated across Men’s, RTW and Children’s. I became fascinated in thinking, not only about fashion, but also about the white space and what would appeal to each brand’s end consumer.
Everyone knows New York is fast paced, which I loved. What I loved less were the long and weary winters. I longed for the L.A. sun. I came back to So Cal to take a role as creative director in the fast-fashion business. I led a design team that created collections for many of the largest U.S. retailers. In the business world of Juniors, you’re bound to create collections non-stop, and at some point you eventually burn out. That’s what happened to me.
I took a short sabbatical to re-center. I spent a lot of time working on myself, both spiritually and physically, lots of meditation and workouts. Unable to find the right gym clothes, I decided to make them myself. With luck and good timing, I got a push through the Axe/Esquire Mentorship, and so EYSOM was born.
AM: Tell us about EYSOM.
SC: EYSOM is truly a concept and collection that’s been brewing in my thoughts for over a decade. I’ve always been a workout fanatic. I take as much pride in my workout clothes as my “work” clothes. I found it so perplexing why it’s always so difficult to find great gym shorts. Men can find great jeans, fitted blazers, and the best dress shirts with much less effort. Why don’t the same rules apply to workout clothes?
EYSOM stands for “Exercise Your State of Mind”. The name itself is really about the journey to find balance between the body and the brain. In the logo, we used the M for Mind to reflect the sign of the heartbeat to show this connection as a symbol of feeling good — inside and out. Wellness today includes physical and spiritual wellness — we are much more conscious today of this wholeness feeling. We want integrity and totality in all that we do.
The company really started from this emotion of wanting to offer men some thing better and different. I wanted to use really beautiful, yet technically functional fabrics. I wanted to create a line that was tailored, sporty and elegant at the same time. EYSOM is all about effortless designs that make you feel good when you put them on.
AM: How did it feel to have John Legend pick your brand to be included in the Axe Collective and what is the nature of this partnership?
SC: I was so honored. He’s such an amazing talent. In addition to being a style icon, he’s just an overall good guy. It was fantastic to have him be so into the brand. This encouragement gave me the extra energy to go after my vision. Had it not been for the Axe Collective, ESYOM would not have started when it did, and be where it is today.
AM: Presenting at NYFW Men’s must have been a great experience, tell us what it was like.
SC: It was such an amazing experience – it was so fast, but at that point in time, it was incredible to see the collection all come together. Now onto my third collection, it’s nice to see how the brand has evolved, but stayed true to that initial concept.
AM: You currently sell at Equinox, what's next for EYSOM?
SC: Equinox has been such a natural and organic fit. They’ve been hugely supportive of EYSOM. It has been an amazing way to expose their clients to the brand. Next for EYSOM, we are looking to organically expand in markets where there’s most interest – Europe and Asia.
Also, I am starting to explore categories that people have been asking for. We have been asked since day one to add swimwear, including by Esquire Fashion Director Nick Sullivan. During the time the product has been in Equinox, we’ve also had a lot of requests to create a women’s line.
AM: What are the trends in menswear for this spring/summer that we can find in your line?
SC: EYSOM is always about being effortless and stylish all day, and year-round. You’ll notice our introduction into camouflage, which is a trend across all activewear, but we’ve taken a much more designer approach by playing with our signature print in a range of more sophisticated colors including sage green, brilliant navy, and red.
With the activewear trend, we also have our assortment of joggers and sweatshirts.
AM: What are your favorite pieces in the EYSOM collection and where would we find you wearing them?
SC: Living in LA, you’ll find me wearing EYSOM about 90% of my life! I love the training shorts, because they have a tailored elegant feel that allows me to wear them in and out of the gym. I’m obsessed with the tops – usually in black, because the fabric is amazingly soft and you kind of don’t want to ever take it off.
AM: Where do you workout and what are your three favorite places to eat in NYC?
SC: I work out at Equinox obviously, but I’m also a regular at Barry’s Bootcamp because I love running. When I’m in NYC, I prefer running outdoors on the WSH or Central Park and just zoning out for miles at a time.
I am a big food lover, especially in NYC. I think the right balance of a great workout is that you can enjoy and indulge in some great meals. My consistent go-to places would be Morimoto for sushi and Balthazar after working out in Soho. Indochine is my classic staple.
AM: With the Spring Equinox and having 12 hours of sun, how are you going to take advantage of the day?
SC: I’m obsessed with being outdoors, so I always take advantage of the LA sunshine. Hiking Runyon Canyon in the morning, enjoying the beaches of Malibu and Laguna, and of course, dining al fresco whenever I can. My favorite is The Beverly Hills Hotel or the garden at Pailhouse.
AM: What Axe Collection items are a part of your rotation?
SC: The Axe Gold Signature dry spray and skin hydrator body wash.
Read more from the March Issue and read His Spring Equinox in mag.
Whether it's via Instagram or candid shots in your favorite weeklies, you have seen athletes, celebs, their children, entertainers and more rocking backpacks that are designed at another level (bold graphics, wings, fun fabrications)! From backpacks, accessories, and apparel - this pop art is a coveted favorite that has become a collectible by those in the know. Known as Sprayground, its founder and designer, David Ben David aka DBD, has taken his love for traveling, surfing and skating to build his empire on bags that allow you to keep it moving! With a background that also embraces the street art scene - he continues to challenge himself with new designs that have added to the cult phenomenon of the brand!
As we transition into Spring, designers are already seasons ahead in terms of design, shooting project and being inspired. We took some time to chat with DBD to find out more about the brand, celebrities who have embraced his collections, his collaborations and more.
ATHLEISURE MAG: Tell us about your background and how you came up with Sprayground?
DAVID BEN DAVID: I love to travel with bags, from surfing to skating when I was a little kid, I always had bags. But I always had a black bag, so boring and generic, right? So then the idea came to me: let’s spice up this category. There was an opportunity there. I just created one bag, the Hello My Name Is bag, because I was from the whole street art scene, where that sticker is very iconic in my world. So I put it on a bag and it sold out very quickly. I was freaking out, because I was, like, am I going to be a one-hit wonder? I had to challenge myself. So I came up with the Money Stacks bag, [which] was better than the Hello My Name Is bag and everyone–every celebrity, athlete, musician–wore that bag. And ever since then we’re getting a lot of traction. We are now sold in over 80 countries.
AM: What is the Sprayground aesthetic/lifestyle?
DBD: The Sprayground aesthetic/lifestyle can be categorized as being one of ambition and drive. It's comprised of luxury and the jet setter life, always on the move, all the while maintaining a certain level of style that can only be achieved through our unique designs and silhouettes.
AM: Why do you think a number of celebrities and entertainers are drawn to this brand?
DBD: Artistic, different, they appreciate the edgy designs and lifestyle. Bold, you feel empowered when you put on Sprayground.
AM: Who is the Sprayground guy and girl?
DBD: Sprayground's demographic is so vast as we have kids from ages 12-16 to adults and celebrities like Chris Brown, Odell Beckham Jr and Spike Lee wearing our bags.
I would say our core demo is 17-30, currently skewed male, however; our female demographic is expanding drastically, especially since we launched a female oriented capsule for our 2016 Back to School Collection in early June and will continue to launch female oriented capsules called “The Duchess” collection.
Sprayground’s guy and girl is alternative, edgy, collective, fun and fashionable.
AM: In addition to your core line, you have a number of collaborations or special collections - what have been some of your favorites and what should we keep an eye for out this Spring and Summer?
DBD: Spongebob was a cool story. The actual creator of Spongebob approved the designs himself, which they never approve anything. We have a Simpsons collaboration launching that the creator of Simspons approved those designs as well. Keep an eye out for more exciting collaborations coming this Back to School season!
AM: What are your personal favorites in your lines?
DBD: Each bag I create is like a new baby... I love them all.. I created them.
AM: Who would you love to see wearing Sprayground that has yet to rock it?
DBD: Happy seeing “people," all people are celebrities under God’s eyes.
AM: Where do you find inspiration when you are thinking of the next season or campaign?
DBD: Living in this creative and vibrant city, New York. Also, traveling. In each season, every piece tells a different story. Our collections play and have multiple different themes. Every campaign has energy and color. We cater to everyone.
AM: In your personal time, where can we find you brunching, going to happy hour and working out?
DBD: 4 thinks I like: Family, Traveling, G-d and creating.
AM: When you're not designing where or what can we find you doing?
DBD: I'm always in a state of creating...building a brand is like fighting a battle..the second u stop, the next brand can advance.. it's about always being new, innovative and building and motivating a team around you.
| PHOTOS COURTESY Sprayground | Odell Beckham Jr; NFL Giants | Young Thug; Rapper | Ruby Rose; DJ, Actress, Model, Recording Actress, TV Presenter, Former MTV VJ | Chris Brown |
Read more from the Feb Issue and see Statement Bound, A Conversation with Sprayground's David Ben David in mag.
Bon Jovi, the Grammy Award®-winning band who came together in Sayerville, NJ is currently on This House is Not For Sale Tour which includes songs from their 14th album (of the same name). Vocal leader, Co-Founder and front-man, Jon Bon Jovi is a triple threat as an entertainer, actor and designer of apparel and accessory line, Hart n' Dagger. We took time between rehearsals and his show schedule to talk about the clothing label, his music and why it's essential to support local talent.
ATHLEISURE MAG: Before we talk music, tell us about Hart n' Dagger and how you came up with this line, we feel that it is an extension of your personal style!
JON BON JOVI: If you consider that the style, it is simply what makes me comfortable. It needs to be timeless and classic.
AM: We love the denim in the line, but you have accessories as well which is great for men and women - why did you add this and will there be additional products in this category?
JBJ: I’m not big on accessories, so they better have a meaning. We will continue to look at these items and perhaps look at watches and sunglasses, but those are long-term goals.
AM: Who is the Hart n' Dagger guy and will you bring women's apparel into this line in the future?
JBJ: The HnD man doesn’t buy into fads or fashions. We believe that torn jeans better have been torn on the playing field or because they’ve been worn out – not torn by some fashionista. If you’re looking for timeless and classic jeans for any situation, from work to play, HnD are for you.
AM: As an iconic band with worldwide fame, how do you stay grounded and connected to your roots to continue releasing songs that resonate with fans?
JBJ: Well, you still are who you are. You can never get away from where you grew up and where your roots are. So, that’s who we are… We’re a bunch of guys from Jersey that made it.
We’ve worked our tails off. And we got lucky through the hard work, and we’re proud of it, and that's reflected in our songs and our attitude.
AM: You're in great shape and are currently on tour, what's your favorite workout?
JBJ: I've been a runner for 40 years. When I do it, it gives me an hour to think. Fresh air, blood flow, and clear thoughts.”
AM: This House is Not For Sale Tour is offering bands the opportunity to open in their city - which is an amazing opportunity and such a great way to show local support. This is the third tour (2006’s Have A Nice Day Tour and 2010’s The Circle Tour) where you have invited local and regional artists to share the stage with you for the Live Nation - promoted concerts. Why do you think it's important to have them open an arena show?
JBJ: Every great band starts small and builds their rep one show at a time. That’s the opportunity we were given and now we want to pay it forward. If you’re ready for the arena stage, submit your audition tapes and join us in playing for the best audiences in rock music.”
Stay connected to Bon Jovi, their new talent and the This House is Not For Sale Tour by visiting the band's website.
Read more from the Feb issue as well as see the in mag story of Eternally Timeless, Jon Bon Jovi.
Oscar night was filled with all of the expected glitz and glam that one can expect from the final awards show of this season. We have our favorites above and will expand on these artists as we find out more about what they wore and in some cases, the makeup look.
Our favorites: Hailee Seinfeld, Riz Ahmed, Isabelle Rupel, Chrissy Teigen, Ryan Seacrest, Taraji P Henson, Mahershala Ali, Janelle Monae
And just like that NYFW FW17 is over but of course, this week we'll share a number of our favorite shows from this past season. Although LACOSTE will be showing in Paris starting with their SS18 collections they shared their FW17 line here in NYC. A number of men's and women's looks in earthy tones with a sci-fi flair and plaid a la 90's Kurt Cobain's Nirvana.
PHOTOS COURTESY Umberto Fratini / indigital.tv
Gap Launches Limited-Edition ‘90’s Archive Re-Issue Collection with ‘Generation Gap’ Film
“The ‘90’s is having a sartorial moment and we have an archive of pieces that set the tone for that decade commercially and culturally, so it seemed right to re-issue some of those pieces and the stories that come with them,” said Craig Brommers, chief marketing officer for Gap. “‘Generation Gap’ came together in a celebration of who was with us then and who we are with now – it has, at its heart, that simple truth that we can take from the past but also celebrate our future.”
Gap pays homage to the past and celebrates emerging talent with Rumer Willis, Coco Gordon, Evan Ross, Chelsea Tyler, Lizzy Jagger, TJ Mizell and Naomi Campbell
This month, we attended the launch party for POLO RED which announced the new face, Luke Bracey, for the high selling cologne. We took a few moments to find out about the actor who has been in a number of movies including, the Point Break as well as Hacksaw Ridge, which is enjoying a lot of buzz during this awards season.
ATHLEISURE MAG: What was it like being selected for POLO RED?
LUKE BRACEY: The process of becoming the face of POLO RED has been so enjoyable and fun. I’m so honored to be the new face of POLO RED – being part of such an iconic brand is truly a privilege. Having the opportunity to work with Bruce Weber was also a great experience. He's a beautiful man and is so talented.
AM: What are your duties as the face of POLO RED?
LB: As the face of POLO RED I truly live and breathe the fragrance – I focus on bringing the speed, adrenaline, power of the POLO RED EXTREME lifestyle to men everywhere. Next I'll be joining the Ralph Lauren Fragrances team in Madrid to help kick off the global launch of the fragrance.
AM: Say 3 words describing POLO RED.
LB: Endurance, adrenaline, boundary-pushing.
AM: You're a busy man as you were in the remake of Point Break, you were in Hacksaw Ridge which had a lot of buzz this awards season, what movie will we see you in next?
LB: I’ve got a couple of movies in the pipeline, but being the face of POLO RED is the role that I’m really focusing on right now.
AM: You're in great shape, besides surfing what workouts do you do?
LB: I’m very no-nonsense when it comes to fitness. I do 100 push-ups and 100 sit-ups every day. When I get to the gym, I like to keep it pretty basic and my routine tends to vary. Sometimes I go through periods where I go to the gym 5 days a week, and then take a few weeks off and before getting back into it. It’s all about balance.
AM: How do you give time to yourself?
LB: One of my favorite things to do is read. Right now I’m reading a great book called "Prisoners of Geography" by Tim Marshall. It’s a captivating book about how geography still plays a pivotal role in politics today. Even though it's 2017, geography is still the biggest factor. In addition to reading, I like to be in the water as much as possible. I try to go surfing and swim as much as I can.
AM: What's your personal style?
LB: My style is pretty relaxed - I'm a tee shirt and jeans guy most of the time. I love my Blundstone boots, they’re definitely a staple in my personal style. When I’m hanging out with friends I’m usually in board shorts and flip flops.
We have some great suggestions to gift your honey this year!
VALENTINE'S DAY GIFT GUIDE: FOR HER | STERLING FOREVER Gold Solid X Layered Ring | ISOLA Rose & Vanilla Cream Perfume Body Oil Set | RALPH LAUREN FRAGRANCE GIFT SET Ralph Lauren Romance Fragrance + Dylan's Chocolate Gift | DEEPA BY DEEPA GURNANI Chantel | LATIGO Kick | COLDWATER CREEK Scarf |
VALENTINE'S DAY GIFT GUIDE: FOR HIM | LULU DHARMA Argyle Weekender | HUCKLEBERRY 18K Satin Brushed Yellow Gold Black Diamond "Lucky You" Horseshoe Ring | THE BODY SHOP Maca Root Rescue Kit | DOLLAR SHAVE CLUB Subscription Kit |
Read more from the Jan Issue here.
This Spring, Virgil Gadson from FOX's So You Think You Can Dance will be in the footwear campaign for Timberland. Virgil is known for his hip-hop style which he performed on the show. He will be promoting Timberland's boots that are comprised of the SensorFlex™ comfort system. (three-layer outsole that delivers constant support, active cushioning and dynamic flex.) This is in the brand's Killington Chukka (men's boot worn by Virgil) as well as Kenniston 6-inch lace-up boots (for women).
The Philadelphia native appeared on the show as both a dancer and choreographer. He is also skilled in dancing ballet, jazz, modern and tap dancing. The ad campaign will debut in the March and April issues of GQ magazine. It will also be placed in the bus, subway and digital outdoor ads in key markets.
PHOTOGRAPHY COURTESY | Timberland
Earlier today, we saw some of our favorite looks from Dior's Paris Mens Fall Collection for 2017. A number of suiting, athleisure style and great accessories hit the runway today for an easy, well traveled look. You can see all looks from today's runway show.
PHOTO CREDIT Giovanni Giannoni
This spring, Dwyane Wade of the Chicago Bulls adds to his talents - designer. The NBA Chicago Bulls star has long been a fan of Dsquared2 fan as he wore a custom-designed tuxedo of the brand to his wedding in Miami. Now he will lend his sense of style for a debut collaboration of Dwyane Wade X Dsquared2 collection. This capsule collection will be available with 9 looks exclusively at Saks and on Saks.com. Here is a peek at what you can expect from the line above.
PHOTOGRAPHY COURTESY | DSQUARED X Dwyane Wade Saks Capsule Collection
During Fashion Week, we can never pass up a runway show; however, we do love a presentation. It allows you to see the line at your own pace whether it is on models or hung up exhibition style. Rossignol showcased their outerwear which is the perfect mix of form and function. These layered jackets have details from the iconic rooster to fur that ensure that whoever wears it, sticks out this upcoming FW17 see the full line here.
PHOTO CREDITS Andrea Delbo
Fendi hits the runway at Milan Fashion Week for its Men's Collection presenting fall. The iconic brand took notes from the way that we like to dress in comfort, style, and of course infused with luxury. Check out some of our favorite looks from the show and you can see the full collection here.
Photo Credits Davide Maestri
When you can't find a luxury alternative to Nike, you create your own line - which Philipp Plein created with his new line, Philipp Sport. His runway show honored an array of sports including Cross Fit, boxing and more in a two floor gym entertaining presentation. You can see more pictures from the show here.
PHOTO CREDITS Giovanni Giannoni
The FW17 runway for Moncler, created by Thome Brown was filled with his signature red, white, and blue as well as athleisure wear. Whether it included garments that one would wear to hit the slopes or fun blazers that could also be worn in a transitional way - the feeling of
PHOTO CREDIT Giovanni Giannoni
Remember when many of us were growing up, we used to have underwear that was for each day of the week. There was something about starting the day off in the right way! Yesterday in Milan, Alberta Ferretti included within its show, soft and cozy sweaters that let you promote your favorite day of the week. This is definitely in our sweet spot of luxe athleisure style. This capsule collection is called "Rainbow Week" which is for men and women. These cashmere-wool blend sweaters are not only the first capsule collection for the line and is available right now on the website which is a part of the growing trend of see now, buy now. You can see more the the Pre-Fall 17 collection here.
PHOTOGRAPHY COURTESY Alberta Feretti
